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writing my product description

biscotti
New Member
3 0 2

Hi Everyone,

I am new to Shopify and in the process of building my store. I am struggling so much trying to write product descriptions for Shopify. 

I bake and sell biscotti. I have looked at so many utube and shopify tutorials but I am still at a loss on writing them.

Does anyone know where I can be looking online that would really help me in actually composing the text for selling

made to order, home baked Italian biscotti?

 

If you can help me out I would sooo welcome it?

 

Thank You,

Debra - Biscotti baker and seller

Replies 2 (2)
PageFly
Shopify Partner
2846 394 1739

 Hi @biscotti 

This is PageFly - Landing Page Builder. I would love to provide my recommendations for your store based on 6 years of providing solutions for about 100.000 active Shopify merchants.

 

I think you must have been familiar with some online shops that sell Biscotti, so you may learn from theme.

I've some websites that you can keep as references:

https://www.etsy.com/c/home-and-living/food-and-drink/baked-goods/biscotti 

https://enzostable.com/collections/biscotti-1 

https://nicolasmarketplace.com/collections/biscotti 

https://www.4seasonscoffee.com/collections/northwest-biscotti 

 

Some takeaways from them:

- Describe the flavors and use high quality images (when we buy online, we can't touch or smell the food, so the visual elements have to do the whole job)

- Include the list of ingredients

- Nutrition facts

- Certification (if any)

 

From my experience, before writing I usually look at similar sites, read the content and take note of what's great and what's not from them before outlining my own content.

 

The product description doesn't need to be long, as many shoppers just skim the text, see visual elements, social reviews and rely on the referral from someone they know.

 

Therefore, displaying the content matters too. You can find the page layout you like and fill the content later. 

For example, we have a template for baked goods, you can refer to when you write the product description http://www.pagef.ly/mno1

 

In case you are looking for a tool that can help you write the product description, we have review 12+ tools here https://pagefly.link/SeHTPZnY I hope you can find something useful.

 

Above is all my suggestions, I hope they are useful. If you think they are, please let me know by giving it a Like. Thank you!

 

PageFly.

If you find it helpful, please let me know by giving it a like or marking it as a solution.


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biscotti
New Member
3 0 2
I really want to thank you for sending these my way.

I think they will be very helpful to moving forward.

Its refreshing to see there is information out there that you don't always
have to pay for right out of the gate.
Thank you for taking your time and responding to my question.