Super keen on any feedback I can get!
I made my store (thepetspick.com) a bit over a week ago and I’m running Facebook ads and google ads and rear hint a few thousand people and I’ve had almost a thousand clicks to my website but no one is purchasing anything. I thought my website looked pretty good but there’s clearly a major issue that I’m not aware about.
I have bought two of my products to take my own photos and videos for ads and hoping that might help but in the meantime, any advice would be greatly appreciated. I’m brand new to drop shipping so don’t really have a clue!
Hope the following suggestions will help you
Hello @thepetspick ,
I had viewed your website shortly and here are some of my points that I hope useful and you can implement on it easily.
Create CTA, It helps your visitors easily choose category collections. And It directly impact your conversion rates.
Increase your product list.
Rating and Reviews: Customer reviews are fixes the value of of product, And these will decides the your business growth. These will helps to increasing of your customers.
Add Testimonials: Creating a genuine testimonials are trust worthy. This is the one kind of marketing communication b/w customer and business person. So you can add efficiently.
You can increase your niche then visitors are spare more time.
Add Blog: You know creating/adding of blogs gives you a great way to generate fresh content on a website and provide a catalyst for email marketing, social media promotion to drive search traffic to your website.
Trust Badges: Trust badges your visitors know that your page is legitimate and that any data they share will be collected through secure third-party service providers. Your customers feel they can trust your website, And they are more likely to make a purchase.
I hope you will catch my point!
I too own a Shopify store and have gotten 7 sales none since then @onyxlashshop.com.
I received most of my sales from Instagram and google.Don’t spend anymore money because you are not making that money back if you are than keep going.If an ad isn’t working in 2-3 days stop ad and make a new one for every 1000 views there should be 2 sales.Build up your social media and work on your SEO (this is the key to organic sales it can take up to 60 days to show results this is why people pay to get there product out there immediately and sales)and then take those same keywords and add it to your store product description.It is a lot of work but keep going.It takes time about 90 days to a year to build up your brand.You’ve got this!
I am in a different niche as you so I don’t know a lot about dog supplies try these links.
I have not had time to use all the resources and feedback that I received on my store yet.I build my store out myself and just burnt out.
Your store from my point of view:
Your about us should be about what you can do for the customer.Change the “We”to “You”
Even though an About Us page is one of the most important elements of a website, it is often one of the most overlooked elements. Compared to a landing page, an About Us page help you communicate a range of things:
You want to look established like your store has been here awhile.
Change your colors of store so it can grab attention.Your store caught my eye at first until I scrolled down and saw it was very plain.Read this link it seems helpful.
Keep same color throughout store.
Recommendation Change the color of the Free shipping in header to a more vibrant color like a red or blue.Look at other dog website for inspiration.
I hope this is helpful and do plenty of research.
Welcome to the Shopify world~ and congratulations on getting your site up!
My honest feedback would be that your site doesn't look very credible or trustworthy. There are several things that make me feel that way as a shopper:
Thanks so much for your feedback. I have lots to work on now.
As I said, I'm completely new to this so still have A LOT to learn even just with navigating facebook ads manager ect.
Are you able to recommend a good analytics tool that I can use?
Thank you once again.
@thepetspick of course! Glad it helped.
HotJar and Lucky Orange both have free plans afaik. And they both show you heat maps and session recordings.
Do you also have google analytics set up for your website? I can send you a couple resources for this!
PS: I run a weekly event that's a discussion space for founders, marketers and store owners to discuss their issues and learn together!
Awesome niche products and congrats on your store!