Feedback for your online store from the community
Hello, I am a fairly new business owner and need assistance with my store
I realize there is something prohibiting my visitors from checking out completely but they aren't even adding to cart. I am working on adding sizing now, but is there any advice anyone has that can increase sales?
My website is https://shopposhbabe.com/
Do you have a return and terms of service policy page?
Hey @zsmith1070 ,
There are multiple things you can/should change on your store.
Before I dive deep into those, here is something I want you to think about:
1) How many visitors do you get? Average Shopify Conversion rate is 3%. For your industry, it can be lower
2) Would you buy clothes from your store? Why not?
You are in a very competitive industry - "Apparel". There are so many options to choose from so it is even harder.
Here is my feedback:
HomePage:
- Add a Favicon
- Remove Banner - "Welcome Babes"
- Offer a discount here
Hero Section:
- Your Hero Picture is low quality, and the text on the bottom is cut. I would add a higher resolution picture showcasing your top designs + a benefit focused headline + CTA
- Social Proof
- Collect UGC (Videos) and showcase that on the HomePage
Collections Page:
- Remove the Big Picture on this page. It increases scroll depth and you will see a lot of drop off here
- Add reviews on each product here
Product Page:
- Remove "Available in stock" from here
- Add Bulleted Description of the product
- Remove Shipping Time from here. Change the language and put it under shipping section
- Talk about Returns etc
Make these changes and analyze the Google Analytics/HotJar data to see where the most friction is.
I would strongly recommend hiring a professional to make this website.
Best,
Hi @zsmith1070,
This is Ricardo from InventoryHero, here are some suggestions for you:
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