Feedback for your online store from the community
Hello Everyone,
My website is : www.zebraclothings.com.
Its a menswear website. We had launched our website on the 22nd of June. And Since then we have received no orders.
We have been running ads on Facebook and Instagram. We have almost spent 80K on the ads, but we have very less traffic and no sales at all.
We run our ad through ad agency, and they have done SEO as well..
Please guide us, as to how can i Improve my sales and traffic.
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I've taken a look at your website and it really does look fantastic! There are two things that come to mind when viewing your shop that I believe will increase your conversion rate.
As for your advertising campaigns, I would suggest taking a look at our Sales Channels in India here for more guidance on where/how to market your products.
I hope these tips help. If you have any other questions, please let me know.
Cheers!
Holly | Social Care @ Shopify
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This is an accepted solution.
I've taken a look at your website and it really does look fantastic! There are two things that come to mind when viewing your shop that I believe will increase your conversion rate.
As for your advertising campaigns, I would suggest taking a look at our Sales Channels in India here for more guidance on where/how to market your products.
I hope these tips help. If you have any other questions, please let me know.
Cheers!
Holly | Social Care @ Shopify
- Was my reply helpful? Click Like to let me know!
- Was your question answered? Mark it as an Accepted Solution
- To learn more visit the Shopify Help Center or the Shopify Blog
Hi @Zebraclothing ,
Thanks for reaching out to the community. This is MooseDesk - All-in-one Shopify Ticketing System App
Congratulations on the opening of your store! It's truly impressive, and I can see the dedication you've poured into its creation. While it's already great, I do have some suggestions to help make it even better. Here are a few of my recommendations for better customer experience, if you don't mind taking a look.
1. Product listing
I can see that you have different collections with great variety of products and styles. However, the way you present them with only 2 models with similar posing might be creating an impression that your products are limited and not very exciting or fashionable. This might result in premature abandonment and low conversion rate.
You can refer to this image as an example for what I am trying explain.
2. Value propositions
What are the competitive advantages of your products? Why are they superior? What benefits can you deliver to your Customers?
By highlighting your value propositions, you can higher chances of persuading the visitors to make the purchasing decision. Here is an example of how you can present the value propositions:
3. FAQ and Customer Support
Prior to the final purchasing decision, Customers tend to have a lot of questions, most of them can be answered by a simple FAQ (frequently asked questions) section. A well-written set of FAQ can build trust, confidence and make your Customers feel more secured, thus increasing the conversation rate. For more tips to create FAQ sections, you can refer to this useful blog from Shopify.
Sometimes, self-service channel might not be efficient to address all the concerns of your Customers. That is when you need your support team with a communication channel. There are many apps that can help you integrate a help widget on your page where users can submit their requests to your team.
If you are also looking for a ticket management system, you can give MooseDesk a try. MooseDesk is currently FREE for all early birds with 24/7 dedicated support, which would help you answers all the questions and explain why MooseDesk is suitable for your business.
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So those are my recommendations for your store. Hope it brings you some new insights.
If this is helpful for you, please let me know by giving me a 'LIKE'. If your question is answered please mark this as 'SOLUTION’. It would make my day!!
Once again, thank you!
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First impressions count, and after running your site through pagespeed insights I can see performance is poor for both desktop and mobile, which will immediately discourage users. Here's the mobile report:
There seems to be a lot going on with your home page, so maybe get rid of all the transitions. Also I'd lose the hero carousel - they are proven not to increase conversions and increase page load times.
I think it's important to address these fundamental issues before looking at other areas of your site. Hope that helps!
Hello,
Thankyou for your solution, but can you please explain what did you mean by this line:
"Also I'd lose the hero carousel - they are proven not to increase conversions and increase page load times."
The Hero carousel are the 3 alternating images in a slideshow at the top of your site:
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