Review My Store Please

[sarangab]

Please provide your valuable feedback and I can review your store too. Thank you for the help!!

Here is my website www.hermelis.com

[KetanKumar]

@sarangab that would be great 

General Feedback Checklist for Your Shopify Store

Design and Aesthetics:
Visual Appeal: Ensure that your website has a cohesive color scheme and typography that aligns with your brand identity.
Images: Use high-quality images for products and banners. Consider lifestyle images that show your products in use.
Layout: Make sure the layout is clean and not cluttered. Important elements like navigation, search, and cart should be easily accessible.
Navigation:

Menu Structure: 
Ensure that your navigation menu is intuitive. Categories should be well-defined, and users should be able to find what they're looking for easily.
Search Functionality: Implement a robust search feature that provides relevant results, especially if you have a broad range of products.
Product Pages:

Descriptions: 
Write clear and compelling product descriptions that highlight benefits and features. Use bullet points for easy readability.
Reviews: Enable product reviews to build trust and provide social proof.
Variants and Options: If applicable, ensure that product variants (size, color, etc.) are easy to select.
Checkout Process:

Simplicity: 
Keep the checkout process as simple as possible. Fewer steps usually lead to higher conversion rates.
Guest Checkout: Offer a guest checkout option to streamline the purchasing process.
Shipping and Returns: Clearly state shipping options, costs, and return policies to avoid confusion.
Mobile Responsiveness:

Mobile Optimization: 
Ensure that your website is fully responsive and provides a seamless shopping experience on smartphones and tablets.
SEO and Performance:

Page Speed: 
Optimize images and minimize scripts to improve loading times. Users tend to leave if a page takes too long to load.
SEO Best Practices: Use relevant keywords in your titles, descriptions, and ALT tags for images. Consider creating a blog for content marketing.
Meta Tags: Ensure that your meta titles and descriptions are well-written to improve search engine visibility.
Customer Engagement:

Contact Information: 
Make it easy for customers to contact you by providing a dedicated contact page with a form, email, and phone number.
Newsletter Signup: Include an option for customers to subscribe to your newsletter for promotions and updates.
Social Proof and Trust:

Trust Badges: 
Include payment security badges to reassure customers about the safety of their transactions.
Social Media Links: Link to your social media profiles to engage with customers on different platforms.

Final Thoughts
After reviewing these elements, take note of any areas that may need improvement and prioritize them based on their potential impact on user experience and conversions. Additionally, consider gathering feedback from friends or customers who can provide insights from a fresh perspective.

If you would like specific advice on certain sections of your store or have particular concerns, feel free to share those details! Good luck with your Shopify store, and I hope these tips help enhance the overall user experience.

[DaisyVo]

Hi @sarangab 

1. https://prnt.sc/FWRuoinyp8Rf  I think this part is a bit big on desktop

2. https://prnt.sc/hrOClRfeCuKy  you should review the meta title and meta description
they should not be blank
meta title should be around 50-60 characters long
meta description should be 150-160 characters

3. https://prnt.sc/fVbXfmkJbh1B  Your site speed is quite impressive, I appreciate this part

I have checked and evaluated the basic SEO factors on your website
Overall they are quite good
To improve sales, you can increase blogging
Blog pages, if written well, can greatly support in increasing search rankings on Google
In addition, you should also have other activities outside the store, such as posting on social networking sites, responding to discussions related to the products you are selling
Remember to attach your website link to all those activities

[MooseDesk]

Hi @sarangab ,

Thanks for reaching out to the Shopify Community! I'm Mia from MooseDesk , your go-to Live Chat, WhatsApp and FAQ App here to help you enhance your customer support experience  😊

Congrats on your new store! I can tell you have put a lot of effort into building this. Here are some of my recommendations for better customer experience, please kindly check 😍

1. HomePage Enhancements

• Fix Hero Section: Currently, if customers scroll down, the hero section disappears, making navigation difficult. Keeping it visible or ensuring easy access to the main sections can improve the user experience.

• Hero Image CTA Button: The "Shop Now" button needs more emphasis—make it larger, use a distinct color that aligns with your brand, and add a hover effect to make it more engaging and clickable.

2. Product Display Section

• Title Change: Replace "Get it Here" with a more compelling and action-driven title that grabs attention and entices customers to explore your products. For example: "Healthy Skin, Happy You", "Glow Starts Here – Shop Now!", "Skincare That Loves You Back"
• Image Quality: Currently, product images are too large and blurry, which affects the professionalism of the store. Ensure high-resolution images and offer multiple angles to provide a better visual representation of the product.

3. Customer Reviews Section

• Visual Elements: To make reviews more trustworthy and engaging, incorporate star ratings and customer photos. This helps build credibility and improves the overall shopping experience.

4. Add a live chat widget for your Online Store

I can see that your website lacks a help widget and live chat feature to allow customers to contact you immediately. How about having a powerful live chat to assist potential customers instantly, addressing their questions or concerns in real time? This can help prevent abandonment and encourage purchases

I suggest exploring MooseDesk, a FREE Live Chat, WhatsApp & FAQ App. You can easily reach customer support via WhatsApp, ensuring immediate assistance for inquiries. Also, the widget provide multi self-Service options such as Order tracking, Translation and FAQ section empower customers to resolve common questions on their own, reducing the need for direct support.

