Constructive Criticism for my Store

[lxurnz_]

Hej hej everyone! 

I have previously asked for feedback on my store, since then I have implemented that feedback and updated more and more details. 

Some new feedback on this would be amazing. Especially towards CRO as we're starting to get traffic and want to make sure that our store converts properly. 

Thanks in advance for any input! 

Check our store here: amoandoak.se

[Bundler-Manuel]

Hey there @lxurnz_  Here are some suggestions I have on how your store could be improved for better conversion rate chances

1) You should add a section for latest arrivals to go along with the best sellers section

2) You should add customer reviews on the site 

3) It would also be great to include some bundle packages and discounts on the homepage as well to entice customers early on.

[Tapita-support2]

Great to see you're focusing on CRO! Your store amoandoak.se looks clean and professional - you've clearly put thought into the design and user experience.

Areas for CRO Enhancement:

• Content & SEO: Your store currently lacks blog content, which is a missed opportunity for both SEO and building customer trust. Educational content about sock materials, styling tips, or sustainability could help establish authority and keep visitors engaged longer.
• Product Visualization: Consider adding color swatches for your socks to help customers visualize different options more easily - this can reduce hesitation and improve conversion rates.
• Product Organization: With your current product range, you might consider restructuring your variants using a combined listings approach - creating individual products for each color/variant and then grouping them together. This can significantly boost SEO by giving each variant its own URL, images, and content while maintaining a clean shopping experience. However, you'd want to carefully evaluate how this works with your quantity break pricing structure.

If you're looking to implement these improvements, a few tools might help. For blog content, Tapita AI SEO Blog Builder is completely free. For the combined listings approach, G: Combined Listings & Variant offers a free plan with 5 product groups and can help optimize your product structure. For technical SEO, Tapita: SEO Optimizer & Speed provides comprehensive free audits.

Your foundation is solid - these optimizations should help maximize conversions as traffic grows!

Tapita Team

[MooseDesk]

Hi @lxurnz_,

Thanks for reaching out to the community. We are MooseDesk, a comprehensive Live Chat, FAQ & Helpdesk App designed to elevate your customer support experience 😊

First off all,  huge congratulations on your store launch 🎉 The brand feels intentional and calming, with a clean design and earthy aesthetic that speaks to quality and minimalist living. The fonts, color palette, and product photography all work beautifully together — it already feels trustworthy, which is a massive win for first-time visitors

That said, there’s one key element still missing that could significantly impact both your conversion rate and customer experience:

1. Add Live Chat for your Online Store

Currently I can see your website lack of an essential support tool that can help customer get answers fast. It's essential to provide customers with a helpful support tool that allows them to quickly chat with your support team, easily track orders, and find answers to common questions on their own .

I suggest exploring MooseDesk, a free Live Chat, FAQ & Helpdesk App. MooseDesk provides auto-reply features during non-business hours, a proactive help center, and a user-friendly widget layout, offering an effective solution to enhance customer support on your platform. Moreover, you can easily customize your widget that match brand style

2. Create FAQ Page and Contact Us Page for your Online Store

Your store looks great overall! To make it even better, you could consider adding an FAQ and a "Contact Us" page. These are essential for helping customers quickly find answers or reach out for support, which can significantly enhance their shopping experience. 

For an easy solution, I recommend trying MooseDesk App. It provides free, professionally designed FAQ and Contact Us templates with a simple one-click setup that perfect for elevating your store effortlessly!

• A FAQ page to handle repeat questions (shipping, returns, care instructions, etc.)

• A Contact Us page with a proper form (instead of just an email link)

This makes your store look more professional, builds trust, and clears obstacles to buying — especially for first-time visitors

————————————

As an expert/enthusiast in UX, I recommend implementing these changes to improve customer experience when scrolling through your store.

If this is helpful for you, please let me know by giving me a 'LIKE'. If your question is answered please mark this as 'SOLUTION’.

[Wendell4]

Hi @lxurnz_

Happy to know your store gets more traffic and I believe you will pay off for your contributions to what you did eventually. Congratulations!

Another constructive feedback I would like to share with you for reference:

When I search your store on Google, I fail to see the content of meta title and meta description completely. They seem too long, don't they? I suggest here shorten the length of them two properly, such as 50-70 characters for meta title and 150 characters for meta description. Then you can check if they display better after Google index your store next time.

[lxurnz_]

Thanks, I might need to look into that. It‘s odd because my SEO tool says most descriptions are fine. 
Thanks for pointing that out! 

[Wendell4]

Very welcome here @lxurnz_

If your SEO tool shows content correctly, then either Google has not indexed your store latest change yet, or the data displaying in your SEO tool is not the latest, you can do further check accordingly.

[Vi-WizzCommerce]

Hej @lxurnz_ !

First of all, I just want to say I absolutely love your website! The colour scheme and aesthetic of your product are so attractive. I'm an intern from Canada running this account so I can definitely appreciate having a pair of thick, warm socks in the winter. I'm actually considering to order some right now!

Recommendations

1. Is it possible to add more languages?
   1. 
2. Is it possible to make this area smaller? When I am scrolling down I feel like I cannot see part of the image since it's being blocked.
   1. 
3. I really like this bulk pricing strategy that you are using. It's simple and eye-catching. Consider trying other pricing strategies to increase sales and profit. 
   1. 

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[lxurnz_]

Hej, thank you for your feedback and kind words! 

Since we‘re only on the limited plan, it‘s difficult to add more languages. 

I can try and look into making the header smaller so it doesn‘t block the images. 

What kind of different pricing strategy were you thinking ? 

Oh and btw, if you were genuinely thinking about ordering a couple pairs, you should take advantage of our additional 10% off during our Swedish national day celebration! You can use code: Sverige10