Why am I getting visits but no sales on my online store?

[Mareslie143]

I’m a seeing small traffic on my online store www.mareslieapparel.store but I’m not converting visitors into customers. What could be the reasons for this, and how can I improve my sales?

[AryanPillai]

i see a RepAI chatbot on the site is that getting any conversations?

[Mareslie143]

I just added it last night. I'm still observing and see how it goes.

[AryanPillai]

Actually I have my own AI sales agent (https://apps.shopify.com/debales-ai-chatbot) and we are actually able to convert visitors to customers.
If you are happy with RepAI then thats great, but if you would like to work with a active team that will actually try to help increase sales(like we have for others) we are always there.

If you would like to connect do drop me a email at aryan.pillai@debales.ai.

[Mareslie143]

I really appreciate it. Thank you. I will let you know.

Thank you for taking the time to respond. 

Take care!

[AryanPillai]

No issues always there to help 👍
Oh btw i was also looking at your store. Currently the social links(Insta and tiktok) are all going to the Shopify profiles, you might want to fix that. 

[Mareslie143]

Oh really? Thank you so much!

I'll try to fix it. ❤️🙏

[PageFly-Kate]

Hi @Mareslie143,

This is Kate from PageFly - Shopify Advanced Page Builder app. 

I'm genuinely impressed with your website. It has a stylish flair while remaining clean, clear, and professional. Based on my expertise in CRO, I’d love to offer some suggestions to improve the conversion rate and sales for your store.

1. Add the Favicon icon 

You should add the Favicon to your store. Favicons are of great importance to the overall effect of your website's imagery, improving its user experience, branding, and professionalism. Its main purpose is to help visitors locate your page easier when they have multiple tabs open. 

2. Remove the background for the Logo

To improve your store's visual appeal and create a more seamless look, consider removing the background from your logo. A transparent logo will blend better with the menu bar, providing a cleaner, more professional appearance that enhances your brand's presence on the website.

3. Use Color Swatches

For products available in multiple colors, it's essential to use color swatches on your product page. Make sure to assign a unique image to each color variation for better visual display. 

Color swatches offer a more intuitive and engaging shopping experience, allowing customers to easily view and select their preferred color option, which can significantly improve decision-making and overall user satisfaction.

4. Recheck your product description

It looks like there's an issue with how your product description is displaying, especially with text effects like bold or headings. For example:

**Stay Stylish and Warm with Our Vintage Rabbit Fur Knitted Beret!**

**Elevate Your Winter Wardrobe**

Please recheck the formatting to ensure it displays correctly. Sometimes, adding text effects can cause misalignment or errors in certain sections. A quick review will help maintain a clean and professional presentation for your product descriptions.

5. Integrate with your social media platform

Enhancing your store's visual appeal and boosting sales potential can be achieved by integrating shoppable Instagram feeds on your website. 

=> Tools like VIBE and Instafeed enable you to display attractive Instagram content directly on your site, including posts, photos, and reels. These platforms offer the functionality to tag products within your visuals, allowing customers to conveniently shop directly from your Instagram feed.

I hope you find these suggestions helpful in optimizing your website's conversion rate and sales. If you have any further questions or need additional assistance, please don't hesitate to reach out. I wish you the best of luck with your online venture.

Best regards,

Kate | PageFly Team

[BON_Loyalty]

Hi @Mareslie143 ,
I'm Tracy from BON Loyalty, the top-rated Shopify loyalty app.

First off, congratulations on launching www.mareslieapparel.store! Your commitment to empowering women through stylish and affordable fashion is commendable. Converting visitors into customers can be challenging, but with the right strategies, you can enhance your success.

Website Design: The design of your store is crucial for user experience. Consider reducing the size of the header to create a more inviting layout. Additionally, implementing a clear navigation index will help visitors find products quickly and efficiently, improving their browsing experience.

Product Presentation: High-quality images and compelling product descriptions are vital for conversion. Ensure product images showcase items from multiple angles. Centering the product display can create a more balanced layout, as currently, the products lean to the right, which may distract users. Use engaging language in your descriptions to highlight key features and benefits.

