Request guidance on kickstarting sales on my Shopify store

[Newbie1212]

Hello all,

I have recently started a Shopify store - https://glamlitfam.com/ 

I am passionate about Jewelry and intend to sell unique designs to people all over the world.

I went by books and created Shopify store and have started Meta marketing

But since a month I have zero sales

There are online store sessions and in whole month I have 3 abandoned carts.

Reaching out to seasoned and kind souls out there who are in this space and has overcome it.

Your guidance and input will help me start my journey.

Thank you

[Yvonne_Yoast]

Hi @Newbie1212, 

I know how important it is to see your Shopify store thrive, and I can imagine how much effort you've put into building it. To help you boost your store's performance and increase sales, here are a few strategies that might resonate with your goals:

1. Optimize Your Store for SEO: Make sure your store is optimized for search engines to attract organic traffic. This includes using relevant keywords in your product descriptions, titles, and meta tags. You can refer to Shopify SEO for more detailed guidance.

2. Build Trust with Customers: Ensure that your store appears trustworthy. Add a good contact page, security seals, and customer reviews. These elements can help reassure potential buyers about the legitimacy of your store. More tips on building trust can be found in Yoast article here.

3. Optimize Your Checkout Process: Simplify the checkout process to reduce cart abandonment. Allow guest checkouts and keep the process as short as possible. Consider removing or clearly promoting discount code fields to prevent users from leaving your site in search of discounts.

4. Recover Abandoned Carts: Use Shopify’s feature to send email reminders to customers who have abandoned their carts. This can help bring them back to complete their purchase.

5. Audience Research: Understand your target audience better by conducting thorough audience research. Knowing who your customers are and what they need can help tailor your marketing efforts more effectively.

6. Leverage Video Content: Consider using video content to showcase your jewelry designs. Videos can provide an interactive experience and help potential customers see the uniqueness of your products.

By implementing these strategies, you should be able to improve your store's performance and start seeing sales. Good luck with your journey!

You can read more about it in the Yoast articles below:

• 7 ways to increase sales by creating trust
• Dropshipping SEO makes your Shopify store successful
• Kevin Indig on SEO at Shopify and ecommerce

I’m excited to let you know that the Yoast SEO App is now available on Shopify! This app can help you optimize your store’s SEO, improve its visibility and Rich Resuls. You can take advantage of a 14-day free trial to explore its features and see how it works for your store.

Good luck with your store!

[Newbie1212]

Thank you @Yvonne_Yoast  for sharing tips 🙂

[Yvonne_Yoast]

Hi @Newbie1212, 

You're welcome! 😊 I'm glad you found the tips helpful! Have a great day ahead!