Review my new store Canadelli.com

[mbenhassine]

Hi There 

I just got my new store (canadelli.com) done by a Freelancer today , as I am newbie , could you please help me review my store and invoke some point to review or improve ? is it a ready store to get sales ? 

Thanks in advance for your patience and time for the review 

Mohamed ( owner Canadelli.com)

[Laza_Binaery]

Hi Mohamed

Your store looks good, a bit basic except for the homepage but in general clean. I say basic, not in a bad way, but it looks like a customized free theme. 

It is fine but there must be a lot of stores with a similar look. Note that does not mean the store is not ready. It looks ready for getting sales but that also depends on your marketing. Not just paying for ads but more of social reach.

For changes, your home banner is just too big, it takes too much space. Same for the video at the end, a bit big but also, while it is interesting not sure if it has any purpose. The collection page is simple enough, maybe think of adding some filters on the side. And while you do not have many products you could still try to make a few major collections. The product page, again basic but OK. Maybe try a different way to display product images and do change the add to cart button to be the full color. That way it will be more noticeable.

Wish you luck with sales, it will not be easy at the beginning but have patience.

[mbenhassine]

Thanks a lot Laza Binaery 🙂

You helped me too much as A newbie , I am waiting for more reviews such yours 

I have checked your points :

The home banner is just too big .
The collection page is simple enough, maybe adding some filters on the side.
The video at the end is just too big .
Change the add to cart button to be the full color. That way it will be more noticeable.

I have noticied one important sentense you have said : "Not just paying for ads but more of social reach."

Could you help please how can i do that t get my first sales ? 

My best regards

[PageFly-Kate]

Hi @Mbenhassine,

It’s Kate here from PageFly, a Shopify Landing Page Builder app. Your product images are high-quality and professionally taken, showcasing the products clearly. Your store maintains consistent branding with a cohesive color scheme, typography, and logo placement. Generally, I think your store looks classic but good, it has almost all the sections a store must have. From my CRO expertise, I’d love to give you my suggestions as follows:

Homepage

Your navigation bar is simple but could be optimized. Simplify it with clear categories and subcategories. Adding sections like "New Arrivals" or "Best Sellers" can help highlight popular items. Also, make sure your search bar is easy to find and works well.

Ensure all buttons look and behave the same, using consistent style, color, and hover effects. A sticky header can help your customers easily access the menu and search bar, no matter where they are on the page.

I noticed there's no benefit bar. Adding a full-width bar at the top, highlighting key benefits like "Free Shipping," "Easy Returns," and "Quality Guarantee," can build customer confidence.

Improve the visual hierarchy to better guide users. Use high-quality images and concise text, making the most important information stand out with larger fonts and bold colors.

Redesign your Contact Form section to make it more prominent and highlight the “Subscribe” button. This is crucial as it can significantly impact return sales by collecting valuable customer information.

There is no pop-up promotion. Consider adding a pop-up promotion with a special offer or discount for new visitors. Make sure it includes a "Maybe Later" option and shows a reminder bar if not immediately accepted.

Product page

Product images are decent but could be improved. Use high-quality, authentic photos that show products in use or real-life scenarios. This helps build trust and gives customers a better idea of the product's practical use​​.

The CTA buttons are present but not very prominent. Make the "Add to Cart" button more visible by increasing its size and using a contrasting color. 

Also, there are some customer reviews but not enough emphasis. Display customer reviews more prominently, including star ratings and detailed feedback. Additionally, incorporate trust seals and badges (e.g., SSL, payment security) to reassure customers about their safety and the authenticity of the products​​.

There is no sense of urgency in the checkout process. Introduce elements of urgency like countdown timers for promotions or limited stock warnings. This encourages quicker decision-making and reduces cart abandonment​​.

SEO

I have analyzed your store speed on Google PageSpeed Insights, and here is the result: https://pagespeed.web.dev/analysis/https-canadelli-com/844hdm96n8?form_factor=desktop. Your score looks great but there are still some actions you need to do to improve your key metrics:

• Optimize images by compressing them and using modern formats like WebP.
• Use browser caching to speed up load times for returning visitors.
• Minimize JavaScript and defer loading non-essential JS.
• Use a Content Delivery Network (CDN) to deliver content faster.
• Improve server response time with better backend performance.
• Eliminate render-blocking resources by deferring or loading scripts and stylesheets asynchronously.

