Getting Sales

[bdias07]

Hello, 

Recently I’ve opened up a store however I am struggling to get lots of views and sales. If anyone has feedback about what I can do to change, as well as what to fix on my website it would be greatly appreciated and I would love the help. I am currently on a low budget. Have a good day everyone! My website is: https://illumiwavee.myshopify.com/ 

[BON_Loyalty]

Hi @bdias07! I'm Tracy from BON Loyalty, the top-rated Shopify loyalty app. 

Right now, your website doesn’t have much going on, so it’s a bit tricky to give detailed feedback. Instead, I’d recommend starting by building the website yourself, especially if hiring someone isn’t in the budget.

Here are a few steps to get you started:
1. Add a favicon first.
This small detail helps users easily recognize your store’s logo and makes your site look more professional.

2. Design your store yourself.
Take a look at other stores for inspiration and then personalize it to match your brand. You can also explore UI ideas from sites like Pinterest, Dribbble, OnePageLove, and more.

3. Add more products.
Right now, I can only see one product. Adding more will help diversify your store and give customers more options to choose from.

4. Check out Shopify’s blogs.
They have tons of resources on how to set up a store. You can also look into how other stores got started by browsing social media platforms.

These are things you can start doing right away. It’ll take time and effort, but it’s a great way to grow your store. Good luck – you’ve got this! 

If you find these suggestions helpful for you, please let me know by giving BON Loyalty  a 'LIKE' or marking it as a 'SOLUTION'. 😊

Cheers,

Tracy | BON Loyalty team

[Akohub]

Hi, I’m Wayne from Akohub. We have been working with many brands to run online stores. I have viewed your website and hope our expertise can help you. 

I would recommend enhancing designs and marketing strategies, which can significantly improve views and sales. First, consider revamping your website's design to create a more eye-catching and engaging shopping experience. A visually appealing hero section that prominently displays your brand and featured products can draw customers in and encourage them to explore further. Additionally, showcasing a wider range of products on the homepage can help visitors find what they’re looking for more easily, improving their overall shopping experience.

To increase traffic and sales, investing in targeted advertising through platforms like Google Ads and Facebook Ads can be very effective, especially when combined with retargeting campaigns. Retargeting helps you reconnect with visitors who didn't make a purchase the first time by displaying ads to them as they browse other sites. This strategy not only increases brand visibility but also encourages potential customers to return and complete their purchases. Dynamic ads can further enhance this approach by automatically showing users products they previously viewed, making the ads more relevant and compelling.

For a streamlined approach to your marketing efforts, consider using our Ako Marketing app. This tool simplifies the process of setting up retargeting campaigns and allows you to manage your marketing strategies more efficiently. By leveraging these tactics, you can create a more engaging online presence that resonates with your audience while staying within your budget. Keep experimenting with different strategies, and you'll likely see positive results over time. 

Best wishes! If you have any more questions or need a free professional consultation, feel free to let us know! Don't forget to like and mark it as a solution if you find this helpful.

[mageplaza-cs]

Hi @bdias07,

I am from Mageplaza - Shopify solution expert.

I would be happy to review your website and provide feedback on the performance. Here are my recommendations to improve your UX/UI:

1. Adding "About Us" Section

You should make a section that introduces your business, from that you can gain trust and credibility:

• Share your story: Add a brief and engaging introduction about your company, mission, and values.
• Build trust: Mention any certifications, experience, or reasons customers should trust your brand.

Here is a reference:

2. Adding support section

I checked and found that there are no return/refund/shipping policies on your site and this may cause hesitation to purchase.  You should add detailed refund, shipment, and return policies to enhance customer trust and address purchasing hesitation.

Here is the reference:

3. Adding chat box and FAQ page

A FAQ page/ help center/ chat box that includes general information will address customers' concerns more quickly, encouraging them to buy your products. See a reference below:

4. Improve promotional banner and section on Homepage

You should add seasonal banners for current promotions or collections (e.g., Summer Sale, Winter Collection) to catch the attention of customers. 

Additionally, featuring sections like "Best Sellers" and "On Sale", New arrivals on the homepage can drive attention to popular and discounted products, encouraging visitors to engage more with your site. Here is a reference:

5. Provide more information about your products

The lack of product information might be an issue for the conversion as it will cause the hesitation to purchase. Make sure to provide customers as much information as possible. Including product details such as size, material composition, and care instructions can give customers more confidence in their purchases, reducing potential returns or dissatisfaction. Here is a reference:

I hope my suggestions are helpful. If you find it good comment, it would be appreciated if you could “Like” or “Mark as Solution”. Good luck!