SEO Optimization: Improving your site’s SEO is essential for driving organic traffic. A small but significant detail to address is the missing favicon. A favicon is the small icon displayed in the browser tab next to your website's title. While it might seem minor, having a favicon can enhance your brand's visibility and credibility. It helps users easily recognize and locate your site among multiple open tabs, potentially improving click-through rates. Additionally, research relevant keywords related to your products and incorporate them into product titles, descriptions, and meta tags to boost your store’s search engine ranking.

Brand Messaging: Update placeholder text like "Talk about your brand" to a more engaging title, such as "Our Mission." Personalizing this section and adding a meaningful call-to-action button will help convey your brand identity and connect with visitors.

By focusing on these areas—design, product presentation, SEO, and brand messaging—you can create a user-friendly experience that encourages visitors to become loyal customers. If you have questions or need further assistance, feel free to ask!

If you find these suggestions helpful for you, please let me know by giving BON Loyalty  a 'LIKE' or marking it as a 'SOLUTION'. 😊

Best,

Tracy from the BON Loyalty team

[MooseDesk]

Hi @Mareslie143 ,

Thanks for reaching out to the Shopify Community! I'm Mia from MooseDesk , your go-to Live Chat, WhatsApp and FAQ App here to help you enhance your customer support experience  😍

Congrats on your new store! Your store looks stunning. I can tell you have put a lot of effort into building this. However, I have some comments to make the good get even better. Here are some of my recommendations for better customer experience, please kindly check:

1. Optimize your hero section 

Your current hero section appears too large, making users scroll down to see the headline and call-to-action (CTA) button. I recommend simplifying the layout to make it cleaner and more efficient. Ensure that key elements are immediately visible without scrolling. This way, visitors can engage with your message quickly and effectively. You can still make an impact while balancing space and design elements.

Take a look at this example:

2. Call-to-Action under Products:

Your product section lacks a clear call-to-action (CTA), which is essential for encouraging immediate user engagement and guiding faster purchasing decisions. Consider adding a “Buy Now” or “Add to Cart” button under each product to make it easy for customers to take action

 For example:

3. Add value Proposition Section: Its highlights key benefits such as secure payments, free shipping, money-back guarantees, and customer support. This section helps to build trust with visitors by reassuring them about the store’s security, return policies, and the availability of assistance, which can encourage users to proceed with their purchases confidently. For instance:

4.  Social Media Links: One more tips to increases brand awareness and allows users to follow your updates. Add a section include icons linking to your social platforms (Facebook, Instagram, etc.) and shows your products and brand story can help significantly improve engagement, trust, and conversion rates to your store

6. Add a live chat support and Contact Form

I can see you already have a Live chat on your store. How about make your live chat more poweful to help you assists potential customers instantly, addressing their questions or concerns in real time. This can prevent abandonment and encourage purchases

I suggest exploring MooseDesk, a free Live Chat, WhatsApp & FAQ App. You can easily reach customer support via WhatsApp, ensuring immediate assistance for inquiries. Also, the widget provide multi self-Service options such as order tracking and an FAQ section empower customers to resolve common questions on their own, reducing the need for direct support.

Moreover, consider to app Contact us form to your Contact Us page to let Customers can quickly send inquiries without needing to open their email and and it helps categorize and route customer inquiries based on form fields.  MooseDesk offer you contact us form template to quickly do it in just 3 minutes. If you want any customization, you can contact support to get the help 

—————

As an expert/enthusiast in UX, I recommend implementing these changes to improve customer experience when scrolling through your store.

If this is helpful for you, please let me know by giving me a 'LIKE'. If your question is answered please mark this as 'SOLUTION’.

Thank you for reading. Wish you a nice day ahead! 😍

[heddykhalifa]

Hey Mareslie143,

Heddy from Gameball: Loyalty Program & VIP here!

I had a look at your store, and a few things could be affecting conversions. Your product descriptions are a bit brief—adding more detail about the quality, benefits, and unique features of your apparel could help engage visitors. Consider adding social proof like reviews or testimonials to build trust. Ensure the checkout process is simple, and offer incentives like discounts or rewards through Gameball to encourage first-time buyers. Also, make sure your site is mobile-optimized, as many shoppers use their phones.