Getting sakes

SLivingstone
New Member
1 0 0

I started a small business 3 months ago but it’s hard to have my first sale on Shopify. Can you guys have a look at my shop and give some feedback? Looking fir a professional to help design my shop. sharon2004.myShopify.com
sephora

Replies 3 (3)
waytoapps
Navigator
477 40 192

Hello @SLivingstone 

Hope you are doing good. Your store looks nice and here are few suggestions.

  • Add a Favicon which helps to find your store when customer had multiple tabs in their browser.
  • Add a nice logo which gives Identity and it also separates you from the competition.
  • Make a Sticky header for easy navigation. It helps customer to access menu at any time they want.
  • Add announcement bar for discounts/free shipping, on top of the header section.
  • On the hero banner customer should be able to click on CTA button to navigate to the collections page/Product page. Add shop now CTA on the banner.
  • Add about us, Contact us and blog pages etc. on the header section.
  • Add product images in the featured collections.
  • Include blog page, Blog posting will allow you to show your followers a personal side of your business. In this way you can engage with Existing and New customers.
  • Provide terms, shipping and refund/return policies below quick links on the footer section.
  • Promote your products on social platforms and provide those social links on the footer menu
  • Make social links open on new tab.
  • You can promote your products with word of mouth strategy. Boost your sales with the app from the shopify app store   which helps to increase your sales.
  • There is no terms and conditions checkbox at checkout. I suggest you to install an app from shopify app store which provides 'I agree to the Terms and Conditions' before checkout .As it makes easy for the customer to read your terms and policies.
  • There is no customer review option on the products. Install Product review app from the Shopify app store, so that customer can write a review when they purchase any product from your store.
  • You can also sell your products on Etsy marketplace as it is very good platform to sell unique, handmade and Vintage goods . If you are already selling on Etsy store consider our Etsy Integration app in the shopify app store. Etsy is a Huge marketplace for selling creative goods such as art & collectibles, crafts & supplies, jewellery &accessories and more,  if you have any unique/handmade/vintage goods in your store, you can give further exposure to your products.
Thanks,
Waytoapps
PageFly
Shopify Partner
1948 271 1430

Hi @SLivingstone

It's PageFly - Shopify Page Builder App   here and I'd like to share some of my initial thoughts when first browsing through your online store. I hope that these comments can be somewhat beneficial to you in improving your site performance. But first, you can check out this Ultimate Checklist on Best Practices To Optimize Your Conversion Rate .

I/ Homepage

1. Have a CTA button on the banner/ slideshow

A primary call to action button is one of the important things for a home page of an online store.

With this button, you will redirect customers to the page you want them to take action mostly. It can redirect to a collection page, or a product page, etc.

PageFly_0-1637426798419.png

2. Add section about your brand story

A brand story helps customers understand more about your business and also helps your store look more professional. 

3. Using actual Products inside the Collection so that visitors can understand what they will see when they click in that collection. 

PageFly_1-1637426872890.png

II/ Collection Page

1. Use Load More instead of Pagination. The majority of the merchants would prefer Pagination but the feature itself poses some difficulties if they want to compare 2 products from 2 pages. 

PageFly_2-1637426931278.png

2. Make the Product Images have equal size. Unevenness in your product presentation will decrease your brand's professionalism. 

PageFly_3-1637426999370.png

 

Overall, this is a nicely put layout and you must've invested a lot of time and effort into this. If you need any changes, you can always opt for PageFly Page Builder  to build more customized and high-converting website. If you find this comment helpful, please give it a like and mark as solution. Wish you all the best!

PageFly - Advanced Shopify Page Builder - Empowering 100.000+ active merchants.

Check our Evergreen List of Best Platforms To Sell Online.

hori_tran
Shopify Partner
146 17 57

Hi @SLivingstone ,

Hi,
I visited your website. your products and web design are very nice. I like them. But I saw something, this may be helpful to get a higher conversion rate:
- add a best seller category
- The slide banner with great visuals with your products and the "call to action" button. the slide banner should show the benefits of your products ( you can choose the best sellers to describe), your events, your discounts (Black Friday is coming, right?)
- Show promotion and a great shipping policy on the top

hori_tran_0-1637473368550.png

 


- add realistic product images
- make videos to attract customers and increase time on site
- pop up chat and discount pop up
-  Add reviews for each product (some Shopify review apps can help) and a lower price next to the original one or to attract customers (on both the homepage and the product page)

hori_tran_1-1637473426918.png

 


- And don't forget to add JSON LD to your site to display your reviews on Google search by SEO app. (This SEO app I use 1 year: https://bit.ly/2YxoOYC)
- SEO: your mobile version is not good. Heading tags, Meta tags, keywords are not optimized. To handle this I usually use the above SEO app.
- Add Google Analytics to track customers visiting your site
- lacking favicon

- Footer: add factors that make your customer trust, such as:

+ add your social media

+ "Our Company": About Us, Contact Us, Terms Of Service, Privacy Policy, DMCA Request

+ "Help Center": Size Charts, Payment Methods, Cancellation & Modification, Shipping, Delivery, Track Your Order, Returns and Refunds, FAQs

+ "Get In Touch": mail, support time, warehouse,...


- One thing I noticed while on your website, was that you have Powered by Shopify in your footer. here is how you can remove that:
Step 1. Navigate to your Online Store > Themes section of your admin.
Step 2. In the Action drop-down menu next to your current theme, select Edit Languages.
Step 3. In the Search Translations bar next to Filter please type in "power".
Step 4. Under Powered by Shopify, in the text bar, just put in a single space. This will erase the Powered by Shopify.
In the top right corner, select Save.

-Was my reply helpful? Click Like to let me know!
- Was your question answered? Mark it as an Accepted Solution
Thank you and have a nice work!!!