Thoughts on my Brand Authentic The Label

Kimberly2
Tourist
6 0 1

What are your thoughts on my store and what would you recommend I work on?

https://www.authenticthelabel.com/

 

Thanks

ATL

Replies 4 (4)
AiTrillion
Shopify Partner
4161 244 729

Hello @Kimberly2This is AiTrillion- an All-in-one Marketing Platform on Shopify. I've taken look at your store, loved the logo and the banner image. Here are my thoughts that you can work on and implement in your store:

The home page should flow better. I would recommend setting it out like this. Slideshow Image- Collection List- Product Recommendations- Testimonials- Newsletter sign up box- Blog Posts- Instagram Feed.

- Product Page- Add size option clearly visible. Add the ‘buy now’ button- it lets your shoppers purchase the products they want faster and avoid extra steps of the checkout process. Also, change the sequence of the right side menu. It should be like this:- Product title- Price- Review rating- size- quantity- Add to cart/ buy now. 

AiTrillion_0-1621239873037.png

- Add a section of trending & new arrival products on the homepage. For this, you can install the app AiTrillion and simply enable the product recommendations.

- Add these tools to your store to make your store engaging & interactive. It will help you to drive more conversions:

  • Add a web push notification. It turns visitors into subscribers and subscribers into customers. You can retarget customers & send notifications of new updates and offers. It can be sent even when customers are not in your store and bring back the lost customer to your store.
  • Add exit-intent popup. Track when someone is about to leave your website and show the visitor exit-intent popup with attractive offers and coupon code to complete the purchase.
  • Add Loyalty rewards program- Start giving loyalty points on activities like on signing up, allowing for push notifications, follow or share on social media, on birthdays, visiting a store, leaving a review. This will help you to entice your visitors and will also increase the number of push subscribers, reviews, newsletter subscribers. A loyalty program helps in increasing sales and increasing the retention rate.

 

Use marketing automation tools that will help in better customer engagement automation. You must set up proper email marketing campaigns, loyalty reward programs, web push notifications, or affiliate programs to increase engagement, to implement this you can install the all-in-one Shopify app AiTrillion, a full-fledged marketing solution. It will help you to capture visitors coming to your store and will help in getting more conversions.

If you feel my answer helpful, like it or give it a thumb up. Let me know if you have any questions.

Sachin D | Shopify Growth Expert @ AiTrillion

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- 10+ Years of eCommerce experience.
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AshanMhmd
Shopify Partner
31 0 2

First things first. Your store is very slow and the home page is incomplete.

Moving to the product page. 

- REVIEWS either remove/hide the widget or add some reviews for the products.

- You need some kind of offers on the product page or should have a unique selling point to be successful in your niche. I think both are missing from your store. Or else, you might be forced to invest a lot of money and time into branding to get sales.

If you like to get a Free in-depth store review from experts. You request an in-depth store audit Free of charge HERE

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AiTrillion
Shopify Partner
4161 244 729

@Kimberly2,

I hope you are doing well! Have you implemented the suggestions and found the solution? 

Did you get a chance to try the app AiTrillion? If you need help with setting up the features, I will be happy to help.

Looking forward to your reply!

Thanks

Sachin D | Shopify Growth Expert @ AiTrillion

- Was my reply helpful? Click Like to let me know!
- Was your question answered? Mark it as an Accepted Solution
- 10+ Years of eCommerce experience.
- 1400+ Stores Designed on Shopify.
- All in One Marketing App on Shopify AiTrillion Marketing Automation
.
- 13+ Shopify Apps launched on app store.
KimberlyB
Tourist
38 0 1

Hi @Kimberly2,

 

Your items look simple and comfortable to wear. I suggest you try affiliate marketing. Affiliate marketing makes your brand more reliable to potential customers. A brand will always say good things about its products and buyers rarely believe them. They will only trust your brand if they hear good things about your brand from other sources, like their favorite blogger, or the YouTube channel they always follow. To learn more about it you can always visit our blog.

 

We also offer an app that can help you generate codes, track and monitor ambassador's sales. If you want to give it a try, install it for free here