Consistently Driving High Quality Traffic with 0 Orders...

[Addisons]

I have consistently been driving PC gamers to my pc gaming setup store, with 0 orders and nearly 800 sessions, with a 2.5% add to cart rate.

Any suggestions?
https://krazedkeycaps.myshopify.com/

[flareAI · Accepted solution]

Hello @Addisons,

I am Gina from flareAI app helping Shopify merchants get $6Million+ in sales from Google Search, on autopilot. I am here to support you.

Having taken a close look at your store, I believe that below suggestions could help drive sales.

1. Enhance your product pages by including a comprehensive and informative product description that highlights the key features and benefits of your product. This will entice potential buyers to make a purchase.

2. Add social media for the store to increase the traffic. By linking to your social media profiles, you can drive traffic to your social media pages, increasing your followers and potential customers.
3. A FAQ would be useful to provide quick information to help customers make a purchasing decision and also to reduce the time your employees need to answer simple questions.
4. Add each sub-category/collection in the main header so that it's easy to go to any collection from any page.
5. Try to maintain the same image size while listing all products.

6. Add About Us page which is a reflection of the purpose and personality of the business.
7. Crafting an ideal SEO product title and URL can aid search engines in comprehending the nature of your merchandise and boost traffic to your website. Therefore, it's advisable to maintain a unique and specific product title and URL.

8. Add filters in collection pages to help your visitors narrow in on the specific product they're looking for and find products they might be interested in based on certain features (e.g. size, color, category)
9. Add sorting feature in collection pages for changing the order of any product listing whereby users can choose which criteria they want the products to be listed by.
10. Add average ratings for each product
Including both user rating and number of ratings on the products will help users to make decision whether to buy your product or not.
11. Add sticky header
Adding sticky header allow users to quickly access the navigation, search, and utility-navigation elements without scrolling up to the top of the page. They increase the discoverability of the elements in the header and the chance that users will take advantage of them.

Hope this is helpful

Gina

[PageFly-Garcia]

Hi  @Addisons 

I am Garcia from PageFly - Shopify Advanced Page Builder App. From my CRO expertise, I have some feedback for your Store and hope that they can help you increase the design. 

1. Make sure people get attracted in 5 seconds

In 5 seconds, the texts are not the factors which keep people's attention. The hero banner is often the first thing visitors see when they land on your website, so it's essential to make a great first impression.

Use high-quality images or videos that are visually appealing and capture the essence of your brand. Consider using bold colors, interesting typography, or eye-catching graphics to make your hero banner stand out 

3. Displaying a product list accompanied by clear CTA buttons

Including clear call-to-action buttons enhances the customer journey, increasing conversions. Streamlining the experience removes barriers and improves sales potential.

3. Add these sections
Beside you can consider adding these sections to make your Homepage more attractive to buyers:

• Promotion section: This section can attract attention, create a sense of urgency, and incentivize visitors to make a purchase. 
• About us: The "About Us" section provides an opportunity to introduce your brand, tell your story, and showcase your unique value proposition. 
• Testimonials: Including a testimonials section on your homepage helps build trust and confidence in your brand by showcasing real-life feedback and reviews.

With Father's Day approaching, now is the perfect opportunity to boost your store's Conversion Rate Optimization (CRO).Let’s check these suggestions out: 

• ​​Create Father's Day gift guides: Curate a collection of items that make great Father's Day gifts. Organize them into a visually appealing and user-friendly gift guide on your website. 

• Run Social Media Campaigns: Utilize social media platforms to create engaging content, run targeted ads, and share compelling visuals and stories related to Father's Day. Encourage user-generated content and use relevant hashtags to increase visibility.

If you feel my answer is helpful, like it or give it a thumb up. Let me know if you have any questions. Cheers!

Garcia| PageFly team