Why is my new store experiencing low conversion rates from FB ads?

[Aduch]

Hello,

I've been running FB ads for 2 weeks and so far I just had 4 sales.

I'm advertising 2 products you can see my ads stats for last week below, which I believe are good:

And that's today so far:

This is my store address: www.beigebunny.co.uk

I would appreciate any advice/tips on how to improve my conversion rate. 

[Small_Task_Help]

Hi,

Wait for around 1month and then do the retargeting ad