Influencer Marketing

[Dogify]

Hi there. What are your thoughts on influencer marketing? Has it worked for you? If you recommend, can you recommend a flu search engine?

[R0ver]

What’s the cost to return ratio like in most influencers?

[Ashwin1988 · Accepted solution]

Influencer marketing is good. It plays a good role for awareness. You can reach out to new audiences. The engagement wont be that great in the beginning.

First one needs to start performance marketing and later influencer marketing. You get the best results when you run both, otherwise it is difficult to run things differently.

The main challenge you face is to select the influencer. Do not go by the follower count of the influencer, always go by engagement. In the engagement too, you need to check the relevant comments to get the best influencer.

The deal and pricing is also important in these cases. It is better to go with a giveaway program to get the best out of them. Some places for influencer marketing are 

1. https://home.woomio.com/
2. https://thesocialcat.com/
3. https://www.traackr.com/

Even after these platforms careful evaluation is required.