This is Richard - CRO Expert at PageFly - Shopify Advanced Page Builder app.
Congrats on your new store! From my CRO expertise, I’d love to give you my suggestions as hereby:
1. Reduce the banner size
You should reduce the banner height, when I access the page, I need to scroll up, sroll down again and again to see the whole banner.
2. Improve image quality
As you can see on the sreenshot below, it looks blurry, you should improve its quality.
3. Use the same size for the image
For a highly visual effect, you should use the same image size in a product list.
4. Add hover for each button
The customer will recognize that each button is functioning by hovering over it.
5. Add testimonial - customer reviews
Customer reviews are proof of your product quality. This section will help you build customers' trust. You can show rating stars for each product or you can add customer reviews as text and photos.
Reviews are crucial when it comes to shopping online.
You can check this image for reference:
Furthermore, you can consider using a page builder app with a Shopify theme made for this niche to enhance your store appearance and increase mobile experience for customers. You can check out the following themes Blum, Sense, Dawn…
Richard | PageFly Team
Please let me know if it works by giving it a Like or marking it as a solution!
I appreciate that you have provided us with your online store URL as that is very helpful! Looking into your store, I noticed that you are using a slideshow to strengthen your brand - it looks great. What do you think about using the announcement bar to inform your customers of any ongoing sales or free shipping offers they can take advantage of. It would be a good way to let your visitors/customers be aware of any offers they can take advantage of. You could also add Product Reviews to your products pages to allow your customers to share their experience. This can provide your customers and potential buyers with a sense of security knowing that they can share with others. You have a beautiful store, by the way. While I was browsing your online store, I did not run into any specific errors and wanted to mention this.
Let me know if you have any questions.
Ollie | Social Care @ Shopify - Was my reply helpful? Click Like to let me know! - Was your question answered? Mark it as an Accepted Solution - To learn more visit the Shopify Help Center or the Shopify Blog