Rate my Store?

[ThePerryShop]

If you could, please check out my store and let me know what you think. I haven't been getting any customers and it's really discouraging.

https://www.theperryshop.com

[waytoapps]

Hello @ThePerryShop 

Hope you are doing good. Your store looks nice and here are few suggestions.

Add a logo which gives Identity and separates from the competition.

Highlight the favicon, which helps to find your store when customer has multiple tabs in their browser.

Add few products with ATC(add to cart) on the Homepage.

Add Testimonials or reviews on the homepage to build trust with the visitors.

Include blog page, Blog posting will allow you to show your followers a personal side of your business. In this way you can engage with Existing and New customers.

You can promote your products with word of mouth strategy. Boost your sales with the app from the shopify app store   which helps to increase your sales further. Improve your conversions by directly reaching those who close to your customers.

There is no terms and conditions checkbox at checkout. I suggest you to install an app from shopify app store which provides 'I agree to the Terms and Conditions' before checkout .As it makes easy for the customer to read your terms and policies.

You can also sell your products on Etsy marketplace as it is very good platform to sell unique, handmade and Vintage goods . If you are already selling on Etsy store consider our Etsy Integration app in the shopify app store. Etsy is a Huge marketplace, if you have any unique or Handmade product in your store, you can give further exposure to your products.

[PageFly-Richard]

Hi @ThePerryShop,

This is Richard Nguyen - CRO Expert from PageFly - Free Page Builder. Based on 5 years of providing solutions for about 100.000 active Shopify merchants, I’d like to share some of my initial thoughts when first browsing through your online store. I hope that my recommendations can be beneficial to you in improving your store performance.

Homepage

Bring the Search field and all the main navigation categories to the Header section

Bringing the Search field and all the main navigation categories to the Header section will give your customer more change to access all of your pages and products.

Note that The search field should be prominently positioned on the homepage so users who want to search can get started immediately and seamlessly, but also so that any user — even those who don’t search right off the bat — instinctively know where the search field is located from the very beginning of their browsing session so they can return to it as a fallback strategy in moments of despair.

Make the sticky header

A sticky navigation bar will help customers navigate themselves from every part of the homepage to any page of your store more conveniently.

Create a bespoke image

Setting a good first impression is desirable in any vertical, and an aesthetically pleasing layout with large, high-quality images goes a long way toward setting a positive tone for the shopping session regardless of industry.

Try to put a banner with your store inspirational quote or slideshow of banners.

Have a CTA button on the banner/ slideshow

A primary call to action button is one of the important things for a home page of an online store.

With this button, you will redirect customers to the page you want them to take action mostly. It can redirect to a collection page, or a product page, etc.

Change a more attractive testimonial

This section will help you build customers' trust. You can use a testimonial form with text and photos or change the background to make the section more standout and eye-catching.

You can consider checking PageFly - Free Page Builder to create a more impressive look for your store with a lot of attractive templates and design, also please take a look at this guide from PageFly, hope it helps!

If you think my answer was useful, please like and mark it as a solution. Thank you and best of luck!

[Dropshipmate]

Hello @ThePerryShop ,

I had viewed your website shortly and here are some of my points that I hope useful and you can implement on it easily.

Add Testimonials: Creating a genuine testimonials are trust worthy. This is the one kind of marketing communication b/w customer and business person. So you can add efficiently.

Add Blog: You know creating/adding of blogs gives you a great way to generate fresh content on a website and provide a catalyst for email marketing, social media promotion to drive search traffic to your website.

Trust Badges: Trust badges your visitors know that your page is legitimate and that any data they share will be collected through secure third-party service providers. Your customers feel they can trust your website, And they are more likely to make a purchase.

I hope you will catch my point.

Thanks,
Dropshipmate.

[PageFly-Victor]

Hi @ThePerryShop,

This is PageFly - Free Landing Page Builder. I would love to provide my recommendations for your store based on 6 years of providing solutions for about 100.000 active Shopify merchants.

You can refer to this article to get more tips to personalize your e-commerce store. Or this guide to know how to optimize conversion rate for your store.

Here are some of my comments on your homepage after I seeing it. I think it is the most important page in a store because users usually start their journey from the homepage. I hope these comments will be helpful for you.

1. Your banner

Hero banner is the first thing that visitors will see when they visit your site. This is a simple and straightforward way to instantly captivate visitors. Because of the importance of hero banner, you should leverage it by showing your product so that visitor can easily know which product you are providing. Your current banner is quite blurry and when seeing your current banner, I don't know clearly which product you store provides. You should use a clearer image.

Putting a primary call to action button will help you redirect customers to the page you want them to take action mostly. It can redirect to a collection page, or a product page, etc. This really helps to increase the conversion rate for your store.

2. Your font

I have to say that I think the font family you are using is not good for user experience. It makes the content on page be hard to see. Visitors are also hard to scan important info.

3. Show all your categories in visual way

Showing all categories you have right on your home page and putting it at the top of the page is a good idea to boost sales. Customers will have an overview of your collections in your store. If customers want to buy any product, they can click on the collection of that product.

