Hi Community, I would love to have some feedback on my store!

Cycc
Tourist
5 0 2

Hi, I am looking for some feedback on my newly launched store. I am hoping to have some feedback for user experience and any improvement that can be made. Thank you in advance!

Website: www.aerative.com

 

Regards,

John

Replies 9 (9)
CutOutWiz
Navigator
426 29 146

Hello @Cycc 

Hope you are well. For an owner with very little experience, you have done a pretty good job. I must say your aesthetic eye is very keen.

Here are some areas where you could consider working on

  • A good idea is to have your newsletter as a popup so that it shows up when the customer enters the home page. This will make it more visible and attract more people to your newsletter from where you can target more interested people.

  • Add a sticky header. The headings are important to navigate the site. If the headers keep disappearing, it makes it hard to find what the customer is looking for. That is why if you make your headers sticky, the user can see them even if they have scrolled down, which makes the site more user friendly.

    You can also consider making your headings a bit bigger or bolder, so that they catch the eye more easily.

  • People tend to buy more from people they can easily relate to. If you share your journey, your goals, and your aspirations with your customers, it will be easier for people to connect with you. If you can create an emotional connection with your visitors, people are sure to buy products from you.

  • It is a good idea to place a banner on the homepage that tells your customers exactly what they are looking for. You may add a separate banner for each of your product types

    Your banner looks very good and matches your theme and product. However, it is a good idea to have multiple slides on your banner (each should stay for around 5seconds) for each product type and have the CTA buttons for each slide redirect the customer to a different product page.

  • Use a star rating widget to let website visitors evaluate your business. They create standardization, allowing customers to compare different products easily. It also helps you get feedback about your products.

  • Customers read user reviews more than they read product descriptions. If they find that 50 other people have liked your product and have purchased from you, it helps your credibility and they feel safer buying from you. So try to add some reviews of your products and services to your homepage.

Hope this helps you. If you find it useful, leave a like to let me know! Happy Selling! Thank you and the Very Best of Luck to you! 

If you found this helpful, leave a Like to let me know.
If this answers your question, please rate this as an accepted solution 🙂

M, from the Business Development Team of
Cutoutwiz
oscprofessional
Shopify Partner
11655 1819 2325

Hello 

welcome to shopify community!

Hope you are doing good. Your store looks nice and here are few suggestions.

oscprofessional_2-1628675405959.png

- solve some spacing issue

oscprofessional_3-1628675469415.png

- use good hover effect

Logo: For Brand identity, you need a proper logo to represent your business as its missing on your website. It's a basic or important foundation for branding your business.

Front Images: Use good quality featured banner images with call to action button to captivate user attention.

Homepage: Homepage designs guides your visitors around your website. To engage visitors you need to work on homepage layout design. Include trust indicators on the homepage. Homepage content should be strategically decided. You can add ‘Call to action banner’ ‘New arrivals’, ‘Top selling products etc. on the homepage to engage users.

-Add About us page.

just check your site in page insight.

your score is low for mobile

oscprofessional_1-1628675317075.png

You need to work on your website performance’s speed. Low mobile page speed may kill your traffic and affect your conversion.

In order to Improve website speed we need to:
- Remove unnecessary code on a high priority basis.
- Compressed images or Defer off-screen images.
- Web Pages need to be Minified.
- Reduce JavaScript execution time
- Minimize main-thread work
- Beware of excessive liquid loops
- Decrease thumbnail image size
- Weigh the benefits of installing another app

By fixing these issues, your website speed score can definitely improve. For more details please check-
https://www.oscprofessionals.com/shopify-performance-optimization/

If anything is missed out or unclear then don't hesitate to ask!

 

 

Please Like and Accept Solution. Free website audit to grow your business Chat on WhatsApp | Email: pallavi@oscprofessionals.com | Skype : oscprofessionals-87 | Hire us | Expert Site Speed Optimization | Performance Site Audit | Shopify Private App | Custom Theme Development & Modifications any Shopify Theme | Shopify SEO | Digital Marketing
Growave
Shopify Partner
1543 52 436

Hi @Cycc 

All-in-one marketing platform Growave is here. Congratulations on opening a new store. Your product is a must-have in every household, a good choice. I would recommend you to e-commerce marketing tools in order to increase your sales and drive traffic. I hope my recommendations would help.

  • Implement Social Login 

Social Login provides easier access to a customer's account and enables creating an account within one click through social media account. It simplifies the login process and enables one-click signup. Also, gathered data through social login can be studied for customer retention and client analysis.

  • Add Reviews

 I haven't noticed any reviews at your shop. I strongly advise adding testimonials/reviews to products for building customer trust and social proof. Reviews are a vital part of an online store since credibility is a fundamental basis in any eCommerce. Testimonials have the ability to increase the confidence of new consumers, something essential to reduce rebound rates and abandonment of shopping carts. Since you've launched the online shop recently, try to collect them through apps, depending on your budget. Through the app, your customer can leave a photo or text reviews and will be reminded to share opinions whenever you prefer.

