we'd like some feedback on our store regarding design, accessibility, and overall user experience. The website speed is very fast, still has a higher bounce rate than average. Thinking people are just not interested in what we have to offer? We ship everything on out website locally and there is zero drop shipping.
Few things we'd like recommendations on:
Thanks For your time.
Hope the following suggestions will help you
Hello @ElectronicsLA, I hope you are doing well! Here are some suggestions that you can work on:
- The page for the vanity mirror can't be found.
- In this section, add products.
- On the product page, you haven't added products in this section.
- You need to change the layout of the homepage. It looks cluttered, you should make it sorted.
- For getting more conversions and sales you can target your customers by sending automated emails that help to improve the relevancy and timeliness of your campaigns. You can use triggers and workflows to automatically send messages to consumers after they take a specific action. For some reason unknown to you, they leave without making a purchase but with email automation, you can make sure that this user receives an email shortly after they abandoned their cart, reminding them of what they left behind and asking if they need help completing their purchase. In this case, email marketing automation turns a missed opportunity into an opportunity to build a stronger relationship and make a sale.
- Make sure to enable automatic workflow emails/push for abandoned cart, win back old customers, welcome email, purchase follow-up, or browse abandoned customers.
- Add a web push notification - It turns visitors into subscribers and subscribers into customers. It’s a powerful and effective marketing tool adopted by online businesses to reach out to and interact with their audience, keep them updated about any important information, announcing sales and offers, and eventually driving more eCommerce conversions.
Moreover, if you would like to implement the above customer engagement features/ marketing tools in your store I suggest you to install the 'All in one' Shopify app AiTrillion, a full-fledged marketing solution. It will help you to capture visitors coming to your store and will help in getting more conversions.
Hope this helps!