One example for you from our Decoz template:

4. Align section vertically

You have some 2-column layouts on your page and I think with these section, you should align them vertically. 

 This will make your page look better.

5. Show product reviews/ testimonials

People love proof, especially when they visit a store and see many good reviews, they will be willing to shop! So you should add testimonial/product reviews on your store. You can check this guide to know more about its benefits and how to make it effective.

You can consult Stellar template here about displaying testimonials:

About product reviews, you can find lots of review apps on Shopify such as Judge.me, Loox, Stamped.io... They all work well with PageFly.

I found one template in our template library that I think it will be suitable for your business. You can see the Decoz template.

If you want more flexibility to personalize your pages, I'd love to introduce our product PageFly Landing Page Builder with 24/7 support live chat. PageFly has a Free plan where you can use all features and create different page types so I hope give us a try.

If you find my comment useful, please let me know by giving it a Like. Thank you!

[Growave]

Hi @ThePerryShop 

All-in-one marketing platform Growave is here. Make sure you apply eCommerce marketing tools to your store. Here are a few suggestions that you can work on. I hope my recommendations would help.

• Update Main Menu

Consider changing your Main Menu and display all the categories written at the top center of the page. It will improve navigation on your store and make it more user-friendly.

• Implement Social Login 

Attach Social Login buttons anywhere on your Shopify site and enable one-click sign-up or login to your online store. You can let customers log in using their Facebook, Google+, Twitter, Yahoo, Tumblr, Instagram, or Amazon accounts. Gained data through social login can be studied for customer retention and client analysis.

•  Add Loyalty and Rewards program

The Loyalty and Rewards program system inspires customers to connect more genuinely with your brand. It helps to strengthen direct communication between you and your audience. Also, it positively impacts repeat purchases and turns your customers into loyal clients. Within the L&R program you can include: Points, Referral programs, VIP tiers

• Points

Motivate customers to spend more and act by using the points program. Increase engagement with your community by rewarding customers with convertible points on your Shopify store with activities like rewarding for leaving reviews, social following, social sharing, or for every dollar they spend. Collected points can be spent on the most affordable options for them. Let your loyal shoppers redeem their points rewards like gift cards, discounts,  free shipping, or free product.

• Referral programs

I recommend using a Referral program in order to give your customers an opportunity of sharing your products with friends and getting rewarded for that. Encourage your customers to help grow your brand community using the referral program. The only program that lets you refer a friend, reward both parties, and increase traffic to your Shopify store.  

• VIP tiers

Thank your loyal customers with the VIP tiers. Keep your best customers engaged with VIP ranks and perks. Diverse rewards availability will always find the loyal shopper to increase retention rate. Create as many VIP Tier ranks and choose one of the criteria to achieve the next Tier by earning points, a number of orders placed, and the revenue they brought to your shop.

Test Growave during the free trial period to check whether it works for you. The app contains 5 efficient marketing features that will help you with sales and traffic such as Reviews, Wishlist, Rewards & Loyalty, Social Login, a shoppable Instagram gallery on Shopify store under one dashboard.

 In order to install a free trial, please press here

[UpPromote-old]

Hi @ThePerryShop,

This is UpPromote: Affiliate Marketing - We are the no.1 Affiliate marketing on Shopify app store.

I am happy here to share some experience and suggestions for your online store. And I truly hope that they are useful and helpful for you in improving your sales performance. 

I totally you are just starting your business. Firstly, congratulation for your first step. It would be hard at the beginning. Most other business would be same as you when beginning, and now they are successful. So be patient!

• With the marketing strategy, you should spend first priority to find the methods which brings positive results with no risky and low cost. It much better for you at this time. Running ads such as Facebook ads, Instagram ads, even Google ads are popular methods to viral your products faster. However, you should consider it because it is not really a potential choice for starters. The reason is that you might cost a lost of money to run for long term. In some specific case, if it don't bring positive traffics for you, you also need to pay fee to maintain them. We know it because we know many customers get same issues. 

• My recommendation is that you should think about another safer and suitable methods for your business. Affiliate marketing could be a good option for your. Affiliate marketing is a marketing model which allows you to connect with various affiliates, and then they will use their advertising sources such as social media channels, websites, blogs, etc, to promote your products. You only need to pay affiliate commission whenever a customer makes a purchase via the unique link or coupon associated with their recommendation.

Why using Affiliate Marketing helps to boost sales?

• Low investment but high cost effective

  In fact, affiliate marketing does not need a huge amount to build a customer service team, or running advertising. This campaign helps to mitigate any risks that drive traffic or run social ads with little or no result for your Shopify business, while also ensuring that merchants achieve what they pay for.

  In fact, whereas a poor marketing campaign that sends you low quality results will still need to be paid for, even if you make no sales. However, affiliate marketing ensures your marketing is cost effective and helps to reduce the risk of “leaking out” money for an uncertain market. 

• Sales: With UpPromote: Affiliate Marketing, generating an affiliate program allows you to tap into potential sources of traffic and revenue that you would otherwise not be getting. This is especially true of physical products, for which affiliates can do product review blog posts or videos, for example.

