Store review and feedback

[Tom313]

Hello all, 

I'm very new to all this online store stuff so looking to learn and get some feedback regarding my store (before I open, I'm aiming for mid May). 
I've been playing around with it and I'm curious as to what some of you guys think. I don't really have anyone in my social spheres that can provide much help and honest feedback is always easier to get from anonymous peeps than friends and family. 
Another question, I'd like to make my store available in several languages (namely English, French and Spanish) is there an easy way of doing this? 
Here is the link to the store: 

Level Up Prints by Tom 

The store is still password protected;

Keepitsecretkeepitsafe11

Many thanks, 

Tom

[Tom313]

Hey! 

Thanks for the reply, I'll look at some apps I can add for languages. I'll need to reduce the image size. Are there any dimensions you could recommend?

[Prince_dropzon]

Hey Tom!

Just checked out your store , looking really clean and professional so far! You're definitely on the right track. I'd suggest maybe tightening up the homepage message a little so visitors quickly get what your store is about, but overall, it’s a solid setup!

Shopify has a free app called Translate & Adapt that makes it easy to add other languages like French and Spanish. You can manually translate your content or use their auto-translate feature to speed things up.

[Ticacelina]

Hi Tom, I am new at this Shopify store ownership as well and, like you, I'm looking to learn as much as can. Congrats on making the first step.

[Beast_Boy]

Hi Tom

I congratulate on your store launch, the store’s look and feel matter a lot, you may start by double-checking that your homepage loads quickly, also check your product images too, also your main menu is super clear (think “Shop,” “About,” “Contact”). Ask a friend to click around on mobile and desktop and note anything that feels confusing or slow.

For more language support, you can Shopify’s built-in “Markets & languages” lets you translate your theme text into English, French, Spanish, etc. Or you can try apps like or Langify for automatic + manual translations. in That way, browsers will switch languages for visitors seamlessly!

[PieLab]

Hey @Tom313! The store looks good with well-organized layout and strong branding. You're definitely on the right track and can't wait to see the official launch 🙂

Since you're planning to offer multi languages, I recommend the Shopify Translate & Adapt app (developed by Shopify) as it will let you automatically translate your content and fine-tune it for each language, plus it helps improve SEO content, too!

[BON_Loyalty]

Hi @Tom313, It's Nick here from BON, the essential solution of customer loyalty for Shopify businesses.

It's great to see your business being completed and soon be introduced. I'll looking forward to it. Just a quick walkthrough on your online store, and here are some improvements that you can consider to enhance your store performance, and attract more visitors:

1. Overall
- The vibe is clean and well-organised. I believe you want to keep it basic, so using the combination of white and black as the theme color is fine. However, you may want to consider using other supporting color to reduce the constrastness of these 2 colours.

- Your footer must be compact and informative and should contain all the important links that need to be made legal: About us, Our Story, Contact, Privacy Policy, Return Policy, Terms of Services, FAQ. Please consider adding FAQs and About us page to your footer.
- The color contrast here is a bit overwhelmed. You should also consider changing it, maybe a lighter yellow and black text:

2. Store engagement
- For a new business, building a solid customer base is essential for growth. To encourage someone to become repeated visitors, you should enable them to constantly be in contact with your brand, beside placing orders. Consider adding a loyalty program, referral program and post-purchase follow up.
- An additional tips to get more customers leave a review during this early stage: Consider a loyalty program and reward your customers with points for every review they wrote. I recommend checking out BON Loyalty, a user-friendly, powerful, all-in-one loyalty solution designed specifically for Shopify stores.

3. SEO & Marketing
- SEO optimization: Make sure your product descriptions, blog content, and other important pages are optimized for relevant keywords. For example, if you sell “customized printed T-shirts,” ensure that terms like “printed T-shirt” or “tattoo-inspried t-shirts online” are included in key areas.
- Expand your reach locally and nationally: It’s great that you've been successful locally. To expand, consider running targeted Google and Facebook ads focused on fantasy football, science or dark tarot enthusiasts in other regions. You could also collaborate with influencers or fashion bloggers who share a similar target audience to gain more visibility.

