Feedback on Store

[bunddledup]

I have spent money on ads I have alot of traffic but no sales. I would like some feedback. 

[AiTrillion]

Hello @bunddledup, I hope you are doing good! Could you share your store URL?

[bunddledup]

www.bunddledupextensions.com 

[AiTrillion]

Hello @bunddledup, I hope you are doing well! here are a few suggestions that you can work on:

- Add announcement bars or timers to promote your offers on the store.  

- Add reviews on the home page, it helps in building trust with other visitors. 

- Add an attractive popup with a discount code to engage your visitors and entice them to make the purchase.

- For getting more conversions and sales you can target your customers by sending automated emails that help to improve the relevancy and timeliness of your campaigns. You can use triggers and workflows to automatically send messages to consumers after they take a specific action. For some reason unknown to you, they leave without making a purchase but with email automation, you can make sure that this user receives an email shortly after they abandoned their cart, reminding them of what they left behind and asking if they need help completing their purchase. In this case, email marketing automation turns a missed opportunity into an opportunity to build a stronger relationship and make a sale.

- You need to engage your visitors coming to your site by giving loyalty reward points which will increase repeat purchase and customer lifetime value. You can add a web push notification which will help you to retarget your customers anytime even when they are not in your store. This will help you to run your store smoothly and decrease the bounce rate and will capture your visitors and convert them into prospective or paying customers. You will be able to retain your customers for the long term.

If you would like to implement the above features/ customer engagement or marketing tools in your store. I would recommend you to try out the all in one Shopify app AiTrillion. I am sure you will find it useful.

If you need help with setting up the features, I will be happy to help.

Hope this Helps!

[RichardNguyen · Accepted solution]

Hi @bunddledup,

I'm Richard - CRO Expert at PageFly Landing Page Builder.

Congrats on your new store. To be honest, when I first looked at your store, I was quite impressed and understood you must have put a lot of effort into it. However, there are some feedback I would like to propose with the hope that it would be helpful to you. 

I- Homepage

• Make a sticky header: You should make a sticky header- a fixed menu bar will help users navigate to the other pages easily, and they will not need to scroll back and forth anytime they need to visit a page.

I

• Implementing carousels on your homepage is a great way to showcase best-selling/featured products of your store. I see you did quite a good job here, images are nice and clear, CTA buttons are noticeable enough for users to click on. However, I would like to give a few suggestions to make it better. The carousels should be made to autorotate, but not too quickly, the autoratation should temporarily pause when hovered and permanently pause after any user interaction.
• You should add CTA buttons under each product to increase conversion rate:

II- Collection page

• I would suggest you display a secondary thumbnail on hover. There are some types of thumbnail images, but in this case, you can consider using “Human model” images, by doing so, people can easily imagine how products would look like in real life. For example, with “Sew-In extensions”, if you displayed secondary images like a model wearing the products, it will help users to easily assess whether the products are suitable for their skin or inspire them on how to mix the product with matching clothing. 
• You should include both the user rating average and number of ratings on the product list items. This is one of the crucial elements for users’ purchasing decisions. They will rely on both to decide whether they should explore further a product.

III- Product page

• Product images are essential elements for users to judge products- if products do not display enough images, users will not be able to get a full sense of products and will be reluctant to purchase. Therefore, you should have at least 3-5 product images for all products besides just “Cut Out” images.
• When people purchase online, one of the things they would consider is whether the site provides return policy or not. Therefore, I would suggest you display or link to the Return policy on the main product page content. 

• Normally, users often rely on reviews to judge a product besides product detail descriptions and other info given by a site since they consider them more legit and authentic. I would recommend you display reviews on your product page and allow users to submit their reviews in this case.

Above is my recommendation on your store. If you find it helpful please hit LIKE and MARK AS SOLUTION. 

Best of luck! 

[bunddledup]

I going to have to find someone to so this doe ny website thanks.

[bunddledup]

Hello,

Are you able to help me update my website or get a new website?

[CutOutWiz]

Hello @bunddledup 

Hope you are doing well.

I understand how it can be frustrating to be doing everything right but still not getting your traffic converted to sales. You may find comfort in knowing that you're not the only one on that boat. Millions of Shopify store owners are facing the same problem. This is not because you are necessarily doing something wrong, but rather because Sales is an organic process, involving people getting to know you, visiting your brand, looking at your products, comparing them with others, and finally making the decision to purchase from you. So this takes some time, during which you have to hold on tight. But, you can't be just passively waiting for sales to grow, so I would recommend you look at these tips and see which ones you can use: You have great faith in your online shop, but why aren’t visitors converting?

Another Thing you could consider: Not all traffic is good traffic.

Traffic will only have any chance of converting to sales if they are being generated by the right consumer. If your product is for females under the age of 30, but your ads are being viewed by males over 50, that is a lot of traffic, but it will never convert to sales. So, before you spend on targeting, a good idea is to have a simple Google Trends search, that will tell you who is looking for the products you search, what is their age, gender and location. Then you can put forward some really targeted ads that are bound to generate clicks.

Here are some areas where you could consider working on

• Add a sticky header. The headings are important to navigate the site. If the headers keep disappearing, it makes it hard to find what the customer is looking for. That is why if you make your headers sticky, the user can see them even if they have scrolled down, which makes the site more user friendly.

  You can also consider making your headings a bit bigger or bolder, so that they catch the eye more easily.

• A good idea is to have your newsletter as a popup so that it shows up when the customer enters the home page. This will make it more visible and attract more people to your newsletter from where you can target more interested people.

• People tend to buy more from people they can easily relate to. If you share your journey, your goals, and your aspirations with your customers, it will be easier for people to connect with you. If you can create an emotional connection with your visitors, people are sure to buy products from you.

• Because this is an online store and people cannot touch and feel your products before buying them, they rely heavily on product images, which is why the images have to look top-notch.

  The main problem most Shopify store owners have is that they upload raw images of their products. On the website, this makes the product color dull and unappealing.

  Rule of thumb - never post unprocessed images on your website. In case you are looking to make your images sharp and professional, contact CutOutWiz for any image-related solutions.

  Especially for this kind of product, it is a good idea to have multiple images of the product, from multiple angles, so that the customer can have a feel of what they are buying. If you are looking for an image processing company that will solve all your needs, you can check out CutOutWiz.

• People always don’t know everything about a product beforehand. When they see a product or show interest in a product, they want to know more about the different aspects and specifications of the product. If product descriptions fail to provide people with enough information about the product and fail to create an appeal for the product, the visitors won’t buy the product. So, provide elaborate and appealing product descriptions to every product to increase your sales.

• Use a star rating widget to let website visitors evaluate your business. They create standardization, allowing customers to compare different products easily. It also helps you get feedback about your products.

• You will be surprised how much you can benefit from a chatbot. It can collect your necessary customer data, help you analyze which stuffs are trending or in more demand, and overall solve your problems by answering common questions so you won't have to.

• Customers read user reviews more than they read product descriptions. If they find that 50 other people have liked your product and have purchased from you, it helps your credibility and they feel safer buying from you. So try to add some reviews of your products and services to your homepage.

Hope this helps you. If you find it useful, leave a like to let me know! Happy Selling! Thank you and the Very Best of Luck to you!