Feedback on My Store/Product. 🪄🍯

Feedback on My Store/Product. 🪄🍯

Belial1912
Tourist
4 0 1

Hello Everyone 👋 

 

I'm struggling to make sales with my product HypnoHoney, its a Unique Honey that Relaxes You & makes You feel Great.

 

I've been advertising on Facebook & my ads perform quite well with CTR'S of 4% to 8% & never lower, thats usually 100 to 300+ people a day but recently no sales or even ad to carts. I'm confused as to what I'm doing wrong but suspect it might be my website design that looks unprofessional especially after seeing some amazing websites shared here.

Please any feedback You have to share about what may be the issue design, images, text the Product itself or anything else PLEASE let me know.

 

My Website is Hypnohoney.co.uk 

 

Thank You All in advance & Wishing You all Good Fortune. 😊

Replies 3 (3)

abdullahshahid_
Shopify Partner
42 2 5

Hello @Belial1912 ,

 

This is Abdullah from NoFuss. Yes, huge chances are that your store design might be the problem. Here is why:

- You're selling honey while your base color scheme is purple which doesn't compliment the product at all. Kills the vibe.

- You're not properly selling your product bit by bit through copywriting skills. Sell the benefits, sell the feel first through a good layout. Then comes the product listing. 

- Your purple and faded yellow scheme looks very off. I would suggest you use pastel colors.

Here is what you should do!
I would suggest don't put too much effort in editing your theme right now. Use any Canva template for website (that already has great layout) and just swap your content in it. You can use "Canvify" app from app store to easily create your whole store right in Canva. Very useful, very time saving and the designs are just great!!!

You can explore templates on Canva (search website templates) or Canvify's own website as well: https://canvify.app/templates/

You can find tons of tutorials, mobile responsiveness tutorial, product page customization tutorial and what not. All this will take you barely 2-3 hours to get running. If you have any issues or questions, just reach back to me.

Or watch this video: https://canvify.app/docs/choosing-and-customizing-canva-templates-for-shopify/

EmbedAny
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Laza_Binaery
Shopify Partner
341 62 96

Hi @Belial1912 

 

Welcome to the community.

Your suspicions are very true. Sorry to say but your website does not look professional at all. I think if you are not a designer you should not design your store as all those colors are wrong. That purple is too dark and you have then black text so in some places nearly unreadable. Yellow is too hard and for buttons gree also white text, which is also not that readable. 

But that is not the only issue, your images are not that good, some feel AI-generated, others not so great photo edited. And product images are different sizes. On the product page, you have some reviews that are cramped in a small space.

 

I think you should at least try maybe Sense theme which is also similar to Dawn but could work for you. But you need also real professional product images.  You can try to make one yourself with a camera or phone but some work in setup is needed. Here is one article from Shopify and the first video that poped out on YouTube ( there are a lot more).

https://www.shopify.com/blog/12206313-the-ultimate-diy-guide-to-beautiful-product-photography

https://www.youtube.com/watch?v=eoKMUoiD5us

 

For other things, I think your customers would like to know is it certified, lab lab-tested.  You can answer some questions in the FAQ section. 

You can use icons in general in the new section to explain some effects or features of your product. 

 

And one thing that should bring more trust to visitors is your contact information. But you have just a Gmail email. That is what scammers do. 

So do add some business info, address, email from domain and phone.

 

Good luck, I think you have a lot of work.

Kind regards
Laza
www.binaery.com

Bundler-Manuel
Trailblazer
690 31 79

Hey there @Belial1912  Firstly, I want to start by applauding your choice in such a useful and unique product to sell on Shopify. next, here are a few things I think could help your store get even better

1) You should have some customer reviews on the homepage. This would help to give your store a more credible and authentic appearance.

2) You should include links to your business social media pages at the bottom of the store as well. This would help boost credibility as well as help customers stay in touch with updates on your store.
3) You should set out a section for FAQs on the homepage. This would help to provide answers to questions that customers would most likely have on your products, its content and health benefits etc.

Emmanuel
Please let me know if it works by marking it as a solution!
Bundler - Product Bundles app, a great bundle app for Shopify, with glowing user testimonials and a free plan.