My website has not been getting much visitors & no sales

[PoisedShop]

Hello 👋 

I was hoping for some insight on my Shopify store :https://poisedshop.com , I have not been getting much visitors even though I have an Instagram and Pinterest promoting my shop . I was wondering if there was any tips or advice more experienced and knowledgeable Shopify users are willing to share !

thanks in advance for any help !!

[Andrew]

Hi @PoisedShop, 

Congratulations on getting launched! You've taken the first step, and now your ongoing journey of iteration and improvement begins. 

Your store is missing a lot of branding fundamentals some of which are great ways of gaining visitor trust.  Do you have a store or brand that you like and that you can use as a model for your own business? We have a guide on How To Start an Online Boutique With No Money (2023) that you could draw inspiration from. 

I'd like to learn a little more about your goals and ambitions in order to better help you!

[PoisedShop]

Hi Andrew ,

thank you for your reply ! I do love Nikes motto and wanted to create something similar which is why I incorporated my tag line “create your perfect look”.  I have looked over the gaining a visitors trust and I think I have ticked most of the boxes except the return policy which I need to complete . For the branding fundamentals other than lacking marketing I was wondering if there was any other key things I could improve ?

once again thanks for all the help !!