Store feedback

[EzelLondon]

https://ezelworld.com/

Would appreciate any feedback on store, including the sample feature in cart. Thanks!

[Chukstech]

Hello, I checked your store. Your store looks eye-catching, Its fantastic. But looking to your sample feature in cart it needs a little touch in design. The cart looks off board.

[EzelLondon]

Can you send me a screenshot on your end to see what issue it is? 

[MooseDesk]

Hi @EzelLondon,

Thanks for reaching out to the community. We are MooseDesk, a comprehensive Live Chat, FAQ & Helpdesk App designed to elevate your customer support experience.

Your store looks stunning and it has quite enough essential information. However, if you want to make it more convertible, please check my recommendations below.

1. Add a favicon

Adding a favicon can indeed contribute to converting visitors to shoppers, although its impact might be more subtle than other elements. It helps users quickly reorient themselves if they accidentally navigate away, potentially salvaging sales.

2. Optimize the hero section

The hero section is the first thing visitors see and it sets the tone for the entire experience of your web visitors. It plays a key role in converting more sales from your customers too!

Try to take advantage of this by adding a compelling headline. It should be your brand’s slogan or key message that highlights your unique selling proposition. 

Here’s a good example: 

3. Add a live chat section

Live chat assists potential customers instantly, addressing their questions or concerns in real time. This can prevent abandonment and encourage purchases.

I suggest exploring MooseDesk, a free live chat, FAQ & Helpdesk App. MooseDesk provides auto-reply features during non-business hours, a proactive help center, and a user-friendly widget layout, offering an effective solution to enhance customer support on your platform.

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As an expert/enthusiast in UX, I recommend implementing these changes to improve customer experience when scrolling through your store.

If this is helpful for you, please let me know by giving me a 'LIKE'. If your question is answered please mark this as 'SOLUTION’.

Thank you for reading. Wish you a nice day ahead!

MooseDesk - All-in-one Shopify FAQ & Helpdesk App

[Promer-Alena]

Hi @EzelLondon I've tried to audit your store and here are the results/feedbacks, but it's quite too long to screenshot so you can also try to audit it yourself 🙂 Hope it can help you!

[PageFly-Kate]

Hi @EzelLondon ,

This is Kate from PageFly - Shopify Free Landing Page Builder.

I have just had a look at your store. Your store is well organized. However, I would love to provide my recommendations for your store so that it may gain more sales. May it help!

1. Add a favicon to your store

Having a favicon for your store will make your store unique and help customers easily recognize it.

2. Improve the banner and Call-to-Action (CTA) button

The banner is very significant in hero material. It is the first thing customers see when they visit your website. Let's get consumers to know exactly what you're having in 5 seconds first.

Besides, a primary call to action button is one of the important things for a home page of an online store. With this button, you will redirect customers to the page you want them to take action mostly. To encourage more purchases, I recommend changing the wording to something more compelling, such as "Buy Now – Limited Stock!" or "Get Yours Today – Free Shipping!" This creates a sense of urgency and excitement.
In the announcement bar, you can also add an inserted link to drive customers to a sale page.

3. Add a section about your brand story

A brand story helps customers understand more about your business and also helps your store look more professional. Here is an sample:

4. Add urgency and scarcity
Right now, there’s no urgency for customers to make a purchase. If visitors don’t feel like they need to buy now, they might leave and never return. A simple way to create urgency is by adding a “Limited Stock – Order Now!” message near the price. You could also use a countdown timer for special promotions or display a message like “X people are viewing this product” or “Only 5 left in stock.” These small psychological triggers create FOMO (fear of missing out) and encourage visitors to buy immediately instead of waiting. Implementing scarcity tactics is an easy yet powerful way to increase conversions.

5. A social media section

You can add an Instagram or Facebook page so that your clients can see or follow you. They might not buy at first glance but if your store appears again on their sight, they might buy your products some days.

Let me know if you have any questions or need further insights. 😊
Good luck and have a nice day! Cheers!
Kate | PageFly team

[BON_Loyalty]

Hi @EzelLondon! I'm Tracy from BON Loyalty, the essential loyalty app for Shopify businesses.

I had a chance to explore your website, and I must say—it’s really impressive! The minimalist style gives it a modern and professional look, and the product photos have a luxurious feel. I’d love to share a few small UX/UI suggestions that might help make your site even better:

1. Product Badges
The gender-specific product badges are a great idea to help customers navigate more easily. However, the contrast is a bit low, making them hard to spot. You might consider adjusting the colors so they stand out more clearly for users.

2. Hero Banner Image
The image itself is beautiful, but the size isn’t fully optimized, which makes it hard to see the product details. Tweaking the sizing could improve the overall look of the site and help highlight the products better.

3. Product Image Layout
You could consider adjusting the layout to a 7/3 or 6/4 ratio—where around 70% of the space is dedicated to the product image, and 30% or 40% to the description. This would give customers a more visual and immersive experience while still providing key info.

4. Repeating CTAs
I noticed there are two CTAs with different text that lead to the same page. This might confuse some users. Simplifying or consolidating them could create a smoother experience.

5. Missing Categories
Currently, gender filters only appear on the badges, but not in the main category navigation. Adding categories like Men, Women, or Unisex could make it easier for customers to browse based on their preferences.

These are just a few thoughts I wanted to share. I hope they’re helpful! Wishing you the best of luck with your website!

Best,

Tracy