Is my online store ready for launch?

[Riska-18118]

I made my webshop via free theme but not sure if everything is ready to market. I have linked my product to dropshipper but not sure if this is how it works? I don’t know if my shop is ready to launch. Here is the store. I just need to know if this is legit and ready.

www.milos-nest.com. thank you for any feedback 

[PageFly-Kate]

Hi @Riska-18118,

This is Kate from PageFly - Shopify Landing Page Builder App.

Your website is beautifully designed and elegant. It's clear that you've put a lot of thought and effort into creating a great online presence.

From my experience, I noticed a few things that could be improved on your website.

1. Add favicon to your store

Favicon helps users easily identify and switch between open tabs in their web browser. This is particularly useful when users have multiple tabs open, and a recognizable favicon can make it easier for them to find and return to your store.

2. Resize the banner image

The current banner image is too big, you should resizing your banner image to fit within a single screen. Because users can access crucial information or calls to action without needing to scroll. This can enhance user engagement and conversion rates.

3. Add Featured products 

Featuring products means dedicating a section on your homepage for the specific product(s) that you want to draw attention to. This section is supposed to significantly increase traffic to these product pages and can redirect visitors to a different page immediately. For those reasons, the choice of what to feature in this section should be carefully considered.

4. Add testimonial - customer reviews

Customer reviews are proof of your product quality. This section will help you build customers' trust. You can show rating stars for each product or you can add customer reviews as text and photos.

Reviews are crucial when it comes to shopping online.

You can check this image for reference:

5. Call-to-Action (CTA) Buttons

Include prominent CTA buttons that guide users towards taking an action, such as "Shop Now," "Learn More," or "Get Started." Ensure these CTAs are visible without scrolling (above the fold) for immediate engagement.

That's all of my feedback. Hope it helps to increase your conversion rate.

Cheers, 

Kate | PageFly team

[Neha-Bitqit]

Sticky header is recommended, as it makes it easy for the user to directly jump to the menu at any point of time while they are navigating through the Site. Other significant observations for store optimization are as follows:

1. The default search landing page is a bit off, I mean it's empty. You can show products on that page as well by simply updating the default search on the website with different search solutions.
2. Put "Secured and trusted checkout with" in your footer.
3. You can add social media links, Facebook, Twitter, Pinterest, and Instagram on the site footer.
4. Add a live chat option on the website.
5. You should add terms and conditions and FAQs if any, again these also help in building search engine content.
6. You can add Sitemap on the site footer, again these also help in building search engine content.
7. Finally, I would also recommend you to try Sparq product filters and search to replace the default search on your store, this app allows advanced custom tag product filters for collection pages, synonyms, spelling correction, and other such features. Visitors with the search are high-intent users and their conversion rate is higher than normal users. Check out the features live here.

I hope you find these suggestions helpful in enhancing your store's performance and providing an improved experience for your customers.

Best
Neha - Shopify Partner