Consider adding email capture features, such as pop-ups or banners, to grow your marketing list. Highlighting current promotions or discounts effectively on the homepage and product pages can attract more customers. Regularly updating your blog with relevant articles can engage customers and improve SEO.

Track user behavior, sales, and conversion rates using Google Analytics and Shopify Analytics. Actively seeking customer feedback and incorporating it into your improvements will help continuously enhance the shopping experience. These steps should enhance user experience, boost SEO, and ultimately increase conversions on your Shopify store.

By focusing on these areas, you can significantly enhance your store’s user experience and drive more conversions. I hope you find these tips helpful for your Shopify store. Let’s continue to support each other in optimizing our stores!

And that's my feedback! Hope it helps you boost sales!

[mbenhassine]

Hi Kate 

You have mad my day 🙂 Thanks a lot a lot for this detailed feedback .

As A newbie my goal was to get y first sales , I will find a great expert to implement all the features you have checkout .

If you know great apps I can use to implement your propositions will be great .

Thanks again 

[Sam_Mahmud]

Hello Mbenhassine,

congratulations on your new store. your website looks professional yet you can improve something to make the user journey smooth.

1. make the header menu sticky

2. integrate add to cart button with featured products.

3. place live chat option for immediate support

4. Add more information on the footer section

5. set up conversion Tracking server side to analyze user data. 

Feel free to ask anything about conversion tracking and google tag manager. 

[mbenhassine]

Thanks a lot Sam for your detailed response.

May i get more details please on how to implement  conversion Tracking server side  ?

Regards

[Sam_Mahmud]

Thanks for your query.

The best way to implement server-side tracking is Google Tag Manager GTM.

Steps to be followed:

1. GA4 schema datalayer configuration for dynamic data collection from the website.

2. web container creation on Google Tag Manager

3. server container configuration

           server URL generation using Google Cloud Platform, or stape.io,

            URL configuration on server container and web container.

4. triggers and variable creation

                 triggers to define when tags should fire based on conversion events.

                 variables to hold dynamic data (e.g., order value, product ID) that will be passed to  tags.

5. tags creation

            Determine the actions you want to track (e.g., purchases, lead submissions).

6. once you set up the web container and connect with the server container data will be received by the GA4 client in the server container. 

If any cookie blocker /ad blocker/ IOS 14 update blocks the tracking code like Google Analytics 4, facebook pixel, and Google tag server side will collect data bypassing the blockade. browser side is almost dead.

Google documentation on server-side tagging/tracking

Google Tag Manager - Server-side  |  Google for Developers

Feel free to ask for the implementation of server-side tracking/tagging

[BON_Loyalty]

Hi @mbenhassine, 
Thanks for reaching out to the community. I'm from BON: Loyalty Rewards Referrals.

I have experienced your store and I must say it looks great! However, there're some suggestions you can do to improve your website:

1. Site speed

I have load the product listing page and the product detail page but they take quite a long time to load which might affect customer experience on your website. You can compress or resize the images to reduce the loading time.

2. Product detail page
The description of your product seems to be quite long, it would be better you can make it shorter and sharper. The section "Why You'll Love This Product", you can use bullet points form instead of the long paragraph. And the heavy scripts also affect the page loading speed.

3. Starting a blog or creating content that educates your audience about your products would be beneficial. Then, you can add the blog section to your footer.

4. Besides, a popup of discounts or free shipping to when customers first come to your website will encourage customers to make purchases. For example: you can create the pop up or homepage banner with the discount 20% OFF for a purchase made today. Or you can build a loyalty program which help you increase sales by offering incentives whenever customers make purchase, refer your store to their friends, family and many more.

I hope you find these suggestions helpful in boosting your sales. If you find this helpful, please let me know by giving me a 'LIKE.' 😊

Thank you, and best of luck with your store!
Lindsey,  
BON: Loyalty Rewards Referrals

[INA_MSWEB]

Hi @mbenhassine

Thank you for reaching out and congratulations on the launch of your new store. I'd be happy to assist you in reviewing your store and providing some insights on how to optimize it for better sales performance. Here are some key areas to review and improve:

Homepage Design and User Experience:

Ensure that the homepage is visually appealing and gives a clear indication of what your store is about within the first few seconds.

Make sure the navigation menu is easy to understand and use. Include clear categories and subcategories for better user experience.

Have prominent CTAs like “Shop Now,” “Explore Collections,” etc., strategically placed on your homepage.

