How can I attract more paying customers to my new small business?

[Mel36]

Hi team, Recently launched my small business couple of months ago.

Finding in hard to get paying customers :

Would appreciate any suggestions / feedback regarding my store 🙂

www.pleasureisminenz.com

[PageFly-Richard · Accepted solution]

Hi @Mel36 ,

This is Richard - CRO expert from PageFly - Landing Page Builder App.

I did take a deep look into your web design. I see your page is very beautiful and elegant. For the design improvements, I would recommend a few things below:

1. Adjust the header

You should move “Deals of the month” to the line above, you should display all of them in the same line. 

2. Add hover for each button

The customer will recognize that each button is functioning by hovering over it. 

3. Add “Add to cart" button for each product

The first 5-second impression is really important. Having a clear CTA button above the fold can encourage site visitors to take action. An add-to-cart button is especially effective for visually-driven products that require little information to be bought. In these cases, an add-to-cart button allows people to quickly grab and checkout without being directed to many pages

4. Check responsive on all devices

You should check the responsiveness on all devices: desktop, laptop, tablet and mobile before publishing the page. The layout seems broke on desktop, you can check the image on my side below: 

5. Add testimonial - customer reviews

Customer reviews are proof of your product quality. This section will help you build customers' trust. You can show rating stars for each product or you can add customer reviews as text and photos.

Reviews are crucial when it comes to shopping online.

You can check this image for reference:

Please let me know if you have any questions. 

Warmest regards,

Richard | PageFly