Need help with sales

[iglowellc]

Don't know why customers come to my site but don't buy. I have great products but no sales.

[K_Br4]

The average conversion rate varies between 1 and 3%.

That is, you need 100 visitors to make a sale (and these have to be targeted visitors, not random people, who have just clicked your ads and exited).

And that if everything else is OK - by everything else I mean a good-looking site, working checkout, brand/trust building, reviews, etc.

[PaulNewton]

Hi @iglowellc Get self-awareness as fast as possible by learning from all the mistakes to be found in the graveyard of this cliche

https://community.shopify.com/c/forums/searchpage/tab/message?q=no%20sales 

[Yvonne_Yoast]

Hi @iglowellc, 

It sounds like you're facing a common challenge in e-commerce. Here are some strategies that might help you convert visitors into customers:

1. Research Your Audience: Understanding your audience is crucial. Knowing who they are and what they need can help you tailor your store to meet their expectations. Consider investing time in audience research to make more informed decisions.

2. Build Trust: Customers need to trust your store before making a purchase, especially for larger transactions. Ensure your store appears legitimate by adding a good contact page, security seals, and customer reviews.

3. Optimize Your Checkout Page: A complicated checkout process can deter customers. Allow guest checkouts, keep the process short, and consider removing discount code fields to prevent users from leaving your site to search for discounts.

4. Technical Performance: Ensure your store is technically sound. It should load quickly and be mobile-friendly, as technical issues can negatively impact conversion rates.

5. A/B Testing: Use A/B testing to experiment with different versions of your site to see which one performs better in terms of conversions.

6. Content Marketing: Consider setting up a blog on your Shopify store to attract more traffic and engage potential customers through high-quality content.

By addressing these areas, you may be able to improve the conversion rate of your Shopify store.

You can read more about in the Yoast articles below:

• Get more sales on Shopify with these 14 tips.

• 7 tips to get more traffic to your Shopify store with SEO.

I’m excited to let you know that the Yoast SEO App is now available on Shopify! This app can help you optimize your store’s SEO, improve its visibility and Rich Resuls. You can take advantage of a 14-day free trial to explore its features and see how it works for your store.