Site Review

[Jim244]

my site is up and running but no sales as of yet. Have not done much from marketing standpoint but was wanting to make sure pricing was set correctly. Could use a some feedback. I am new in e-comm and I only want to improve my store and grow to have more community impact for pets. 

www.thepompouspooch.com

thanks,

[LitExtension · Accepted solution]

Hi @Jim244 

I love your niche products and your message. However, I have some recommendations to make your website become user-friendly as follows: 

- You have a great notification bar so you should make use of it. Adding CTA like " learn more " or " Shop Now" which navigates the users to the corresponding collections best-selling products would be the good solution to boost your sales.

- You should have a fixed menu bar that will help users navigate to the other pages easily, and they will 't have to scroll up and down again and again whenever they want to explore your website more.

- Your product's name is too long to remember. Therefore, you should shorten it and write more information in the description. 

Please hit like or mark as a solution if you find my comments helpful. Thanks and Good luck.

[MS-WEB-DESIGNER · Accepted solution]

Dear @Jim244 

Hope the following suggestions will help you.

• Do retarget paid ads for website traffic
• Do ON PAGE SEO
• Improve store speed for mobile

• Product page layout needs to improve

• Do e-mail marketing

[AiTrillion · Accepted solution]

Hello @Jim244, I hope you are doing well! Congrats on the new store. Here are some suggestions that you can work on:- 

- Add a review carousel on the homepage. 

- After the slider images, don't display the single product. Display collection list after that. 

- You need to make your store engaging and interactive. Add customer engagement tools in your store which will help you to engage the traffic coming to your store.

Add web push notifications, it will help you to retarget your customers even when customers are not in your store without getting their email addresses. It also helps to reduce the abandoned cart rate.

Start using a loyalty program to entice your customers. It will help you build a loyal customer base. You can give loyalty points to your customers on activities like signing up, allowing for web push notifications, making a purchase, visiting a store, and many more.

This will help in doubling the sales as when you give loyalty points to your customers they will come again to your store to make a purchase in order to redeem those points. You can give rewards to your customers to redeem those points.

- Add a sales motivator bar to encourage people to purchase more. 

Overall, your store looks great.

Moreover, if you would like to implement the above customer engagement features/ marketing tools in your store I suggest you to install the 'All in one' Shopify app AiTrillion, a full-fledged marketing solution. It will help you to capture visitors coming to your store and will help in getting more conversions.

Hope this helps!

[AiTrillion]

Hello @Jim244,

I hope you are doing well! Have you implemented the suggestions and found the solution? Also, if you need a walkthrough of AiTrillion and need any help with setting up the features I will be happy to help! 

Looking forward to your reply!

Thanks

[Jim244]

Yes, I would like to set up a call to understand more about Aitrillion, I had Klaiviyo for a moment but was not sure how to operate it.

[AiTrillion]

Hey @Jim244, sure you can set up a call from here: Schedule a Call. If you have any question, feel free to reach at support@aitrillion.com.