Over 1k session but almost no sales? Any help

[Rodrig]

Hi, I’ve been running my store for 5 days now and my Facebook ads for 3 days now I’ve gotten 1k session but no sales whatsoever can someone tell me what I’m doing wrong please :(?

my website: mytechluck.com

[MooseDesk]

Hi Rodrig,

Thanks for reaching out to the community. This is MooseDesk - All-in-one Shopify Ticketing System App

Congratulations on the opening of your store! It's truly impressive, and I can see the dedication you've poured into its creation. While it's already great, I do have some suggestions to help make it even better. Here are a few of my recommendations for better customer experience, if you don't mind taking a look.

1: Hero Banner

Create a hero banner that showcases the store's best-selling products or current promotions. The banner should use bold and vibrant colors to grab the attention of customers and entice them to explore the store further. The overall design should be clean and easy to read, with clear call-to-action buttons that direct customers to the products or promotions highlighted in the banner. The goal is to create a visually appealing and persuasive banner that drives traffic to the store and increases sales. You can refer to some good examples below : 

2: Detailed Descriptions

Provide comprehensive descriptions that highlight key features, benefits, and specifications.

Here are a few tips for writing clear and concise product descriptions:

- Use bullet points to highlight key features and benefits of the product.

- Include specific details such as dimensions, materials used, and any unique selling points.

- Avoid using technical jargon or industry-specific terms that might confuse customers.

- Consider including customer reviews in your product description.

- Keep the description short and to the point, focusing on the most important information.

3: Call to Action (CTA)

Use clear and prominent CTAs throughout the website to guide users towards desired actions (e.g., "Add to Cart" or "Buy Now").

To make the price more prominent and attract customers' attention, you can consider increasing the font size, using a bright color to highlight the price, and placing it in a more prominent position on the product page. Adding  "Add to Cart" button near the price can make it easier for customers to quickly add the item to their cart without any extra effort. This will create a seamless shopping experience and encourage more conversions.

4: Contact us - FAQ Page

We have noticed that your store currently does not have a Help Center or FAQ section. If you would like to make it easier for your customers to access support features such as help center, FAQ, and ticket management, we recommend checking out MooseDesk - Customer Support Helpdesk/FAQ App. It can help streamline the customer support process and enhance the overall experience for your clients.

As an expert/enthusiast in UX, I recommend implementing these changes to improve customer experience when scrolling through your store.

If this is helpful for you, please let me know by giving me a 'LIKE'. If your question is answered please mark this as 'SOLUTION’.

Thank you for reading. Wish you a nice day ahead

MooseDesk - All-in-one Shopify Ticketing System App

[Rodrig]

Detailed Descriptions

Do you have any recommendations for apps since i cant get it that good looking 

[MooseDesk]

Hi @Rodrig 

• Regarding recommendations for your product descriptions, I believe you only need to adjust the presentation layout for a more appealing look. Here's a great example to follow:

• Additionally, I would suggest using PageFly - a Shopify Page Builder App that can assist you in effectively building and customizing your product page to meet your business goals.

This is my answer to your concern. Wishing you all the best with your store!

If this is helpful for you, please let me know by giving me a 'LIKE'. If your question is answered, please mark this as 'SOLUTION’.

Thank you, 

MooseDesk - MooseDesk - Customer Support Helpdesk/FAQ App.

[PageFly-Garcia]

Hi @Rodrig 

I'm Garcia, an CRO expert from PageFly, a Shopify Advanced Page Builder App. I like the clean and clear design of your site:

• Sticky header: customers can control their journey on your side
• Overall, there are enough information for customers make decision

However, I see opportunities for improving th Conversion rate, and I hope that my suggestions can be beneficial to you.

1. Homepage

• It's great that all sections of the Homepage fit within one screen. However, I suggest limiting the use of punctuation in the hero banner for a more professional appearance. Additionally, consider changing the color of the CTA button on the hero to make it more prominent.

• Currently, the theme color lacks highlight features. I think you should choose different colors for the sale badge and heading text to make them stand out more. Also, this section is meant for sales, but there is a non-sale product featured; you might want to double-check that.

• This section contains a lot of text. You could try using bold styling or different colored text to highlight key points, or incorporating images.

• For benefits section, it has a valuable CRO tip: keep it simple and detailed for the best effect.

2. Product page

On the product page, it will be better if the section like "Frequently bought together" placed in the buying section so customers can access all the important information and you can potentially upsell.

• Moreover, this product is quite impressive. You can consider featuring it on the Homepage as one of the Featured Products.

3. Collection page

• A straightforward title immediately tells visitors what they can expect, and it also good for SEO

• Have a secondary hover image: allows customers to examine the product more closely before making a purchase decision. Also, please be consistent when choosing thumbnail images

Hope those suggestions will help you a bit to boost the conversion! 

And thank you @MooseDesk for utilizing the PageFly templates and for your recommendations of PageFly in your comments.

Cheers,
Garica