Can a CRO specialist look at my product page and say what should be optimized or what is missing?

YordiMNL
Tourist
16 0 2

Hello,

Can a CRO specialist look at my product page and say what should be optimized or what is missing on my product page? (product page is where all tiktok ads traffic is coming from)
Just be straightforward with your advice, I'm not hurt by negative feedback.

I have a ATC rate of 4-5% & think that should be better. 

Please check it on mobile only, because that's where all our traffic is coming from!

Product page: https://gomonthlies.nl/products/monthlies-menstruatieband-voor-kramp-pijnverlichting-1

Kind regards,

Yordi

Replies 2 (2)
QuickCEP-
Trailblazer
201 19 78

Hi @YordiMNL ,

This is QuickCEP, an automated and refined marketing software that can help you boost sales.

Overall your store looks really awesome! However, I still have some suggestions for you to increase your sales!

 

Language Setting

QuickCEP_0-1670984646666.png

I fully recommend you to add more languages to your homepage. Maybe you can add a switch button in the top right corner of your homepage together with currency switches!

 

Products

QuickCEP_1-1670984646679.png

It seems like you only have one product selling, and maybe you can enrich your products with some similar categories or some combinations with your current product! At least, bring more choices for your customers, which is really necessary!

 

Homepage

Another detail that you may want to improve is that you can add some popups to your homepage. Since Christmas is coming, people prefer to purchase discount products or stores with coupons! I didn't see any coupons you have provided on your homepage or any popups to bring them benefits! Maybe you can consider changing your marketing strategy to convert the traffic into sales!

 

Strategy

As I introduced in the previous section, marketing automation is one you should improve, which includes email marketing, popups, etc. Those can help customers have a better shopping experience, and make them more willing to shop on your website! Another strategy I wanna introduce you is online chatbot. It seems like you don't have any online chatbots in your store. Then it means you may lose some sales when you are offline! I fully recommend you to add some tools, which include both marketing automation and online chatbots to increase your sales!

 

If you find this answer helpful, please give us a Like and Accept solution.

Best Regards,

QuickCEP

QuickCEP -is an application to help you boost the sales, it includes the functions of social media chat, Live Chat, Popup, Email, marketing automation, CDP, etc.
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PageFly-Victor
Shopify Partner
7865 1785 3017

Hi @YordiMNL ,

 

This is Victor from  PageFly - Shopify Page Builder App.

 

I did take a deep look into your web design. I see your page is very beautiful and elegant. For the design improvements, I would recommend a few things below:

 

1. Highlight the price

You should highlight the product price instead of the product compare at price.  Place the product price in the “Buy” section and increase its visibility by using a large font size (similar in size to the product headline), bold text style, or eye-catching color.

PageFlyVictor_0-1671074404226.png

 

PageFlyVictor_1-1671074404217.png

 

2. Fix the horizontal scroll issue

 

The first way to discover an overflow issue is by scrolling the page horizontally. If you’re able to scroll, this is a warning that the page has a horizontal scroll issue.

PageFlyVictor_2-1671074404330.png

 

3. Adjust the spacing

 

Some content sticks together when I scroll the page, so you should add some space between us.

PageFlyVictor_3-1671074404317.png

 

4. Add hover for each button

 

The customer will recognize that each button is functioning by hovering over it. 

PageFlyVictor_4-1671074404306.png

 

Please let me know if you have any questions. 

Warmest regards,

Victor | PageFly

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