I seem to get visitors to my web shop but i´m on day three right now with more then 300 visitors and no success with any buys. what can be the problem? My Shop is pushupleggings.org
Hope you are doing good. Your store looks nice and here are few suggestions.
Improve the favicon further, it becomes easy for customers to find your store when they have multiple tabs in their browser.
Make a Sticky header for easy navigation. It helps customers to access menu at any time they want.
Add ATC(add to cart) buttons in the collections.
Add Blog page, blog posting will allow you to show your followers a personal side of your business. In this way you can engage with Existing and New customers.
There are no reviews on the products. Add customer review app, so that customers can review on the product.
Add Testimonials or Reviews on the Homepage, which helps in building trust with other visitors.
There is no terms and conditions checkbox at checkout. I suggest you to install an app from shopify app store which provides 'I agree to the Terms and Conditions' before checkout .As it makes easy for the customer to read your terms and policies.
You can promote your products with word of mouth strategy. Boost your sales with the app from the shopify app store which helps to increase your sales further. Improve your conversions by directly reaching those who close to your customers.
- Add testimonials on the homepage.
- Missing Offers - You must show the offers and discounts banners on the store to collect emails and convert customers.
- Add a section of new arrivals on the homepage.
- You can start giving loyalty points to your customers on different activities like signing up, visiting a store, making a purchase, allowing for push notifications, sharing or following on social media. This will help you to entice your customers and retain them. You can reward your customers in order to redeem those points. When you give points to them they will come again in the future to make a purchase in order to redeem those points. This encourages repeat purchases which increase sales and helps in retaining your customers.
- For getting more conversions and sales you can target your customers by sending automated emails that help to improve the relevancy and timeliness of your campaigns. You can use triggers and workflows to automatically send messages to consumers after they take a specific action.
- Enable automatic workflow emails/push for abandoned cart, win back old customers, welcome email, purchase follow-up, or browse abandoned customers.
To implement the above features/ customer engagement or marketing tools in your store, you can install the all-in-one Shopify app AiTrillion. This will help you to maximize engagement in your store and drive conversions. Bring all your marketing efforts to one place and don't bear the hassle of managing multiple apps in your Shopify store.
P.S- If you need help with setting up the features, I will be happy to help.
If you have any questions, feel free to ask.
I hope you are doing well! Have you implemented the suggestions and found the solution?
P.S- Free plan available, install AiTrillion for free here.
Looking forward to your reply!
I'm Richard - CRO Expert at PageFly Landing Page Builder.
Congrats on your new store. I have just had a look at your store. Your store is pretty. I have just some small things I'd suggest for your Homepage for a better chance of gaining sales. May it help!
1. Make a sticky header
Sticky header helps customers easily access menu navigation although they scroll down or up on your page. Customers can also quickly reach the Search field to find products with a sticky header.
You see, when you scroll down, there is no quick way to come back to your menu, especially on mobile. You do not have an anchor button to “Back to the top”, so it makes it very inconvenient for customers to go back to your menu and see other pages, products, ect. Please consider my suggestion above, you can make your header more choices in your menu with collections, it’s more attractive on desktop.
The current header is just suitable with mobile, customers can not find what they want when they visit the homepage by PC/laptop at the very first second.
2. Classify the principal and secondary Call-to-action (CTA) button on your Home page
One crucial thing for an online store's home page is a primary call to action. With this icon, you are going to redirect customers to the page where they mostly want to take action. This also helps your store to improve its conversion rate.
I found that you have few CTA buttons now, we also can add more CTA buttons in your hero banner, collection list (“View more" or “More detail" buttons) and below your product list (You can add “Buy Now"/”Shop Now" buttons).
Besides, you should define which button is the principal one, which is the secondary one. They should have suitable styles (same color for the same level of CTA). The principal buttons should be the most highlighted on your page
3. Add more content on your homepage
Besides current content, I suggest that you should add more information on your homepage. It can be your collections (product lists) to make intuitively what you are selling. I think you should put 1 specific product detail, the best seller collections, the new arrivals collection, for example, before the section “How it works” and instead of “Pick What You'd Like to Try”.
Besides, you can add blogs or reviews of your customer as testimonials. Here is an example of testimonials and unique points that are displayed on our page templates, you can refer more.
There are some sections whose layouts are not suitable and not attractive to customers. You can consider adjusting them, for example:
4. Have Direct Links to “Return Policy” and “Shipping Info” in the Footer
Last but not least, you should display or link to an easy-to-read Return Policy or Delivery Policy information in your footer area. Because customers are not able to fully see, hold, or test a product before buying it online is one of the reasons many users sometimes exercise extreme due care, closely inspecting images and reviews before buying. One of the major factors for decreasing purchasing anxiety and reducing the consequences of purchasing the wrong product is by having liberal return policies.
In a detail of shipping policy, I suggest that you should use ‘Delivery Date’ Instead of ‘Delivery Speed’. The customer won’t be worried about it containing the weekend or buying day. These tips will incentivize customers to make purchasing decisions.
To build a better Homepage, you also can take a look at our blog here: Personalize Your Homepage
If you find my comments helpful to you, like it or mark it as a solution. Let me know if you have any questions. I recommend you take a look at our PageFly is a powerful page builder to help merchants to build pages.
Besides building attractive and powerful pages, you should spend more time focusing on marketing strategies.
Good luck and have a nice day! Cheers!
PageFly- Advanced Shopify Page Builder - Empowering 100.000+ active merchants.
Check our Evergreen List of Best Platforms To Sell Online.
Learn how to boost your sales for Father's Day with PageFly
Hope you are doing good. Your store looks nice and here are few suggestions
Add Testimonials: Testimonials give customers confidence in your product. They can resolve a customer’s primary concerns, make them feel good about contacting you, and solidify their decision to buy your products. Add testimonials in footer of home page.
Wishlist : Add 'Wishlist" button beside add to cart . Wishlist will helps us to send emails to customers to drag his intension towards item and make him to buy.
Recently viewed items: Many customers want to view previous items. If it’s too difficult to view again previous items, they will likely frustrated, and may not purchase anymore. Better to add recently viewed items in product page
Rewards & Credits: Credits helps to increase the orders, and make customers to buy the products with rewards and credits. You can give credits for registration, subscription, Order credits, Cart Value, Item review, Monthly, Birth day, Referral and many more. This will assist you with captivating your customers and hold them. You can compensate your customers to reclaim those focuses. At the point when you will offer focuses to them they will come back again later on to cause a buy to reclaim those focuses. Setup a reward program for giving points and let customers redeem on their next purchase.
Social login: I would like to suggest social login page like login with facebook, instagram , google ,linked in and twitter. which helps the customer to login easily .
Videos: You can create a videos on your products and these also you can share on social media pages daily, this will helpful for your conversions.
Further, if you like to implement customer engagement in your store I suggest you to install our Shopify app Tuecus Customer Account Page. It helps for you Increasing of sales. And it gives you Attractive Customer Dashboard and Raises The Store Revenue. Customizations Available.
Hope this will HELPFUL!