Why am I getting traffic but no sales on my e-shop?

[Sali_cz]

Hello, 

I am getting a lot of traffic to my e-shop (about 1300 clicks on my ad), but without any result.

Can someone provide me a little Feedback and some tips on this?

https://socialshopgems.myshopify.com/products/magnetic-fluid-pickup-light-music-ornaments

thank you ❤️

[biznazz101 · Accepted solution]

It may be an issue with the ads (targeting, content quality, etc) but in terms of the stores look and feel here is some feedback:

- Logo is pretty small, I would double the size

-Homepage banner should have a call to action button (or at least be clickable)

-You should create a full "About Us" page

-Make sure product titles and descriptions are unique and well formatted (kind of has a AliExpress copy/paste feel right now)

-Make sure prices are competitive

-I'd scale most of the text and images down a little bit, it will probably improve the overall look of the store

-Increase top padding of "Featured Products" section on homepage

-Add more accent color to sections to make them stand out (a lot of black on black right now)

I hope that helps! Feel free to reach out for a FREE full store audit.
@biznazz101