Recommendations at variant level

[CarlSwann]

Hello,

I would like to configure different product recommendations for different variants of a product. There are some recommendations that are relevant to some variants of a main product and not to others. 

I've attempted to use Shopify Search & Discovery, bulk edit recommendations, but all of the variant options in the grid are greyed out and it is only possible to attribute recommendations at the main product level.

Can someone please let me know if it is possible via an app or custom dev?

[Geist]

I wouldn‘t use an app for this, you will need a bit of custom code but this isn‘t too hard. I would have product variant switching setup first and you could then link the products, that would be the proper base for a project like this, and when you switch the variant you could use product metafields, or more specifically a products list metafield in which you could manually add whatever products you like. Then when you switch variants the respective recommended products would be shown.

What you are actually thinking of is linking variants as separate products and then you can add recommended products at product level