Website Review

New Member
3 0 1

I would be greatly appreciated if someone could kindly review my website?

Thanks in advance 🙂

Replies 6 (6)
Shopify Partner
1070 143 333

Hey @Everena,

Congratulations on the launch of your store! I've taken a look through and have some feedback for you.


I'd recommend darkening that font color, it's a little hard to see against the white background.


Your social media links are broken (you need to remove your website link). The links are currently: &

I’d recommend utilizing Shopify’s sales channels for your social media pages. This is going to allow you to tag products that you post on your social media and then have that tag lead to your store. Here is how to implement it for Facebook and Instagram.

I can tell there has been some work done there, which is great, I’d encourage you to keep working on it more. When writing your SEO, you want to make sure you include the same words that a person trying to find your product would search in Google. I know SEO is no small task but it’s going to make a big impact. One very important piece of selling is getting the right kind of traffic to your store, your target audience (high traffic is not a good thing if it is the wrong kind of traffic). Good SEO will help you reach your intended audience organically. We created a video walking you through how to do your SEO that you can watch here:

You need to add in an estimated shipping time at checkout. For some people, shipping time can be a deal breaker so they won’t proceed with their purchase without that information. 

The other thing I'd recommend is either upping your prices to absorb some of the shipping costs or see if you can cut costs on shipping (ie. packaging, delivery time, etc.) I'm not sure what the rates are for every where else but for Canada it was $20. That isn't terrible but just a thought depending on where your target locations are.

I will leave it at that for now but if you would like to talk to us 1-1, we offer sessions where we take a look at your store, identify the greatest issues holding you back, then provide solutions and advice. If you would like to book a session, you can do so here:

We hope our response was helpful, if it was, let us know by giving us a thumbs up and/or marking it as a solution!

Best of luck!

Join our new Facebook Group for Shopify Dropshippers! Winning products, dropshipping advice & more!

Website | Email | YouTube | TikTok | Facebook

Shopify Partner
733 65 264

Hello @Everena 

Hope you are doing good. Your store looks nice and here are few suggestions.

Add few products from different collections with ATC(add to cart) buttons on the Homepage.

Include Blog page,  blog posting will allow you to show your followers a personal side of your business. In this way you can engage with Existing and New customers.

You can promote your products with word of mouth strategy. Boost your sales with the app from the shopify app store  which helps to increase your sales further. Improve your conversions by directly reaching those who close to your customers.

There is no terms and conditions checkbox at checkout. I suggest you to install an app from shopify app store which provides 'I agree to the Terms and Conditions' before checkout .As it makes easy for the customer to read your terms and policies.

You can also sell your products on Etsy marketplace as it is very good platform to sell unique, handmade and Vintage goods . If you are already selling on Etsy store consider our Etsy Integration app in the shopify app store. Etsy is a Huge marketplace if you sell any of unique, handmade or Vintage goods, you can give further exposure to your products.

Shopify Partner
2494 342 1665

Hi @Everena,

This is PageFly - a Free Shopify Landing Page Builder. I would love to share my thoughts for your store based on 5 years of providing solutions for over 100.000 active Shopify merchants.

After looking at your website, I have some feedback for you and hope that they can help you increase sales.

1. Homepage

1.1. Some good points

  • Sticky navigation bar
  • It has shipping and refund policies in the footer
  • It contains high-quality photos that reflect what you're selling
  • Core product and brand features are highlighted on homepage
  • The slide autorotate and include pause option
  • The layout is clear and the overall design is suitable for the brand
  • There is a social media feed on homepage

1.2. Some recommendations

1.2.1. The text on the top should be repositioned to be in the center of the bar

I think you should align the text to center for greater visibility, or decrease the white space below the text. Therefore, the layout will be better without redundant empty space.

Screenshot 2021-06-12 at 15.00.05.png



1.2.2. Text that overlays images could be more legible

I can see your attempt to make the overlaid text more visible, however, with some images that contain many details, it’s still difficult to read the text as it's kinda thin. It will also lead to lower scannability. Therefore, I think you should fix it by changing the text’s style or flexibly change the position of the overlaid text.

Screenshot 2021-06-12 at 15.17.59.png



1.2.3. Darken the font color

As you are using white background, the dark font color will make the text easier to read, and it also increases the scannability.

2. Collection page

2.1. Some good points

  • You have used the grid view for visually-driven product
  • Use thumbnail for all list items
  • Allow sorting by name, price, date, etc.

2.2. Some recommendations

2.2.1. Include rating information in list items

Many visitors heavily rely on user-generated reviews, therefore, including rating information will make them more confident to look for more details about the product and make a purchase.

2.2.2. Zoom in or display the secondary thumbnail on hover.

Since the customers of your products have a high demand for visual product information, I recommend you to allow the visitors to zoom in or see other product images on hover. It will enable them to better assess the products right from the product list by simply looking over their thumbnails.

2.2.3. Combine color variations of products into one list item and use swatches to indicate them

I can see that your products are available in various colors. However, you are separating them, which is not really recommended. When browsing your collection, visitors could not be aware of other color options for a product and therefore, they may not find a suitable item and abandon the site because a significant proportion of the product range will be simply overlooked.