Product Pages:

Ensure all product images are high-resolution and show the product from multiple angles.

Write detailed and engaging product descriptions that include key features, benefits, and specifications.

Enable customer reviews to build trust and credibility.

SEO and Content:

Make sure your product titles, descriptions, and images are optimized for search engines.

Consider adding a blog section to share related content and improve SEO. Topics could include fashion tips, styling guides, or brand stories

Mobile Optimization:

Ensure your store is fully optimized for mobile devices as a significant amount of traffic comes from mobile users.

Loading Speed:

Test your store’s loading speed using tools like Google PageSpeed Insights. A fast-loading site improves user experience and reduces bounce rates.

Trust and Security:

Include trust badges like secure payment icons, money-back guarantees, and SSL certificates to build trust with your customers.

Ensure you have clear and accessible pages for privacy policy, terms of service, and return policy.

Cart and Checkout Process:

Simplify the checkout process to reduce cart abandonment. Offer multiple payment options and a guest checkout feature.

Use a Shopify Discount app to enhance the shopping experience by displaying available discounts directly on the cart page, encouraging customers to complete their purchases.

How the Coupon Discount on Cart App Can Help?

The Coupon Discount on Cart app show customers all the available discounts they can apply, directly on the cart page, increasing the likelihood of them completing their purchase. By showcasing discounts, customers may be encouraged to add more items to their cart to avail themselves of the discounts, thereby increasing the average order value. Simplifying the discount application process makes the shopping experience more pleasant and can lead to higher customer satisfaction and repeat purchases.

I hope these points help you in refining your store and driving more sales. If you need further assistance or have any specific questions, feel free to reach out.

Best regards,

Ina 

[SEOAnt-Zoey]

Hi，
1. While browsing your website, I noticed the discount information. The categories in the navigation bar made it clear that your website sells household appliances and home decor. Especially at first glance, I saw two banners that are very eye-catching. The multi-language and multi-currency features, as well as the online chat, are all very good.

2. The homepage lacks an introduction to the store, which might lead to a lack of trust. Perhaps adding some scenes of the office, the shipping process, and the store’s story to the homepage would build trust.

3. Your two banners give me the impression that one is selling rice cookers and the other might be selling products with electronic displays. However, when I clicked on them, it showed a collection. I was expecting to see highly relevant products, so it was a bit disappointing.

4. I saw the reviews of your products and found that all the review dates are July 23, 2024, and there are no real pictures. The review content is very similar, which makes me doubt the authenticity of the reviews. Therefore, it might be better to only upload reviews with actual product photos.

Additionally, on a side note, I also bought this small vacuum cleaner for my home, and it is very convenient and easy to use, haha.

When I searched “CAR VACUUM CLEANER PORTABLE MINI DUST COLLECTOR” on Google Chrome, your website ranked 85th.
Typically, people only search for terms like “CAR VACUUM CLEANER,” “MINI DUST COLLECTOR,” or “mini vacuum cleaner” to find vacuum cleaners. Moreover, your website did not appear in the top 100 results.

This indicates that your website's domain level is very low. Additionally, your website has many warnings in its JSON LD functionality.

SEOAnt-AI SEO can help with these two pain points.

It offers:

1. Exchange Backlink: Important ways to quickly improve search engine rankings. Increase backlinks and improve your website's authority by exchanging links with other merchants.
2. Standardized JSON LD functionality: Make your website appear more attractive on Google with review stars, prices, etc.

3.Site speed-up: One-click acceleration function to improve your website access speed. Google has clearly stated that speed is one of the factors to improve rankings.

4.In addition, there are functions that competitors do not currently have:
【1】Check your own keyword ranking and traffic to understand the source of your website's traffic
【2】Analyze competitor keywords, select high-traffic and low-difficulty keywords for your own use, and check the changes after using competitor keywords
【3】Comparison of competitor keywords, compare and analyze the ranking and traffic of my website and competitor websites for the same keyword, and understand the keywords shared by me and competitor websites.

If you want to install it, here is a All plan 40% OFF: "SEOAnt-AI SEO40%OFF", Just install it through this link and enter the code, it’s valid long-term.

Finally, my experience with your website is just my personal feedback. I wish you prosperous business.

[mbenhassine]

Thank you very much for your detailed feedback , i loved each point you have described and I will fix all of them

[SEOAnt-Zoey]

Hi, I experienced your store from the buyer's perspective and hoped it was truly helpful. In any case, I wished you prosperous business!