Any tips for my website

[TheJewellerydis]

Hi everyone, I would greatly appreciate any advice regarding my store. 

www.thejewellerydistrict.co.uk

please get in touch via email 

oscarwaldram@gmail.com if you have any pointers

Thank you in advance

[QuickCEP-]

hi @TheJewellerydis ,

This is QuickCEP-software that can help you increase your income.

Very glad to hear from your question. I have done a lot of store operation work. Although your store has been perfected, there are still some problems that need to be optimized. My personal suggestions are all in terms of user conversion. I hope it will be helpful to your work.

1. User evaluation

I looked through the pages of some products on your website, but I didn’t find any comments from users. In fact, this will have a greater impact on users. I hope you can add some content of user comments, which can enhance the trust of users. This can increase user conversion.

2. Increase user conversion

There is no way to convert users on your website. Although you have added an email subscription function on the page, since it is at the bottom of the page, users may not be able to see it, and there is no way to submit an email.

It is recommended that you change the content of this piece to the popUp mode, and add some content to attract users in the popUp, such as: get 20% coupons, etc. This is also the content that most websites with better sales will use.

I also experienced the chat window on your website. This chat window is not friendly to users. It is even like a form submission page. There is no way to reply to user information in a timely manner. It is recommended that you install a more convenient chat function to help users Solve personal problems faster.

A specific example is shown in the figure below:

Shopify's app store has many similar products. You can download and install to see which product is more helpful to you, and you can consider it comprehensively.

Of course, you can also come and consider our products. QuickCEP, a really cost-effective, useful marketing app. It helps you do all-round marketing automation with professional advice, build your customer data platform , and it also has chatbot function, which means you don't need to pay for Tidio, Omnisend, Klaviyo any more. Fill in the invitation code with '10KE' when registering, you'll get 1-year free trial, and 10,000 free emails for free! I hope this answer could help you out!

If you find this answer helpful, please give us a Like and Accept the solution.

Best Regards,

QuickCEP

[PageFly-Victor]

Hi @TheJewellerydis,

This is Victor from PageFly - Shopify Page Builder App. After looking into your store, I have some comments below and hope that you can consider them to improve your site.

Homepage

1. Make a sticky header

A sticky header allows customers to quickly access the navigation, search, and utility-navigation elements whenever they scroll up or down on the page.

2. Have Direct Links to “Shipping Info” and “Return Policy” in the Footer

Difficult-to-find shipping information or return policy impedes users’ ability to make a purchase decision. Therefore, you should add direct stand-alone links to Shipping Info and Return Policy in the footer, as well as direct or indirect links to other secondary site content.

3. Move the Hero banner to the top of your page

Hero banners should be a key part of your home page. Therefore, you should set the hero banner to the top of the page to attract customers. It plays an important role to encourage people to dive deeper into the website. You can add the Featured products section below the Hero banner section

4. Add more content to your homepage

4.1. Add testimonial - customer reviews

When you go live and have sales, you can add Testimonials. Customer reviews are proof of your product quality. This section will help you build customers' trust. You can show rating stars for each product or you can add customer reviews with both texts and photos to increase the legislation, like this:

4.2. Showcase your Instagram or other social profiles

As usual, social media is one of the effective ways to get more traffic and make a good connection with your customers. Display social media such as Instagram and constantly update the feed.

5. Always include quick Add to cart buttons in product lists

It will save customers the trouble of having to click on a product in order to add it to their cart. 

Product page

1. Include both User rating average and the number of ratings

Many users rely on ratings and reviews to select products and displaying them right on each product in the first place can quickly build your credibility. You can refer to the example below:

2. Provide Images of Accessory on a Human Model

Users need an understanding of how the product will look on their own body before they feel comfortable purchasing. Without this context, users must estimate the suitability of a product based on other less helpful images and product information, resulting in lower confidence and lower likelihood to move forward with purchasing.​‌‌‌‌‍‌‌‌‌‌‌‌‌‌‍‌‌‌‌‌‌‌‌‌‍‎

3. Add the Related Products section

Creating a related products section on the product page will help you cross-sell your other products during the purchase process. It's a great technique to raise your average order value with little additional expense.

Warmest regards,

Victor | PageFly Team