  • Add referral program

Once you got your first clients, try to attract more orders through existing ones. Therefore, I recommend using a referral program in order to give your customers an opportunity of sharing your products with friends and getting rewarded for that. Through a referral program, you encourage your customers to help grow your brand community.

 

For adding the functions above you can use several apps. However, if you want to get all of them at affordable price, try  Growave.  We have 5 great features - Reviews, Wishlist, Rewards & Loyalty, Social Login, shoppable Instagram gallery on Shopify store.

In order to install a free trial, please press here

To test all-in-one marketing platform Growave for free, press Growave





Opeyemi1235
New Member
1 0 0

Hi am here to help you on this project and have review your store and get the feedback here

AiTrillion
Shopify Partner
4161 244 729

Hello @CyccThis is AiTrillion- an All-in-one Marketing Platform on Shopify. Here's the feedback on your store:

- Being a single product store, I would recommend you to add an engaging video of the product to attract customers. 

- Add the ‘buy now’ button- it lets your shoppers purchase the products they want faster and avoid extra steps of the checkout process.

- Make sure to use email marketing automation to reach your customers. 

- Add reviews in store to build trust with other visitors. 

- Add a LiveChat to make sure you never lose any of your customers. 

Engage the visitors coming to your store with the help of customer engagement tools. It will help you to drive conversions.

 

To implement the above marketing engagement tools there are many apps available in the Shopify app store. Instead of installing multiple apps, you can install the all-in-one Shopify app AiTrillion and get all the benefits of marketing features in a single app to drive conversions. 

P.S- Free plan available.

Sachin D | Shopify Growth Expert @ AiTrillion

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- 10+ Years of eCommerce experience.
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EcomGeeks
Shopify Partner
1070 143 333

Hey John (@Cycc),

Congratulations on the launch of your store! I've taken a look through and have some feedback for you.

aerative-01.png

SITE IDENTITY
I would recommend using your logo as an anchor point for the design of your store. You are using a font on your products so I understand why you'd have a font-only logo, however, I don't think it's an exactly match the one on the product. I'd recommend matching the fonts in your store to your logo, not every piece of text, not the body text but things like headings or page titles would be good. I see you are also pulling similar colors to the product, which is great! I would just recommend tweaking it, perhaps hiring a designer to help you design a color palette and overall esthetic for your store. This is going to level up your store even more and make you look very professional.

ONE PRODUCT
Since you are a one product store, I’d recommend checking out https://www.buytruetouch.com/ for inspiration on how to set up a landing page to drive sales.

MARKETING
For you, I’d recommend creating videos to market your products. You can do short 30 second to 1 minute videos for TikTok, IG Reels, Facebook. You can also do longer videos and post them on YouTube or Facebook. As for the platforms, right now I personally suggest TikTok & YouTube. You are going to grow way faster on TikTok right now than you could on IG Reels or Facebook.
It has the potential to be a double fold success for you because not only can you earn on the platforms themselves (ie. with YouTube you can get AdSense, add affiliate links and do brand deals) but also you are driving traffic to your store and selling there as well. A good example of this in action is the Detail Geek. He has a service based vehicle detailing business and creates YouTube videos of himself detailing vehicles. He will mention products he is using and drive traffic to his online store AND he also earns AdSense money by allowing YouTube to place ads in his videos.
I think this could be great for you, hope you give it a go!

PAID ADVERTISING
Here are a few tips to help you with your paid ads:

  1. When working with influencers, don’t be blinded by numbers. A large following does not mean success. Be cautious of bringing in “general traffic”, you want an influencer that is in your niche.
  2. Remember that every social platform has a primary user demographic. You want to create profiles and run ads on whichever platform your target demographic spends the most time. Check Social Sprout for the 2021 Social Media Stats.
  3. Target your ads. Do not make your ranges to broad, know your target audience and dial in to reach exactly who you intend to reach. Remember, high traffic is not a good thing if it’s the wrong traffic.

Overall, very cool product! I wish you all the best! I will leave it at that for now but if you would like to talk to us 1-1, we offer sessions where we take a look at your store, identify the greatest issues holding you back, then provide solutions and advice. If you would like to book a session, you can do so here: https://calendly.com/ecomgeeks/1-1-session

We hope our response was helpful, if it was, let us know by giving us a thumbs up and/or marking it as a solution!

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Cycc
Tourist
5 0 2

Thank you for everyone's feedback! Is it really helpful! Much appreciated. 

Donsurd
Excursionist
31 1 5

I love this store, what theme did you use to develop the store?

Cycc
Tourist
5 0 2

It is the Shopify free theme, Debut!