Feedback for your online store from the community
I have had my store for around 6 months and despite having around 10 visits a day, i have only had 2 sales. I have run facebook campaigns before which raised visitors but no sales.
Have tried a bunch of things, but nothing seems to be working.
So i am wondering if something is wrong with my store? Any help appreciated.
Thanks all, link below.
Solved! Go to the solution
This is an accepted solution.
Hi @BdayGiftIdeas ,
It sounds like there's room to refine shopper experience on your site.
Rather than package all product categories under "Shop Now," consider expanding the navigation to spotlight different items, helping visitors more easily find what they’re after.
Improving the design and placement of your logo could bolster brand recognition.
Your homepage hero can also be improved with a clear call-to-action. Also, you'll need to fix the destination URL as the link doesn't go anywhere.
Finally, explore adding filters to narrow down options for customers.
Good luck!
This is an accepted solution.
Hi @BdayGiftIdeas ,
It sounds like there's room to refine shopper experience on your site.
Rather than package all product categories under "Shop Now," consider expanding the navigation to spotlight different items, helping visitors more easily find what they’re after.
Improving the design and placement of your logo could bolster brand recognition.
Your homepage hero can also be improved with a clear call-to-action. Also, you'll need to fix the destination URL as the link doesn't go anywhere.
Finally, explore adding filters to narrow down options for customers.
Good luck!
Thanks Coach David for quick reply.
Hi @BdayGiftIdeas Thank you for reaching out with your concerns regarding your store. I understand the frustration of having consistent traffic but low conversion rates. After analyzing your situation, I would like to offer some insights and recommendations that could potentially help improve your sales performance.
I would be happy to conduct a more detailed analysis of your store and provide personalized recommendations. Please let me know if you would like to discuss this further or if there are any specific areas you need more help with.
Best regards,
Ina
If it’s helpful to you, please mark it as a solution.
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Hi @BdayGiftIdeas ,
I am from Mageplaza - Shopify solution expert.
I would be happy to review your website and provide feedback on the performance.
Here are my recommendations to improve your conversion rate:
Your website isn’t effectively converting visitors into buyers despite your advertising efforts. Without seeing your ads, I can’t offer detailed recommendations on your landing page. However, here are some suggestions from Databox that you might find useful. You can read more in their article.
“When the click-through rate (CTR) is high but the conversion rate is low, it usually indicates an issue with the landing page. This is often due to a lack of effective calls-to-action (CTAs). To address this, create a clear CTA, such as a "Buy Now" or "Read More" button. This CTA can be a clickable image with a small amount of text or a simple button.”
Additionally, a high cart abandonment rate can be particularly frustrating for your business, especially after investing significantly in attracting visitors to your site. This issue indicates that many potential customers are deciding not to complete their purchases, contributing to low conversion rates.
To address this, you can remind customers about the items left in their carts and encourage them to complete their purchases by:
Taking the time to ensure your web pages are properly optimized can help increase your organic traffic, meaning more potential customers browsing your products. SEO strategies can drive site traffic to your Shopify website effectively.
For an average small e-commerce store, you should get at least 1000 visitors per month to start having a stable source for sales.
Here are some basic elements you should check:
Title Tags & Meta Descriptions:
You can also check this SEO checklist by Shopify to learn more about optimizing your e-commerce store and blog. This will boost your online presence and bring more traffic to your website.
I hope some of my suggestions are helpful, feel free to give me any feedback.
Good luck!
Mageplaza | Top-Rated Shopify Agency | Trusted by 230,000+ worldwide merchants
If our suggestion works for you, please give it a Like or mark it as a Solution!
Should you have any questions or concerns, feel free to contact us via consultant@mageplaza.com
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