Why is my online store not making any sales?

[Tungzano]

Hello,

I have recently designed my website tungzano.com, and I already have a lot of traffic (about 600-700 a day) but I do not get any sales. Could you guys tell me what I do wrong or where I should improve? 

Thank you in advance.

[TobiasDalhof · Accepted solution]

Hello @Tungzano,

My name is Tobias from Delm Delivery Date Estimator.

I have taken a look at your store and have some feedback for you. If my suggestions are helpful, please let me know by clicking the "like" button on my post.

Product Quality and Originality

It appears that your store has a lot of generic and commonly-sourced product images that are commonly seen on many other stores. This can make it difficult for you to stand out from the competition and establish a unique brand identity.

To differentiate your store, consider sourcing unique and high-quality products that are not commonly found in other stores. This will help establish your store as a trustworthy and reliable source for electronic products.

Increasing Sales

While having a lot of traffic to your store is a positive sign, it does not necessarily mean that your store will see a high volume of sales. To increase the chances of converting traffic into sales, consider lowering the free shipping threshold and displaying it prominently on your product pages. This can incentivize customers to make a purchase, as they are able to save on shipping costs.

Another way to increase customer trust and boost sales is by implementing a customer-friendly satisfaction guarantee. This can show customers that you are confident in the quality of your products and are committed to providing a positive shopping experience.

Product Descriptions and Features

To help customers make informed purchasing decisions, consider adding a bulletpoint list of the most important features for each product on your store. This can make it easier for customers to quickly understand what each product has to offer and make a comparison between different products.

Brand Identity

The logo for your store is an important aspect of your brand identity, and a high-quality logo can help establish your store as a professional and trustworthy source for electronic products. Consider investing in a professional logo design that accurately represents your store and appeals to your target audience.

Good luck and kind regards

[TobiasDalhof · Accepted solution]

Hello @Tungzano,

My name is Tobias from Delm Delivery Date Estimator.

I have taken a look at your store and have some feedback for you. If my suggestions are helpful, please let me know by clicking the "like" button on my post.

Product Quality and Originality

It appears that your store has a lot of generic and commonly-sourced product images that are commonly seen on many other stores. This can make it difficult for you to stand out from the competition and establish a unique brand identity.

To differentiate your store, consider sourcing unique and high-quality products that are not commonly found in other stores. This will help establish your store as a trustworthy and reliable source for electronic products.

Increasing Sales

While having a lot of traffic to your store is a positive sign, it does not necessarily mean that your store will see a high volume of sales. To increase the chances of converting traffic into sales, consider lowering the free shipping threshold and displaying it prominently on your product pages. This can incentivize customers to make a purchase, as they are able to save on shipping costs.

Another way to increase customer trust and boost sales is by implementing a customer-friendly satisfaction guarantee. This can show customers that you are confident in the quality of your products and are committed to providing a positive shopping experience.

Product Descriptions and Features

To help customers make informed purchasing decisions, consider adding a bulletpoint list of the most important features for each product on your store. This can make it easier for customers to quickly understand what each product has to offer and make a comparison between different products.

Brand Identity

The logo for your store is an important aspect of your brand identity, and a high-quality logo can help establish your store as a professional and trustworthy source for electronic products. Consider investing in a professional logo design that accurately represents your store and appeals to your target audience.

Good luck and kind regards

[Rayshuggs · Accepted solution]

Hello @Tungzano , I have a few suggestions that I believe could help turn your sales situation around.

1) There are sections for best selling products as I have seen on your store, which is always a good idea. The next step on that aspect should be to make a category for some of the newer products on your store as people tend to prefer shiny new stuff.

2) Your social media handles should be provided clearly on the homepage. In this day and age, you must keep your social media marketing as close to your store as possible.

3) It might be a bright idea to set up several kind of subscriptions in your store which could help benefit newer customers and the most loyal customers. People tend to return to a store where they are rewarded with discounts for their patronage. You should need the help of an app with this and I advise you use the Seal Subscriptions App https://apps.shopify.com/seal-subscriptions