Creating a Flow to Remove Email Marketing Preferences After Bounces

Creating a Flow to Remove Email Marketing Preferences After Bounces

blaz085627
Shopify Partner
1 0 0

Hi

 

I am looking to create a flow to automatically remove customers email marketing subscription preferences 

 

I have created a segment for when a customers email address has bounced 2 times

 

I want the trigger on the flow to be that when a customer join this segment.

 

But is there anyway to automatically edit in the flow the customers email preferences to unsubscribe them from email marketing in shopify email? 

 

Thanks

Replies 2 (2)

RPiii
Shopify Staff
138 24 39

You might be able to unsubscribe them using the customerEmailMarketingConsentUpdate mutation with the Send Admin API request action.

Website_Speedy
Shopify Partner
93 4 10

Hi,

To achieve this, you can automate the process using Shopify Flow and take these steps:

  1. Trigger Setup: Use your "Bounced 2 Times" segment as the trigger in Shopify Flow.
  2. Action to Update Preferences: Unfortunately, Shopify Flow doesn't directly modify email marketing preferences. However, you can use Shopify's Admin API to automate unsubscribing customers from email marketing. This requires a developer's assistance.
  3. Alternative: Manually export your segment and bulk update email preferences via Shopify's admin.
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