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I have visited your store and here are my suggestions. Hope they are helpful to you
I think it would be better if you put some important sections including Home, About Us, Shipping policy on your header navigation menu so that customers can easily enter them. Furthermore, you should adjust the images on your homepage, as a number of them are now quite large and take up a lot of space. This makes your site less attractive and professional to customers.
Consider putting a customer review part (Testimonials) on your homepage. You should be using testimonials to help establish credibility. Testimonials work because they aren’t strong sales pitches, they come across in an unbiased voice and establish trust. So take into account this point.
I see that you have a business Instagram account with lots of great photos and content. Taking advantage of it by integrating Instagram feeds on your website. By showing an amazing Instagram gallery on the homepage, product page, or any store page, you can turn your website visitors into your followers and customers. Many stores have applied this cool function in their website to increase the dramatic conversion rate.
If you want to enable Instagram feed on your website, try out this app for Free Shoppable Instagram Feed .
I see that you have various types of products with nice images and reasonable prices. You can apply a cross-sell method by creating product bundles with discounts. The fact is product bundles with lower total price appeal to customers to buy. By this method, you can sell more products and thereby increase your sales. Besides, you can make discounts for a quantity of products to reduce slow selling products in your stock. This free app Bundle Product Volume Discount may help you at ease.
That’s all my suggestions for your store. If you find them helpful, please give me a Like
Happy selling!
All-in-one marketing platform Growave is here. Congratulations on opening a new store. I would recommend you consider implementing some eCommerce marketing tools in order to increase your sales and drive traffic. I hope my recommendations would help.
Social Login provides easier access to a customer's account and enables creating an account within one click through social media account. It simplifies the login process and enables one-click signup. Also, gathered data through social login can be studied for customer retention and client analysis.
Offering a Wishlist is an effective way to reduce shopping cart abandonment and fulfill sales from customers who showed intent but didn't purchase. This is a non-obvious feature that extremely scales your purchases. Since you offer various designs and color options, I recommend adding a Wishlist to improve the user experience. If the items from the Wishlist haven't been purchased, automated emails will be sent out as a reminder.
Favicon adds legitimacy to your website and helps boost your online branding as well as trust from potential consumers. Favicons are an immediate visual marker for the website which enables easy and quick identification for webpage visitors especially when a lot of tabs are open.
Turn your Instagram content and user-generated content into shoppable galleries and allow your customers to shop directly from the posts. Link your profile on Instagram to the store and turn your profile visitors into customers. Showcasing stunning shoppable Instagram gallery (see pic) on your Shopify Store will help to increase product discovery, drive inspiration, and boost sales. I highly recommend taking advantage of that and add Instagram galleries with your products and accessories on your homepage. It will drive traffic to your site as well as to your profile.
Once you got your first clients, try to attract more orders through existing ones. Therefore, I recommend using a referral program in order to give your customers an opportunity of sharing your products with friends and getting rewarded for that. Through a referral program, you encourage your customers to help grow your brand community.
For adding the functions above you can use several apps. However, if you want to get all of them at affordable price, try Growave. We have 5 great features - Reviews, Wishlist, Rewards & Loyalty, Social Login, shoppable Instagram gallery on Shopify store under one dashboard.
In order to install a free trial, please press here
Dear @alphastorepr
Hope the following suggestions will help you
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Okay. A lot to unpack here.
First of all, we have this theme. Here's what I see first.
An image that looks very outdated, and contrasting colors. The image has a black background but the site is dark. The red and blue don't go together well.
I don't get this logo either. It looks like... a blob.
This is nice. Clean , has the currency converter and everything... but not any navigation.
Overall, great set but I would make a few design changes. Great job!
-Kofi
Hi @alphastorepr, I'm Richard - CRO Expert at PageFly Page Builder. First of all, congratulations on your store. So I've checked your store and I have some feedback on it, and I hope it helps.
Firstly, your menu bar could be more diversified to optimize your product page. You have an essential tab: Catalog. I would suggest you add some more tabs such as: Contact us, featured collections, FAQs, or even product categories. That will make your customers to get know you better. Therefore, their buying journey is much more enjoyable.
Add Sticky Header
I would suggest you use ONE sticky header. A sticky menu header helps customers to reach out to the menu and access the menu anytime they want.
CTA Button
It’s such a loss if you don’t have a “Shop Now” button on your banner. It urges visitors to make the purchase and is a great way to optimize your home page
Add a hovering effect for CTA buttons
Sure thing the CTA button is the ultimate goal of your page, so why not make it more visible and attractive by creating a beautiful hovering effect that encourages users to click on it?
Please be aware all the elements should be aligned, it will help your store look more professional and clean.
You can consider checking PageFly - Free Page Builder to create a more impressive look for your store to really increase conversion, also please take a look at this guide from PageFly, hope it helps!
If you think my answer was useful, please like and mark it as a solution. Thank you and best of luck!
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Hello @alphastorepr
Hope you are doing well! Your shop looks very neat and organized. Good job is done there. The theme matches your products very well.
Here are some areas where you could consider working on
A good idea is to have your newsletter as a popup so that it shows up when the customer enters the home page. This will make it more visible and attract more people to your newsletter from where you can target more interested people.
People tend to buy more from people they can easily relate to. If you share your journey, your goals, and your aspirations with your customers, it will be easier for people to connect with you. If you can create an emotional connection with your visitors, people are sure to buy products from you.
It is a good idea to place a banner on the homepage that tells your customers exactly what they are looking for. You may add a separate banner for each of your product types
Your banner looks very good and matches your theme and product. Consider, however, adding a Shop Now button to your banner, which will take you directly to the relevant product page.
You will be surprised how much you can benefit from a chatbot. It can collect your necessary customer data, help you analyze which stuffs are trending or in more demand, and overall solve your problems by answering common questions so you won't have to.
You should also add a Call-To-Action (CTA) or a Shop Now button to the banner, so that users can be redirected to the relevant product page, without much delay.
Hope this helps you. If you find it useful, leave a like to let me know! Happy Selling! Thank you and the Very Best of Luck to you!