Personalized checkout and custom promotions with Shopify Scripts
I need to setup the Microsoft Bing ads and for that I need to add a script in additional scripts in checkout setting, but now that is deprecated. How can I now setup the same kind of thing to track my conversion for bing without that additional script feature.
Hi @EcomTechie
Since Shopify has deprecated the "additional scripts" feature for the checkout settings, you can still set up Microsoft Bing ads conversion tracking by using Shopify's new checkout extensibility options.
To Add Bing Ads Tracking Script Using Google Tag Manager set up Google Tag Manager, create a new tag in GTM and publish the tag.
Adding the Script to Your Theme
By following these steps, you can set up Bing Ads conversion tracking on your Shopify store without the deprecated "additional scripts" feature.
Hi ecomtechie,
Thanks for your query.
could you please share your website URL?
IF you would like to track the purchase event for any platform like bing ads, google ads, meta pixel through google tag Manager you must have the purchase event datalayer to push event when someone makes the purchase.
After installing datalayer you can trigger purchase event with Microsoft event tracking tag in Google tag Manager.
Feel free to ask if you have any questions or don't hesitate to PM me for further discussion.
Thanks
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