Should I display review stars on the collection page?

[PRETTYFRIDAYS]

Hey, I just downloaded an review app and I wanna have y'all opinion on if I need to put the stars on the collection page or not.

[PageFly-Kate]

Hi there,

This is Kate from PageFly - Shopify Landing Page Builder App.

Based on my experience in CRO, I recommend displaying stars on the collection page for the following benefits:

1. Increased Click-Through Rate: Stars can grab attention and encourage customers to click on products with higher ratings, potentially leading to increased sales.
2. Enhanced Trust and Confidence: Visible star ratings provide social proof and help build trust with potential customers, making them more likely to buy.
3. Improved Product Discovery: Stars can help customers quickly identify highly-rated products, streamlining their shopping experience.

Hope this helps!

Cheers,

Kate | PageFly Team

[Lee-Strong-SEO]

Hi there,

It's great that you've added a review app to your store! Regarding displaying review stars on the collection page, it's generally a good idea to do so. Showing review stars can significantly enhance the appeal of your products and provide potential customers with quick insight into the quality and popularity of your items.

However, it's important to only show stars for products that have reviews. This approach ensures that the information presented to your customers is accurate and meaningful. Products without reviews should not display stars, as this could potentially deter shoppers.

Adding review stars to your collection page can help build trust and credibility for your brand, often leading to improved conversion rates. Customers tend to rely heavily on reviews when making purchasing decisions, so having this information readily available can positively influence their shopping experience.