By addressing these areas, I believe your business can enhance its brand presence, build greater trust with potential customers, and implement effective marketing strategies to support early-stage growth.

[Jenny6]

Hi @Tom313

Concerning the feedback on your store, I can give you two suggestions to make it better:

1. You can add a banner on top of homepage, to let users know your store sale activities or promotions news directly.

2. The Shop Now button is not clickable at the moment when I test it. You can consider making it clickable and redirect it to Collection or Product pages and make users feel easier to know what you sell and top products.

Concerning the store available in several languages, you need to do the translations based on each language at first. Install a translator APP from Shopify APP Store and finish the translations, then let Google know your changes and translations, this will be beneficial on your store.

[Akohub]

Hi, I’m Wayne from Akohub. We have been working with many brands to run online stores. After viewing your website, I believe our expertise could add value to your business.

Your store has a clean design and clear call-to-action button, which creates an inviting and easy-to-navigate shopping experience. The site layout feels intuitive, and the overall shopping flow is smooth, which will help new visitors feel comfortable browsing and making purchases. 

As for making your store available in English, French, and Spanish, Shopify offers built-in support for multiple languages. You can use the Translate & Adapt app or other translation apps from the Shopify App Store to add and manage translations for your store content. Just make sure your theme is compatible with multilingual features, and you’ll be able to provide a seamless shopping experience for customers in all your target languages. 

One part you might consider is adding a loyalty program, as your site currently doesn’t have a loyalty widget. Loyalty programs are a proven way to foster repeat purchases by offering benefits like points, discounts, or exclusive rewards, which can significantly boost your conversion rate and customer retention. When shoppers know they’ll be rewarded for coming back or referring friends, they’re more likely to choose your store over competitors and stick around for the long term. 

If you’re looking for a straightforward way to set up both a loyalty program and retargeting campaigns, our Ako Marketing app is a great solution. The app makes it easy to launch a loyalty widget with customizable rewards and it also helps you automate retargeting ads to bring back visitors who didn’t buy the first time. This all-in-one approach can streamline your marketing efforts and foster strong relationships with your customers right from the start. 

Best wishes! If you have any more questions or need a free professional consultation, feel free to let us know! Don't forget to like and mark it as a solution if you find this helpful.

[MooseDesk]

Hi @Tom313, 

We appreciate your inquiry in the Shopify Community. We are MooseDesk, a comprehensive Live Chat, FAQ & Helpdesk App designed to elevate your customer support experience.

Congrats on your new store! Especially, each collection on Homepage is attached with a brief introduction for customers' deeper understanding of your inspiration. Also, as I notice, your store can already be displayed in several languages.

However, I have some comments to boost conversion rates. Here are some of my recommendations for user engagement, please kindly check.

already in several languages.
 

1. Optimize Hero banner 

With just a glance over the hero banner, I can decide whether to continue exploring a shop or not. At my first view of your website, the hero banner is being cut and there is too much space at the top. Therefore, I recommend that you optimize Hero Banner with the most captivating image of your products along with the decent layout.

2. Add CTA link for banner

I see you put the banner “Welcome to our store” at the top of the website that shows the very first touchpoint with newcomers. But for sales boost, you can add some stronger CTA “Free shipping from €50, 30% discount for first purchase” and redirect the link of product page/discounts/purchase, etc.

It could be more incentivizing if you add a timing countdown (20 hours : 30 minutes left…). Also, leverage Social Proof and Scarcity by displaying low-stock alerts (e.g., “Only 3 left in stock!”) to create urgency and highlighting recent purchases (e.g., “X people bought this in the last hour”) to encourage action.

