We opened our eco store in Oct 2020 and asked for feedback then, went for another template (empire) as the other one was outdated and redesigned the store via the recommendations from here in the beginning of 2021 and have been tweaking the site even since. Not many visitors and even less sales as yet, but hopefully that will change once we do some more off site SEO and we start adding more product throughout 2021 and beyond.
We have not included live chat as yet but we have the app and its ready to go, mainly because we have no one to man it as yet plus no visitors, also not enabled the email pop up, we will include this but we do not want to slow the site down plus I am not a fan of popups as I think they can be a tad annoying.
Does the site look trustworthy, do you think the speed is ok, what would you recommend anything to improve the site.
Many thanks in advance
I am vinod from Bombay India, providing professional website design and development, google and bing ads, email marketing and conversion rate optimization services.
Below is my feedback
>> Geat store, good clean design, good logo, good products. The theme is also perfect.
>> Avoid Pop ups please.
>> I would be happy to grow your product sales via digital channels and my services.
Hello @zerozenecostore, This is AiTrillion- an all-in-one integrated marketing platform on Shopify. We are happy to help more than 100k+ Shopify merchants and would love to provide a solution to your questions. Here are some inputs from my side:
- Your store looks professional and is easy to navigate.
- Paid ads are a good source to bring traffic to your store in a short time.
- For getting more conversions and sales you can target your customers by sending automated emails that help to improve the relevancy and timeliness of your campaigns. You can use triggers and workflows to automatically send messages to consumers after they take a specific action. For some reason unknown to you, they leave without making a purchase but with email automation, you can make sure that this user receives an email shortly after they abandoned their cart, reminding them of what they left behind and asking if they need help completing their purchase. In this case, email marketing automation turns a missed opportunity into an opportunity to build a stronger relationship and make a sale.
- You should add a loyalty rewards program to your store. You can give loyalty points to your customers on activities like on signing up, leaving a review, allowing for push notification, visiting a store, on birthdays, on first purchase, follow/ share on social media. This will help you to entice customers and will increase the number of push subscribers, email subscribers. This will also help you in collecting the review. You can send an in-email review form to your customers. This can be sent automatically.
Integration of loyalty rewards program with web push notification, review, email marketing, and with full automation results in wonders for the eCommerce stores. It will help you in increasing conversions and sales on your store and retain the customers for the long term.
- Make sure to enable automatic workflow emails/push for abandoned cart, win back old customers, welcome email, purchase follow-up, or browse abandoned customers.
What helps you more is to use marketing automation tools that will help in better customer engagement automation. You must set up proper email marketing campaigns, loyalty reward programs, web push notifications, or affiliate programs to increase engagement, to implement this you can install AiTrillion, a full-fledged marketing solution. It will help you to capture visitors coming to your store and will help in getting more conversions.
Hope this Helps!
Yes, you are right that a competent SEO can very well promote any of your projects. A big plus is that you already have an application and have already worked with web designers, and you also know in which direction to move on. You have also occupied a very trendy niche, which means that the project is in demand, but still, it will not be easy to promote it.