Why isn't my online store making any sales despite daily visits?

[Erenst_D]

Hi, I created and launched a store in December and had around 400+ visitors between the launch date and now. I did not make any sales, could you please check out my store and see what could be the reason for not having any sales despite having visitors every single day. here's the link https://fashionflicker.shop

thank you!

[PageFly-Kate · Accepted solution]

Hi @Erenst_D,

This is Kate from PageFly - Shopify Landing Page Builder App. 

I love your store’s design, it looks so elegant and professional 😍. I’m so happy to hear that you had 400+ visitors in your store. Based on my extensive knowledge in CRO, I recommend the following suggestions to improve your conversion rates:

1. Add hero banner for the homepage

To enhance the homepage, consider adding a hero banner that aligns more closely with your brand's unique products and vision. It's great for highlighting your main products or deals, which can lead to increased sales. Additionally, a well-designed hero banner makes your site more user-friendly by guiding visitors on what to do next, further helping to boost your sales.

Like this:

2. Add favicon to your store 

By adding a favicon, your store gains a unique touch, making it easier for customers to recognize it.

3. Get a more straightforward announcement bar

To make the free shipping content more details, you can consider to change it to:

“Free Shipping on Any Order Over $75”

4. Let’s adjust product list section 

• Add 'Add to Cart' button for quick & easy shopping: Customers can add items to their cart with a single click, without leaving the product list page. This reduces the number of steps involved in purchasing, leading to faster checkouts.

You can check this sample design for preference:

• Add hover image for product image: To enhance the user experience, you might want to consider adding hover images for all products, showcasing each item being used or worn by a model.

5. Your product page:

Adding an estimated shipping time on product page

Customers are more likely to trust and feel comfortable making purchases from a store that provides all the necessary details, including shipping times. This approach helps in managing their expectations and reduces uncertainty.

6/ Get Ready for Valentine's Day Sale

Valentine's Day is coming up, and it's a great time to boost your sales since your products are perfect as gifts. Use this day to attract people looking for the best Valentine's gift.

Here's an easy idea for a Valentine's Gift Section:

• Set Up Valentine's Gift Deals: Create offers like 'buy one, get one free', discounts for pairs, or special sets for two. These deals will appeal to customers wanting good value gifts.
• Add a Countdown Timer: Put a countdown on your website for short-term Valentine's Day deals. This makes people feel like they need to buy quickly before time runs out.
• Advertise with Google Ads: Use Google Ads to promote your Valentine’s Day deals. This will help more people who are looking for Valentine's gifts to find your store.

Like this.

These suggestions might be a bit lengthy, but I hope that you'll read it to the end. 

Wishing you a Happy New Year and much success in your business endeavors. Keep up the good work!

Kate - PageFly Team

[Erenst_D]

Thank you for your feedback, I really appreciate it.

[PageFly-Kate]

Hi @Erenst_D,

It's my pleasure to give you my suggestions.

Have a nice day ahead ❤️

Kate

[Consentmo-GDPR]

Hey there!

I just had a chance to browse through your store,  I've got some thoughts I'd love to share! Overall, you've got a great thing going, but here's a bit of friendly feedback to make your store even more awesome:

1. A testimonila section where customers can share their love for your products. Seeing real stories from real people makes a world of difference. It's like having your fans cheer you on, and new customers totally dig that kind of thing.

2. I noticed your footer menu's a bit on the simple side. Sprucing it up with more links – like FAQs, Contact Us, or even a quick link to your latest collection – could make navigating your site a breeze. 

3.  Your homepage has so much potential! Think about giving it a little more structure – maybe highlight some bestsellers or have sections for new arrivals and seasonal picks. 

4. Create an ‘About Us’ section. Let your customers know who you are, what drives you, and why you love what you do. It’s like inviting friends over and letting them get to know you.

5. In today's world, staying on top of compliance (like GDPR) is super important. Have you thought about using a compliance app? It can be a real lifesaver, keeping you in check with legal stuff without you breaking a sweat.

Hope that my feedback would be useful! Cheers! 🌟🛍️🚀