10 Iniate Checkouts 4 Add payement info and 0 sales. What am I doing wrong?

Select
Tourist
8 0 1

This is my product page. I switched to smaller description and without images as I’ve seen that be the standard for high converting clothing stores. But I really dont know.

Why cant I convert fully? 

Page: https://www.beautybloom.no/products/2-designer-knit-set

Thanks for feedback!!!

Replies 8 (8)

Lee-Strong-SEO
Shopify Partner
127 19 26

 

It's great that you're seeking feedback to improve your product page. The approach of using smaller descriptions and omitting images can work well for some clothing stores, but it's important to remember that conversion depends on several factors.

 

One common reason for customers abandoning their carts is uncertainty or dissatisfaction with shipping costs and delivery timeframes. After reviewing your website, I noticed that your shipping policy appears to be incomplete. An unclear shipping policy can often deter customers from finalizing their purchases.

 

LeeStrongSEO_0-1700007733104.png

 

 

To enhance customer confidence and potentially improve conversion rates, I recommend updating your shipping policy with comprehensive and accurate information. This should include details on shipping costs, estimated delivery times, and any other relevant shipping information. Customers appreciate transparency, and having this information readily available can significantly influence their purchasing decisions.

 

By addressing this aspect, along with your continued efforts to optimize your product pages, you should see a positive impact on your conversion rates.

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Select
Tourist
8 0 1

Thank you for your feedback! I appreciate you taking time out of your day to give advice.

 

I have shipping times stated in the product page as an icon and also during checkout. Its free shipping 9 - 14 day delivery time, maybe this is too long for the average customer? Also the store is fairly new so I dont have allot of products on my store or allot of products in the clothing category, maybe this would be a reason for distrust amongst new customers?

Thank you again for giving me your time.

PageFly-Kate
Shopify Partner
1128 332 329

Hi @Select,

This is Kate from PageFly - Shopify Landing Page Builder App. 

Congratulations on your store! It looks amazing and it's clear you've worked hard on it. I'd love to share some suggestions for your product page as hereby:

 

1. Add product title

It seems that this product is missing a product title. You can emphasize the unique selling points of your products in titles to grab attention.

PageFlyKate_0-1700012938677.png

2. Make the trust badges highlighter

Badges are important visual elements that can be used to highlight the shipping information. The trust badge is currently positioned at the bottom of the product details page, making it less noticeable. Consider changing its color or placement to increase its visibility.

PageFlyKate_1-1700012938750.png

You can check this image for reference:

PageFlyKate_2-1700012938511.png3. User higher quality images

When selling clothes, product images are crucial. The GIFs and images in this section are not very eye-catching. Consider reviewing and replacing them with higher-quality ones for a more professional look.

PageFlyKate_3-1700012938606.png

You can check this image for reference:

PageFlyKate_6-1700013258808.png

 

4. Including a "You May Also Like" section on your product pages  

Customers are more likely to purchase additional products from your store when you make similar product suggestions to them, which will boost your sales. 

You can check this image for reference:

PageFlyKate_4-1700012938554.png6. Prepare for holiday campaign

Maximize your holiday sales during Black Friday and Cyber Monday with these strategies, you can use a page builder app to create a new section with:

BFCM Flash Sales:

  • Offer limited-time discounts on specific products to create a sense of urgency.
  • Use countdown timers and attention-grabbing banners to attract attention.

Bundle Offers & Mix-and-Match Deals:

  • Create special bundles of related items at reduced prices to encourage higher spending.
  • Let customers mix and match products for a personalized shopping experience.

PageFlyKate_5-1700012938485.png

These are some suggestions for improving the design. 

Let me know if you have any questions. 

Best regards,

Kate | PageFly Team

Please let me know if it works by giving it a Like or marking it as a solution!


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Select
Tourist
8 0 1

Thank you! Allot of useful info here this helps allot

PageFly-Kate
Shopify Partner
1128 332 329

I am so glad that my suggestions can be your solution.

Have a great day ahead @Select !

Kate

Please let me know if it works by giving it a Like or marking it as a solution!


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MooseDesk
Shopify Partner
161 24 58

Hi @Select ,

 

Thanks for reaching out to the community. This is MooseDesk - All-in-one Shopify Ticketing System App

 

After reviewing your product page, I can see the dedication you've poured into its creation. While it's already great, I do have some suggestions to help make it even better. Here are a few of my recommendations for better customer experience, if you don't mind taking a look.

 

1. Value propositions

 

Although you have included some value propositions of your product, they are not quite specific and do not emphasize on the key benefits of your product.

 

MooseDesk_1-1700018109928.png

 

To persuade visitors to make their final purchasing decisions, you should include adequate information to answer some of the following questions:

  • What are the competitive features of my product?
  • What is it made of and why is it superior comparing to other competitors?
  • What are the only benefits that customer get when they purchase your product?

Here is an example of a product description: 

 

MooseDesk_0-1700017953077.png

 

2. Reorganizing the product details

 

The details of your product are there but not quite organized to allow visitors to easily follow. Not to mention, some texts are not highlighted enough to read. 

 

MooseDesk_2-1700018193314.png

My advice here is to create a list of dropdowns dedicated for each information category. 

 

MooseDesk_3-1700018484745.png

 

 3. Conversion booster

 

In order to urge visitors to make their decision, you can also add countdown timer or stock counter along with other promotions or discounts.

 

Examples: 

 

MooseDesk_7-1700019173377.png

 

MooseDesk_8-1700019359701.png

4. Guarantees

 

It is good to have transparent business policies presented to your visitors. The only recommendation is to scale down the size of the images to match with the overall design of your page.

 

MooseDesk_5-1700018581897.png

 

5. FAQ section

 

In contrast, your FAQ section seems too small and can be easily missed or ignored by visitors. Keep in mind that a well-written set of FAQ can build trust, confidence and make your customers feel more secured to make the purchasing decision. Here is an example of a way to highlight your FAQ section:

 

MooseDesk_6-1700018881189.png

 

6. Testimonials

 

People also often make the purchasing decision based on the reviews, rating from the previous customers. Let's add some actual statements from real customers on what they have said about your products.

 

MooseDesk_10-1700019493126.png

 

Lastly, if you are also looking for a ticket management system, you can give MooseDesk a try. MooseDesk is currently FREE for all early birds with 24/7 dedicated support, which would help you answers all the questions and explain why MooseDesk is suitable for your business. 

 

---

So those are my recommendations for your store. Hope it brings you some new insights.

 

If this is helpful for you, please let me know by giving me a 'LIKE'. If your question is answered please mark this as 'SOLUTION’. It would make my day!!

 

Once again, thank you! 

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Select
Tourist
8 0 1

Awesome! Thanks allot already implementing changes!

MooseDesk
Shopify Partner
161 24 58

Hi @Select ,

You are most welcome! As part of this community, our goal is help other merchants on the e-commerce journey so don't hesitate to reach out whenever you need any help.

Happy selling!

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