What would be the best way to implement a "Join the Waitlist"?

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What would be the best way to implement a "Join the Waitlist"?

grelle2001
Visitor
2 0 0

I am trying to create a user friendly flow to allow customers to join the waitlist for a product that doesn't exist yet-- it wouldn't classify as a "preorder" either. Ideally, them joining the waitlist would be a sign up, which would add them to our customer base, allow us to tag them on the backend, and activate them once the product is available. The process to join the waitlist would include a questionnaire survey upon sign up and send a confirmation email that they have been added to the waitlist + would send follow up emails on updates to the product & waitlist, then send them direct access to the product when it is available. Also the goal would be that an individual can only sign up once per email.

What would be the best way to go about this?

Accepted Solutions (2)

Sandy-Stoq
Shopify Partner
65 4 8

This is an accepted solution.

@grelle2001 Interesting use-case; a preorder solution doesn't seem like the right fit though. Here's what I'd recommend - 

1. Use a "Back in stock alerts" app like ours (Stoq) to add a "Join the waitlist" button to your product.
2. Enable the integration to sync customer data to Shopify (or Klaviyo, Omnisend, Mailchimp etc)
3. Set up a Shopify Flow workflow to send an email to the customer that signed up asking for more details or to fill out a questionnaire.

The app ensures that your customer can sign up only once for a product. When they do so, they'd only share their contact info to join the waitlist - that means they won't fill up the questionnaire (and that's why I recommend a Flow workflow to collect it in a second step). But the good part of doing this is that you get more signups through way fewer steps.

You could also use a "custom forms" app from Shopify App Store - most of them should have the option to add a custom form to specific products and then limit it to 1 response per customer.

Hope this helps! Lmk if you have any questions. 🙂 (PS - I see you posted twice about this. You'll find this same reply on the other post too)

 

STOQ: Recover lost sales with Back in stock alerts & Preorders
Filemonk: Sell digital products & downloads in 3 quick steps

Founder & CEO, Artos Software

View solution in original post

Jo_EarlyBird
Shopify Partner
37 6 9

This is an accepted solution.

Love your approach, I'm a big fan of zero party data myself.

 

We run a back-in-stock waitlist and pre-order app (Early Bird), but I don't think it's what you need. Sounds like form builder apps that can prevent duplicated submissions are more fitting to your use case as they can help you capture customer preferences and email sign ups in various formats.

 

Brands usually create a dedicated landing page > embed the questionnaire (Typeform's one of the most popular ones) > capture email sign ups within the same questionnaire. 

 

I know Typeform has a setting where you can prevent people from signing up twice. Not sure about the form builder apps though.


If you prefer for the questionnaire to be on the product page, Shopify staff in other threads recommended one called FormPopper - $4/month with free trial available. Does polls, surveys, feedback forms, contact forms, quizzes, and integrates with Google Form and Typeform as well.

You can set something up in Shopify Flow so all these sign-ups are automatically tagged and will be emailed the confirmation + updates + direct access to the product when available.

View solution in original post

Replies 3 (3)

JoesIdeas
Shopify Partner
2427 225 652

You could use a back in stock type of app. Then create the product, set stock to 0, and then with the app you can have people sign up to get notified when it's "back in stock" (or available, in your case).

 

Search "back in stock apps" in the app store. If you don't find the exact functionality you're looking for, reach out an app or 2 and see if they can customize for you.

• Creator of Order Automator [auto tag, fulfill, connect FBA, daily jobs]
• Co-Creator of Product Automator [suite of features for products / collections]
• Shopify developer for 10+ years, store owner for 7 years
• Blog: Shopify Tips, Guides, and Automation Tools

Sandy-Stoq
Shopify Partner
65 4 8

This is an accepted solution.

@grelle2001 Interesting use-case; a preorder solution doesn't seem like the right fit though. Here's what I'd recommend - 

1. Use a "Back in stock alerts" app like ours (Stoq) to add a "Join the waitlist" button to your product.
2. Enable the integration to sync customer data to Shopify (or Klaviyo, Omnisend, Mailchimp etc)
3. Set up a Shopify Flow workflow to send an email to the customer that signed up asking for more details or to fill out a questionnaire.

The app ensures that your customer can sign up only once for a product. When they do so, they'd only share their contact info to join the waitlist - that means they won't fill up the questionnaire (and that's why I recommend a Flow workflow to collect it in a second step). But the good part of doing this is that you get more signups through way fewer steps.

You could also use a "custom forms" app from Shopify App Store - most of them should have the option to add a custom form to specific products and then limit it to 1 response per customer.

Hope this helps! Lmk if you have any questions. 🙂 (PS - I see you posted twice about this. You'll find this same reply on the other post too)

 

STOQ: Recover lost sales with Back in stock alerts & Preorders
Filemonk: Sell digital products & downloads in 3 quick steps

Founder & CEO, Artos Software

Jo_EarlyBird
Shopify Partner
37 6 9

This is an accepted solution.

Love your approach, I'm a big fan of zero party data myself.

 

We run a back-in-stock waitlist and pre-order app (Early Bird), but I don't think it's what you need. Sounds like form builder apps that can prevent duplicated submissions are more fitting to your use case as they can help you capture customer preferences and email sign ups in various formats.

 

Brands usually create a dedicated landing page > embed the questionnaire (Typeform's one of the most popular ones) > capture email sign ups within the same questionnaire. 

 

I know Typeform has a setting where you can prevent people from signing up twice. Not sure about the form builder apps though.


If you prefer for the questionnaire to be on the product page, Shopify staff in other threads recommended one called FormPopper - $4/month with free trial available. Does polls, surveys, feedback forms, contact forms, quizzes, and integrates with Google Form and Typeform as well.

You can set something up in Shopify Flow so all these sign-ups are automatically tagged and will be emailed the confirmation + updates + direct access to the product when available.