How can I increase sales on my Ella theme website?

[bbjewelry]

Hi Everyone,

As I am getting +/- 100 visitors a day (from The Netherlands, where we are based) now and very few sales (0-1 a day) I would like to ask if you guys have some tips for improving my website. I am using the Ella Theme.

https://www.bluebuddhajewelry.com/

Thank you!

Nathalie - Blue Buddha Jewelry

[fadi_yousif · Accepted solution]

Here's how I would optimize the product page:

• add value proposition and benefit-driven bullet points (using green checkmarks)
• add trust seals
• create a strong call-to-action
• disable the dynamic checkout button
• add payment icons under the CTA
• set a max-width on the tabs
• add a three-step journey
• instill urgency or scarcity
• add FAQ section

Let me know if you need help with this. I have examples of high-converting pages on my website.

[bbjewelry]

Thank you so much. I will start working on these points and if I am running into problems, I will contact you.

[fadi_yousif]

Great!👍

[bbjewelry]

Hello Fadi,

May I ask what you mean with the 'max width on tabs' ?

Thank you!

[fadi_yousif]

I mean the text is too wide and there's no horizontal spacing. This is bad UX and hurts readability.

It should look more like this:

[bbjewelry]

Thank you very much for the explanation.

[Glitztrek]

Nice website

[bbjewelry]

Thank you 🙂

[Danayjah]

Nice website.

[Idukki]

Hey @bbjewelry , 

The website is one of best ones ive seen so far! Congratulations on such a beautifully designed store.

I feel you could add more authenticity to your product pages by adding UGC content to them. UGC widgets on PDP's are known to build more trust in your brand as well as exponentially improve Conversion rate on the website.

Idukki app on app store offers a free solution for this. You could add beautiful UGC widgets without writing a single line of code!

https://apps.shopify.com/idukki-no-code-ugc-platform