How can I increase conversions on my store?
Hello everybody, currently my store has had 2,276 sessions with a conversion rate of 0.04% (1 order) in the last 30 days. I would love for the eye of someone with more experience than me to check out my site (especially on mobile as most are on mobile). It would also be a bonus to review my Instagram
Hi @2Hops ,
This is Kate from PageFly - Shopify Free Landing Page Builder.
I have just had a look at your store. Your store is so pretty but I would love to provide my recommendations for your store so that it may gain more sales. May it help!
1. Adjust your store's favicon
Having a favicon for your store will make it unique and help customers easily recognize it. You have already set it up but the loge/ text is so small. When my browser is in dark mode, I can't see it. Please consider using another image/ icon for it.
2. Improve your Product media (image/gif/video)
By providing multiple product images, including those that show the item in a realistic setting, you can help customers make more informed purchasing decisions. Seeing your product in context allows them to better visualize its size and how it will fit into their lives.
You can consider adding videos or GIFs that can bring your product to life and make it more appealing, ultimately driving sales.
3. Improve your Product description
Give your customers the lowdown on your product before you ask them to buy! By sharing key details like size, colors, design/model, material, and orignal, you're not just informing them - you're building trust. Plus, adding this info to your product descriptions can help your website rank higher in search results, bringing in even more potential customers.
4. Improve your Filter
I'm finding that your filter is a bit limiting. Right now, I can only choose one feature to filter by, such as car type or color. It would be really helpful if I could select multiple features at once.
This would allow me to narrow down merchants' searches more effectively and make their shopping experience more enjoyable.
5. Add more content on your homepage
- A brand story helps customers understand more about your business and also helps your store look more professional.
- Moreover, users' perceptions of the site or brand can be positively influenced by the returns policy, and any warranty or guarantee information, which can reassure them that the site is trustworthy. Your information is quite hard to see on Product page now, make it clearer.
Besides building attractive and powerful pages, you should spend time focusing on marketing strategies too. Let me know if you have any questions.
Good luck and have a nice day! Cheers!
Hi @2Hops,
Thanks for reaching out to the community. We are MooseDesk, a comprehensive Live Chat, FAQ & Helpdesk App designed to elevate your customer support experience.
Congrats on your store! Your store looks stunning. I can tell you have put a lot of effort into building this. However, I have some comments to increase your conversion rate. Here are some of my recommendations for better customer experience, please kindly check.
- Review and optimize the mobile experience, since that's where most visitors are coming from. Ensure the site loads quickly and is easy to navigate on mobile.
- Analyze traffic sources to understand where visitors are coming from and if they are the right target audience ready to make purchases.
- Review product offerings and pricing compared to competitors to ensure they are competitive.
- Improve product media by adding more images, videos or GIFs to showcase products better.
- Enhance product descriptions with more details on size, materials, features, etc.
- Improve filtering options to allow selecting multiple attributes at once.
- Add more content to the homepage like brand story, return policy, warranty info to build trust.
- Consider adding customer reviews if not already present.
- Use analytics tools like heatmaps and session recordings to better understand visitor behavior.
- Test different calls-to-action, product layouts, or pricing strategies to see what resonates best with visitors.
Other than those recommendations, you should consider adding a communication widget to help your customers submit tickets, start live chats, or track their orders. This will enhance the support experience and build confidence in your service.
I suggest exploring MooseDesk, a FREE LiveChat, FAQ & Helpdesk App that can help your support experience easier, better, faster!
With MooseDesk's Omnichannel Support, you can engage with customers through live chat, manage inquiries with a robust ticket system, and provide quick responses via a WhatsApp button.
Or you can let customers resolve questions faster with in-built FAQ, Order tracking module, and more.
With FAQ builder, here are some of our templates:
FAQ page:
Contact us page:
As an expert/enthusiast in UX, I recommend implementing these changes to improve customer experience when scrolling through your store.
If this is helpful for you, please let me know by giving me a 'LIKE'. If your question is answered please mark this as 'SOLUTION’.
Thank you for reading. Wish you nice day ahead
MooseDesk - All-in-one Shopify FAQ & Helpdesk App