3. Add Value proposition and testimonials to Homepage

As a customer, I would need more information about your brand to build trust and decide to purchase. Therefore, I suggest the addition of the:

• Value Proposition (to differentiate your business) 
• Testimonials (this is very crucial to build trust in customers) 
• Final CTA button.

                                         

4. Showcase your Best seller products with discounts

I notice that you put all product categories and new products on Homepage, which could be saved for the Shop/All stocks page. Instead, Best sellers with some click incentives (discounts, number of sales, star ratings, etc) would intrigue customers to get to know your products and decide purchases better. 

5. Add more illustrative images on Product page and offer customization service

As your brand offers unique and hand-drawn, it would be nicer to illustrate the products with that vibe too. For example, for a T-shirt with a monster, you could photograph/edit the images with the background vibe of mystery and in the set of partying.

Also, how about offering customization service for your customers? It even highlights your hand-drawn sophistication and enables the long-term nurturing of customers.

6. Add Live-chat feature

As you just start your business, it’s crucial to nurture each visitor/user to become your loyal customer. How about having a powerful live chat to assist potential customers instantly, addressing their questions or concerns in real time? This can help prevent abandonment and encourage purchases.

I suggest exploring MooseDesk, a FREE Live Chat, WhatsApp & FAQ App. You can easily reach customer support via WhatsApp, ensuring immediate assistance for inquiries. Also, the widget provide multi self-Service options such as Order tracking, Translation and FAQ section empower customers to resolve common questions on their own, reducing the need for direct support.

So those are some of my suggestions for your store as an UX expert. If this is helpful for you, please let me know by giving me a 'LIKE'. If your question is answered please mark this as 'SOLUTION’.

Once again, keep up the fantastic work, and I wish you the best of luck in the future! 

[Tapita-support2]

Hello @Tom313 ! Congratulations on creating Level Up Prints - you've built an impressive store with excellent artwork! Your dark fantasy and gaming themes are really well-executed, and the site performs beautifully.

What's Working Exceptionally Well

Your store has outstanding real user metrics (RUM) - the site loads quickly and provides a smooth browsing experience. The artwork quality is fantastic, your branding is consistent, and the three distinct theme collections (Tarot, Geek, Science) create clear shopping paths for different customer interests.

Key Areas for Enhancement

Product Visualization

For apparel, customers need to see color options clearly. Currently, your t-shirts show different colors but without proper color swatches, making it harder for customers to understand their options at a glance.

Product Organization

You have many individual products that are related (same design, different colors/styles). These could be better grouped to reduce overwhelming choice and improve the shopping experience.

Content Marketing

You're missing a blog, which is a huge opportunity in the art/gaming niche for SEO and community building. Content about fantasy art, gaming culture, or design processes could drive significant organic traffic.

Multi-language Support

For your English/French/Spanish expansion, you'll need a translation app that handles both content and checkout processes properly.

Recommended Solutions

Enhanced Product Display

G: Combined Listings & Variant would be perfect for your store. It will:

• Group related designs (same artwork, different colors) into organized displays
• Add proper color swatches for better visualization
• Reduce the overwhelming number of individual listings
• Maintain individual product SEO while improving user experience

The free plan supports 5 product groups and 50 products - ideal for testing with your main collections.

Content Strategy

Tapita AI SEO Blog Builder could help create engaging content about:

• Fantasy art and mythology
• Gaming culture and references
• Design process insights
• Character spotlights from your artwork

This is completely free and would significantly boost your SEO in the competitive art/gaming space.

Quick Wins Before Launch

1. Set up color swatches for all apparel
2. Group related products by design
3. Create 3-5 blog posts about your art themes
4. Add customer reviews/testimonials when available
5. Consider seasonal content (gaming events, fantasy themes)
   
   

Your store has incredible potential in the art/gaming niche! The technical foundation is excellent - focus on improving product organization and adding content marketing to drive organic growth.

Tapita Experts