How can I improve my new online store, Vestadappa.com?

[Mengezi]

Kindly review my new store,and your feedback is greatly appreciated.  Visit  : vestadappa.com

[PageFly-Theodor]

Hi @Mengezi,

I’m Theodore White from PageFly - Shopify Advanced Page Builder App. From my CRO expertise, I’d love to give you my suggestions as hereby:

1. Make sure your store has good contrast

Good contrast is when you set the header to be white while the banner is already dark.

2. Change your hero banner

The hero content's banner plays a crucial role as the first visual element visitors see upon arriving at your website. It is vital to effectively communicate your offerings to customers within the initial 5 seconds of their visit.

At the moment, the hero banner is of low quality and it's hard to be fully seen on small-screen devices. Therefore, I highly recommend you change it as soon as possible to avoid the high bounce rate.

3. Adjust text size

As you can see in my screenshot, the text is not readable due to its tiny size. Please increase the size and if possible, move it to a higher place above the CTA button. 

4. Avoid redundant space

In this case, it's more reasonable if you divide the product list into 2 parts and showcase 3 products per row to avoid the unnecessary spacing in the 2nd row

5. CTA button

A primary call to action button is one of the important things for a home page of an online store. However, please rest assured that all CTA buttons should have the same styling to boost the conversion rate. Here is an example of a CTA button with a very different styling.

And that's my feedback! Hope it helps you boost the conversion rate.

Cheers!

Theodore | PageFly Team