No Sales – Should I Sell or Close My Store?

[Hunter6]

Hi everyone,

I run a Shopify store with around 50 products in the fitness niche. I’ve created some Pinterest Pins for promotion and also recruited a few affiliates. Unfortunately, the affiliates haven’t been active so far, though I believe I could still reach out and try to engage them.

Despite my efforts, the store hasn’t generated any sales.
At this point, I’m feeling a bit demotivated and unsure what to do next.

Do you think it’s worth trying to sell the store – and if so, how much could I realistically expect to get for it?
Or would it make more sense to just shut it down?

I’d really appreciate any honest opinions or advice!

Best regards,

Hunter

[Bundler-Manuel · Accepted solution]

Hello there Hunter @Hunter6  My advice is that it’s very unlikely that you get a suitable amount for the effort or investments you’ve made in your store so far so I suggest that you try maybe working on the store a bit more in terms of investment or trying new different market strategies. If no sales are still made, you could leave it for a while and reset whenever you’re ready.

Feel free to share your store URL link in the comment section so I and others can have a look and offer some recommendations if you don’t mind.

[Hunter6]

Hey Emmanuel, thanks a lot for your advice – I really appreciate it! 
Our store is currently temporarily closed. We’ve already solved the issue on our end, but we’re still waiting for Shopify to reactivate it.

The URL is serendityfitness.com, in case you’d like to check it out later once it's back online. Thanks again for your support!

[Hunter6]

The store has now been reactivated! Feel free to check out my store serendityfitness.com

[pierrewebdev]

Hey Hunter, I'm sorry to hear that you've been having issues with your store.
Based on what I read, you tried to use Pinterest and affiliates to get some traffic to your store but haven't had much luck.
I have 2 questions for you:

1. Are the pinterest pins currently sending traffic to your store? Or has there been no traffic at all coming from pinterest?
2. Have you creating content for other platforms like Instagram or Tiktok? If you haven't it might be worth it to try that out.

Let me know the answers to those questions so I can get a better sense of what is going on with your store.

[Hunter6]

My store has been reactivated now, but thank you for your help.