3. Product page

3.1. Some good points

  • Provide “lifestyle" images
  • Use images from multiple angles
  • Use both ‘Bullet Lists’ and ‘Blocks of Text’ for product descriptions
  • Allow users to submit product reviews
  • The primary ‘Buy it now’ button’s styling is unique and prominent
  • Product price is highly visible

3.2. Some recommendations

3.2.1. Display or link to the Return Policy

Your visitors may unsure about products they are considering must spend extra time locating the return policy when it isn’t easily available. Therefore, you should make the return policy available in the main content of the product page, either through a link or as a product page section.

3.2.2. Provide a list of recently viewed items

Visitors sometimes want to return to previously viewed items for a variety of reasons, so it will be difficult if the user has to rely on the native browser “Back” button or literally refind the product by navigating categories or submitting a search query. Therefore, I recommend you add a list of recently viewed items for a better experience.

If you find my recommendations helpful, please like and mark my reply as a solution. I also suggest you take a look at our PageFly which can help you build a high-converting page.

Best of luck!

PageFly- Advanced Shopify Page Builder - Empowering 100.000+ active merchants.

Check our Evergreen List of Best Platforms To Sell Online.

Shopify Partner
4161 244 729

Hello @EverenaThis is AiTrillion- an All-in-one Marketing Platform on Shopify. Here are some ways to make your store even better and make people want to purchase:

- The banner image should be displayed in the first fold of the homepage. 


- Homepage recommended layout - The home page should flow better. I would recommend setting it out like this, top announcement bar, Slideshow banners, Collection List, Product Recommendations, product reviews, Newsletter sign-up box, Blog Posts, Instagram Feed & footer.

- Product page looks good.

Add customer engagement tools like a loyalty rewards program, web push notifications, and others. If a customer leaves your store, send them a price drop alert notification with the help of a web push notification. Web push notification helps to bring back customers to your store and helps in reducing the bounce rate. You can send updates and abandoned cart push notifications to bring customers to your store.

Entice customers by giving them loyalty points on activities like sign up, leaving a review, allowing push notification, visiting a store, on birthdays, and more. This will help you to increase the email and push subscribers. You can then run email and push campaigns to reach your customers on the basis of customer behavior. This helps in increasing the conversion and retention rate.


To implement the above features/ customer engagement or marketing tools in your store, you can install the all-in-one Shopify app AiTrillion. This will help you to maximize engagement in your store and drive conversions. Bring all your marketing efforts to one place and don't bear the hassle of managing multiple apps in your Shopify store.

P.S- Free plan available, install AiTrillion for free here.

Sachin D | Shopify Growth Expert @ AiTrillion

- Was my reply helpful? Click Like to let me know!
- Was your question answered? Mark it as an Accepted Solution
- 10+ Years of eCommerce experience.
- 1400+ Stores Designed on Shopify.
- All in One Marketing App on Shopify AiTrillion Marketing Automation
- 13+ Shopify Apps launched on app store.
Shopify Partner
4161 244 729

Hey @Everena,

I hope you are doing well! Have you implemented the suggestions and found the solution? 

Did you get a chance to try the all-in-one marketing app AiTrillion? If you need help with setting up the features, I will be happy to help or you can email our support at

P.S- Free plan available, install AiTrillion for free here.

Reply Awaited!


Sachin D | Shopify Growth Expert @ AiTrillion

- Was my reply helpful? Click Like to let me know!
- Was your question answered? Mark it as an Accepted Solution
- 10+ Years of eCommerce experience.
- 1400+ Stores Designed on Shopify.
- All in One Marketing App on Shopify AiTrillion Marketing Automation
- 13+ Shopify Apps launched on app store.
Shopify Partner
2589 78 376

Hi @Everena 

Hope you are doing good. i would like to suggest following features which helps increasing traffic to your store and to make to conversions.

->Social login: I would like to suggest social login page like login with facebook, instagram , google ,linked in and twitter. which helps the customer to login easily .

->Videos; You can create a videos on your products and these also you can share on social media pages daily, this will helpful for your conversions.

->Add blog page, Blog initially used to provide a unique way for people to share their thoughts, feelings, experiences, and opinions and It is a huge opportunity to increase your company's visibility.

->As per navigation, customers sometimes may lost track of their products they wished to purchase, try to add Wishlist feature and recently viewed products feature.

->Wishlist : Add 'Wishlist" button beside add to cart . Wishlist will helps us to send emails to customers to drag his intension towards item and make him to buy.

->Recently viewed items: Many customers want to view previous items. If it’s too difficult to view again previous items, they will likely frustrated, and may not purchase anymore. Better to add recently viewed items in product page

->Rewards & Credits: Credits helps to increase the orders, and make customers to buy the products with rewards and credits. You can give credits for registration, subscription, Order credits, Cart Value, Item review, Monthly, Birth day, Referral and many more. This will assist you with captivating your customers and hold them. You can compensate your customers to reclaim those focuses. At the point when you will offer focuses to them they will come back again later on to cause a buy to reclaim those focuses. Setup a reward program for giving points and let customers redeem on their next purchase.

I would wish that you will take this suggestions into consideration to increase traffic into your store. I suggest our app Tuecus-Customer Account Page for enjoying all this features and to attract customers.

If you find it useful, leave a like and accept solution to let me know!

team Tuecus

Apps Developer Team |
@Elist eBay Integration
@Tuecus-Customer Page
@Aliexpress Dropshipping & More
If the my answer is helpful to you? Click Like/Accept Solution to let me Know!!