Feedback for your online store from the community
Hi, I created and launched my store 20 days ago. I am a small candle business owner living in UAE, but I am not seeing enough traffic or sales coming in. I have been posting ads and content on Instagram and tiktok consistently. Any tips, please.
My website is www.scenthaven.ae
Hey @MR19.
Thanks for reaching out.
I appreciate that you have shared your online store URL with us to take a further look! Looking into your store, I did notice that you currently do not have a favicon added to the homepage of your store. A favicon is a small image that displays on your browser tab and represents the business/company. If you take a look towards the tabs of your browser - I am sure you will see a favicon! You can add a favicon to your store to give it a polished look by following this step-by-step guide here.
I did see that you are using the announcement bar to welcome your visitors to your homepage - what do you think about including a discount or free shipping offer in the announcement? This is a great way to inform your potential customers about the offers that are available. It can encourage your visitors to begin browsing through the available products and collections.
Additionally, you can make the homepage more engaging and interactive to your visitors by adding a slideshow as the first section available under the header navigation. This can allow you to strengthen your brand by showcasing more of your products.
Let me know what you think and if you have any questions.
Ollie | Social Care @ Shopify
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Congratulations on launching your candle business! Building traffic and sales for a new online store can take time, but there are several strategies you can implement to enhance your online presence and attract more customers. Here are some tips for improving your website and marketing efforts:
Optimize Your Website:
Search Engine Optimization (SEO):
Social Media Presence:
Paid Advertising:
Email Marketing:
Customer Reviews and Testimonials:
Participate in Local Markets or Events:
Loyalty Programs and Discounts:
Analytics and Adjustments:
Remember that building a successful online business takes time, so be patient and continue to adapt your strategies based on the feedback and data you receive. Good luck with your candle business!
Dear,
Upon first screening I already found obvious reasons why; you might want to get an SEO to work on this site.
The basic metatags (titles, descr too long, no real keyword targeting), heading structure (empty H1), aswell as PDP optimization is not done well.
If you need help with this, feel free to reach out.
Regards,
Niels
SilverLine Studio
SEO Agency
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