• Brand Awareness: A research reported that 92% of customers trust the recommendations of people, companies or influencers they know. For this reason, working directly with affiliate marketers who then promote your products to their established audience, brings more opportunities and more direct sales. The plus of affiliate marketing is to expand out into new markets that you haven't explored, giving your brand a much stronger online presence.

• SEO Value: Publishers (the affiliates) link to your website to send traffic your way. Provided they aren’t spammy, these links are usually beneficial for your off-page SEO efforts, since inbound links are a huge factor in Google’s ranking algorithm.

Here are our recommendation to push your sales with affiliate marketing:

1. Offer a competitive commission

When setting the commission rules, make sure that it is compatible with your market (not too low or too high in comparison with your competitors).

You can setup your commission structure for each commission program. for example you can pay your affiliate percentage of sale, flat rate per order, or flat rate per item.

Via UpPromote: Affiliate Marketing, beside setting program commission, you can also set special commission rules for specific products that might be useful for promoting products with higher/lower price or higher/lower profit margins. Merchant can make use of this feature by offering a higher commission rate for the product you want to drive more sales.

2. Generate coupon code:

A lot of shoppers search for coupons to see if it's a chance they can save some money upon purchasing. Thus, assigning a coupon code for your affiliates can both bring benefits to the customers and help your members to convince the consumers to buy from them.

Moreover, a discount coupon can be easily shared and remembered, which is useful for social media promotion. Also, you can freely set a coupon rule, not limited by just percentage discount, it can be fixed amount discount, Free shipping, Buy X get Y,...

Plus, you have an option to assign multiple coupons for each affiliate, which helps them with numerous options to support your brand. Coupon code within UpPromote: Affiliate Marketing can be assigned manually or automatically.

3. Treat your affiliates with respect

Studies have shown that in sales positions, high performers are responsible for producing 67% more revenue than other average performers. That's why focusing on high-quality affiliates is so important to grow your affiliate campaign sustainably.

4. Offer higher commission rate for outstanding affiliates

On the other hand, you can motivate your team by moving them to a different program once they reach a proper level (such as referring 1000 orders successfully). As affiliates sell more, they earn more. It is a simple but very effective way to encourage affiliates to promote your products or services.

A clear tier system will encourage the affiliate to drive more conversion to your brand, a tier model could look like this:

• 0 – 1000 referrals = 20% commission

• 1000– 2000 referrals = 25% commission

• 2000– 5000 referrals = 30% commission

You can use UpPromote: Affiliate Marketing to build your own auto-tier commission rule easily.

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I hope my recommendation will be helpful for you. If you are still looking for a marketing tool to boost your sales greatly, I hope you can try our product: UpPromote: Affiliate Marketing. UpPromote has a Free plan with all amazing features to help you build, manage and succeed with your affiliate marketing.

If these feedbacks are valuable and helpful, kindly give us a "Like" or mark it as a solution. Be patient with your business and good luck!

All the bests,

UpPromote: Affiliate Marketing

Build. Manage. Succeed with Affiliate Marketing

[CutOutWiz]

Hello @ThePerryShop 

Hope you are doing well.

I understand how it can be frustrating to be doing everything right but still not getting your traffic converted to sales. You may find comfort in knowing that you're not the only one on that boat. Millions of Shopify store owners are facing the same problem. This is not because you are necessarily doing something wrong, but rather because Sales is an organic process, involving people getting to know you, visiting your brand, looking at your products, comparing them with others, and finally making the decision to purchase from you. So this takes some time, during which you have to hold on tight. But, you can't be just passively waiting for sales to grow, so I would recommend you look at these tips and see which ones you can use: You have great faith in your online shop, but why aren’t visitors converting?

Another Thing you could consider: Not all traffic is good traffic.

Traffic will only have any chance of converting to sales if they are being generated by the right consumer. If your product is for females under the age of 30, but your ads are being viewed by males over 50, that is a lot of traffic, but it will never convert to sales. So, before you spend on targeting, a good idea is to have a simple Google Trends search, that will tell you who is looking for the products you search, what is their age, gender and location. Then you can put forward some really targeted ads that are bound to generate clicks.

Here are some areas where you could consider working on

• People tend to buy more from people they can easily relate to. If you share your journey, your goals, and your aspirations with your customers, it will be easier for people to connect with you. If you can create an emotional connection with your visitors, people are sure to buy products from you.

• It is a good idea to place a banner on the homepage that tells your customers exactly what they are looking for. You may add a separate banner for each of your product types

  Your banner looks very good and matches your theme and product. 

  It is a good idea to have multiple slides on your banner (each should stay for around 5seconds) for each product type and have the CTA buttons for each slide redirect the customer to a different product page.

• People always don’t know everything about a product beforehand. When they see a product or show interest in a product, they want to know more about the different aspects and specifications of the product. If product descriptions fail to provide people with enough information about the product and fail to create an appeal for the product, the visitors won’t buy the product. So, provide elaborate and appealing product descriptions to every product to increase your sales.

Hope this helps you. If you find it useful, leave a like to let me know! Happy Selling! Thank you and the Very Best of Luck to you! 

[Dropshipstores]

Most of the time customers dont open those category buttons just line them up