—————

This is my answer for your questions. If this is helpful for you, please let me know by giving me a 'LIKE'. If your question is answered please mark this as 'SOLUTION’.

[PageFly-Kate]

Hi there, I'm Kate from PageFly - Shopify Landing Page Builder.

I love your website, the design looks really elegant & majestic. It's clear that you've put a lot of thought and effort into creating an online presence. From my Conversion Rate Optimization expertise, I would like to give you some suggestions regarding the store design to make the store more stunning and better convert.

1. Make the announcement bar and header menu sticky

• Consider making the header menu bar & announcement bar sticky to the top of the page. By ensuring that users can easily navigate, a sticky menu bar can help keep users engaged with your content.. Also, important information featured on the announcement bar will not be missed.
• Another thing is the text color in the announcement bar. It’s quite hard to read because of the low contrast with the background.

1. Homepage 

• Improve the hero banner

The hero banner in the homepage is an important touchpoint to impress your customers when they first land on the site. The current banner may cause visitors to confuse in the first 5 seconds what products you are offering. It’s a bit confusing as the key products are not highlighted and also the text is quite small

You can take it as a reference:

• Better restructure the homepage: Make heading with prominent stylings for each section on the homepage, for example: Best selling, Our story, What makes us unique, Testimonial,... Also, the alignments of the whole page should be improved. Consider making it all centered-align

Reference:

• Pay attention to the first product showcase: The first product showcase on your homepage is a highly important touch point as it would decide whether or not visitors have interest in your products and make a purchase.

• Pay more attention to product image: The current image is in low quality and one single static image is not enough. Consider adding a secondary hover-on image. It would be better to show more how your products are used in real life or images of ingredients of them, which can increase the likelihood of making a purchase.
• Add an “Explore more” button to allow shoppers to view additional products in the future. This would help reduce bounce rate and allow more chances of getting sales as they can continue to explore other options to their liking.

• Add About us section

Visitors who land on your site for the first time might seek out who is behind the product, and why they should buy from you. So consider adding an About Us section to introduce your brand.

For example,

2. Product page

• Make Buy button & price information in prominent stylings

It's important to highlight the key information like the price and call to action. Adding other styling like bold, italic, using different color and font size to the price and mouse over state for ATC button to make them more noticeable.

Reference:

• Add a sticky add to cart button to product page

A sticky Add to cart (ATC) button remains visible on the screen as users scroll through product details, images, and reviews. This reduces friction and ensures the call-to-action is always accessible, making it easier for shoppers to make a purchase decision without having to scroll back up.

Reference:

• Optimize product description display

Your current product description is very lengthy & text-heavy. Consider compressing it into accordions / content tab (collapsible content tabs) so that your product pages look better-structured & the shoppers' experience is enhanced.

Reference:

That’s all of my feedback. I hope it will enhance your website's look and help you grow sales. Feel free to reach me in the reply section if you need further discussions. Wish you luck and endurance on your entrepreneurship journey!

Cheers,

Kate | PageFly Team         

[BON_Loyalty]

Hi @sarangab! I'm Tracy from BON Loyalty, the top-rated Shopify app. 

Thanks for sharing your store! You’re already generating solid traffic and engagement, which is a great starting point. However, from my review of your store, I see a few key areas where improvements could significantly boost your conversion rate. Here’s what’s likely causing the drop-off and how you can fix it:
1/ Designs and branding
In my first impression, it seemed a bit unclear to me about the type of product you are selling. The image on the main hero banner was unrelated, which it should show the buyer what you are selling, because photos always catch eye better than text.

What you can do better here is displaying the image of your products in a straightforward way, and add in some tagline to remind customers about your main product - face mask. Please refer to this screeshot here as an example:

In this section, the ratio between images and text were not balanced. You should consider enlarging this image to make it banner-size. Next, consider adding CTA button to direct your customers to Product page in this text section.

Next, you should ensure the image quality is high-definition, since your business only focus on 01 solid product, customers will assess and make decision based on what they see on your website. The current picture is a bit blur, especially when it is viewed on desktop/laptop. Also, oversized images take up too much space and can feel overwhelming for visitors, making it harder to focus on product names and prices. The contrast between the product images and the background is also weak, which can strain the eyes.

2/ Product page
Your product description has too much text and doesn't highlight the key information about the product. Typically, this section should be divided into categories such as: Key Ingredients - Skin Types Suitable - How to Use.
Additionally, you are missing information about your shipping policy and product refund/return policy.

You have strong potential, and with these tweaks, I’m confident you’ll start seeing conversions increase. Let me know if you need help implementing any of these suggestions!

If you find these suggestions helpful for you, please let me know by giving BON Loyalty  a 'LIKE' or marking it as a 'SOLUTION'. 😊

Cheers,

Tracy | BON Loyalty team